Oats Market Report 2026
Oats Market Report 2026
Global Outlook – By Type (Whole, Steel Cut, Scottish, Regular Rolled, Quick Rolled, Instant, Other Types), By Form (Flakes, Granules, Flour), By Application (Bakery Products, Animal Feeds, Food Ingredients, Health Care, Cosmetic Products, Other Applications), By Distribution Channel (Hypermarkets, Supermarkets, Specialty Retailers, Convenience Stores, Independent Retailers, Other Distribution Channels) – Market Size, Trends, Strategies, and Forecast to 2035
Oats Market Overview
• Oats market size has reached to $8.22 billion in 2025 • Expected to grow to $13.06 billion in 2030 at a compound annual growth rate (CAGR) of 9.8% • Growth Driver: Growing Demand For Healthy Meal Options Drives Oats Market Growth • Market Trend: Innovative Protein-Enriched Oat Products Reshape The Oats Market • Europe was the largest region in 2025 and Asia-Pacific is the fastest growing region.
What Is Covered Under Oats Market?
Oats are cereal grains grown from seed that is used in food preparation. It is a whole grain food that is used as an ideal breakfast ingredient. Oats are nutrient-rich grains that contain a high concentration of soluble fiber and dense nutrients. The main types of oats are whole, steel-cut, Scottish, regular roll, quick rolled, instant, and others. Whole oats are simply harvested oats with the highest source of vitamins and minerals. Whole oats are also known as grain kernels and take the longest time to cook. The different forms include flakes, granules, flour and are used in bakery products, animal feeds, food ingredients, healthcare, cosmetic products, others. Oats are made available to consumers through various distribution channels including hypermarkets, supermarkets, specialty retail, convenience stores, independent retailers, and others.
What Is The Oats Market Size and Share 2026?
The oats market size has grown strongly in recent years. It will grow from $8.22 billion in 2025 to $8.97 billion in 2026 at a compound annual growth rate (CAGR) of 9.1%. The growth in the historic period can be attributed to increased consumption of cereal-based foods, expansion of animal feed applications, rising awareness of dietary fiber benefits, growth of bakery and food ingredient industries, improved grain storage and processing methods.What Is The Oats Market Growth Forecast?
The oats market size is expected to see strong growth in the next few years. It will grow to $13.06 billion in 2030 at a compound annual growth rate (CAGR) of 9.8%. The growth in the forecast period can be attributed to increasing demand for plant-based food ingredients, expansion of clean-label and organic food markets, rising use of oats in cosmetic and healthcare products, growth of value-added oat derivatives, increasing investments in sustainable grain farming. Major trends in the forecast period include increasing demand for whole grain foods, rising use of oats in functional and health foods, growing adoption of organic oats, expansion of oat-based food ingredients, enhanced focus on nutrient preservation.Global Oats Market Segmentation
1) By Type: Whole, Steel Cut, Scottish, Regular Rolled, Quick Rolled, Instant, Other Types 2) By Form: Flakes, Granules, Flour 3) By Application: Bakery Products, Animal Feeds, Food Ingredients, Health Care, Cosmetic Products, Other Applications 4) By Distribution Channel: Hypermarkets, Supermarkets, Specialty Retailers, Convenience Stores, Independent Retailers, Other Distribution Channels Subsegments: 1) By Whole Oats: Raw Whole Oats, Processed Whole Oats 2) By Steel Cut Oats: Regular Steel Cut Oats, Quick-Cooking Steel Cut Oats 3) By Scottish Oats: Traditional Stone-Ground Oats, Coarse Milled Oats 4) By Regular Rolled Oats: Old-Fashioned Rolled Oats, Organic Rolled Oats 5) By Quick Rolled Oats: Quick-Cooking Oats, Instant Cooking Rolled Oats 6) By Instant Oats: Flavored Instant Oats, Plain Instant Oats 7) By Other Types: Oat Flour, Oat Bran, Oat-Based Snacks Or Cereal BlendsWhat Is The Driver Of The Oats Market?
Rising popularity and preference for healthy meals are contributing to the growth of the oats market. Healthy eating has become the norm, with most consumers demanding foods and beverages to meet progressively nuanced health and wellness, ethics, and sustainability criteria. Oatmeal is consumed widely as a healthy breakfast option owing to its health benefits and high nutritional value. Oatmeal offers several benefits, including weight management, blood sugar level control, cholesterol level control, and others. For instance, in 2023, according to the Oldways Whole Grains Council (WGC), a US-based nutrition non-profit organization, 61% of American consumers now choose whole-grain foods at least half the time, up from earlier years. Therefore, the rising popularity and preference for healthy meals are expected to fuel the growth of the oats industry in the coming years.What Is The Driver Of The Oats Market?
Rising popularity and preference for healthy meals are contributing to the growth of the oats market. Healthy eating has become the norm, with most consumers demanding foods and beverages to meet progressively nuanced health and wellness, ethics, and sustainability criteria. Oatmeal is consumed widely as a healthy breakfast option owing to its health benefits and high nutritional value. Oatmeal offers several benefits, including weight management, blood sugar level control, cholesterol level control, and others. For instance, in 2023, according to the Oldways Whole Grains Council (WGC), a US-based nutrition non-profit organization, 61% of American consumers now choose whole-grain foods at least half the time, up from earlier years. Therefore, the rising popularity and preference for healthy meals are expected to fuel the growth of the oats industry in the coming years.Global Oats Market Trends and Insights
Major companies operating in the oats market are developing new products such as protein-rich oats to gain a competitive lead in the market. Protein-rich oats are oat-based products or varieties specifically cultivated and processed to contain higher levels of protein, offering a nutritionally dense source of this macronutrient. For instance, in August 2023, Bob’s Red Mill, a US-based food company, launched Protein Oats, which offers a convenient and protein-rich breakfast option for consumers. The are made with a special variety of conventionally bred oats that contain up to 60% more protein than regular oats. These protein oats have no added protein powder and are gluten-free and Non-GMO Project verified. They can be used in various recipes, including overnight oats and traditional baked foods, making it an ideal choice for those seeking a quick and satisfying way to boost their protein intake.What Are Latest Mergers And Acquisitions In The Oats Market?
In September 2024, Bay State Milling, a U.S.-based milling and ingredient-processing company, acquired assets of Montana Gluten Free Processors LLC for an undisclosed amount. With this acquisition, Bay State Milling aimed to strengthen and expand its oat processing capacity, particularly for high-protein, hull-less, and gluten-free oatmeal products, thereby enhancing its ability to supply clean-label oats and meet growing demand in the health- and wellness-oriented segment of the breakfast cereals market. Montana Gluten Free, a Belgrade-based farming and processing company that specializes in certified gluten-free products.Regional Outlook
Europe was the largest region in the oats market in 2025. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in this market report are Asia-Pacific, South East Asia, Western Europe, Eastern Europe, North America, South America, Middle East and Africa. The countries covered in this market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Taiwan, Russia, South Korea, UK, USA, Italy, Spain, CanadaWhat Defines the Oats Market?
The oats market consists of sales of steel-cut oats, oatmeal, oat flour, instant oats, and other oats. Values in this market are ‘factory gate’ values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.How is Market Value Defined and Measured?
The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified). The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.What Key Data and Analysis Are Included in the Oats Market Report 2026?
The oats market research report is one of a series of new reports from The Business Research Company that provides market statistics, including industry global market size, regional shares, competitors with the market share, detailed market segments, market trends and opportunities, and any further data you may need to thrive in the oats industry. The market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future state of the industry.Oats Market Report Forecast Analysis
| Report Attribute | Details |
|---|---|
| Market Size Value In 2026 | $8.97 billion |
| Revenue Forecast In 2035 | $13.06 billion |
| Growth Rate | CAGR of 9.1% from 2026 to 2035 |
| Base Year For Estimation | 2025 |
| Actual Estimates/Historical Data | 2020-2025 |
| Forecast Period | 2026 - 2030 - 2035 |
| Market Representation | Revenue in USD Billion and CAGR from 2026 to 2035 |
| Segments Covered | Type, Form, Application, Distribution Channel |
| Regional Scope | Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa |
| Country Scope | The countries covered in the report are Australia, Brazil, China, France, Germany, India, ... |
| Key Companies Profiled | Blue Lake Milling Pty Ltd., Bob's Red Mill Natural Foods Inc., The Kellogg Company, Avena Foods Ltd., General Mills Inc., Grain Millers Inc., Quaker Oats Company, Nestlé SA, Nature's Path Foods Inc., Morning Foods Ltd., Weetabix Ltd., Glanbia plc, PepsiCo Inc., Hain Celestial Group, Richardson International Ltd., Bagrry's India Ltd., W Jordan Ltd., McCann's Irish Oatmeal, Swedish Oat Fiber AB, Glebe Farm Foods Ltd., Ceres Organics Pvt Ltd., CanMar Grain Products Ltd., Arrowhead Mills Inc., Montana Gluten Free Processors LLC, Bakery On Main LLC |
| Customization Scope | Request for Customization |
| Pricing And Purchase Options | Explore Purchase Options |
Frequently Asked Questions
The Oats Market Global Report 2026 market was valued at $8.22 billion in 2025, increased to $8.22 billion in 2026, and is projected to reach $13.06 billion by 2030.
request a sample hereThe expected CAGR for the Oats Market Global Report 2026 market during the forecast period 2025–2030 is 9.8%.
request a sample hereMajor growth driver of the market includes: Growing Demand For Healthy Meal Options Drives Oats Market Growth in the Oats Market Global Report 2026 market. For further insights on this market,
request a sample hereThe oats market covered in this report is segmented –
1) By Type: Whole, Steel Cut, Scottish, Regular Rolled, Quick Rolled, Instant, Other Types
2) By Form: Flakes, Granules, Flour
3) By Application: Bakery Products, Animal Feeds, Food Ingredients, Health Care, Cosmetic Products, Other Applications
4) By Distribution Channel: Hypermarkets, Supermarkets, Specialty Retailers, Convenience Stores, Independent Retailers, Other Distribution Channels Subsegments:
1) By Whole Oats: Raw Whole Oats, Processed Whole Oats
2) By Steel Cut Oats: Regular Steel Cut Oats, Quick-Cooking Steel Cut Oats
3) By Scottish Oats: Traditional Stone-Ground Oats, Coarse Milled Oats
4) By Regular Rolled Oats: Old-Fashioned Rolled Oats, Organic Rolled Oats
5) By Quick Rolled Oats: Quick-Cooking Oats, Instant Cooking Rolled Oats
6) By Instant Oats: Flavored Instant Oats, Plain Instant Oats
7) By Other Types: Oat Flour, Oat Bran, Oat-Based Snacks Or Cereal Blends
request a sample here1) By Type: Whole, Steel Cut, Scottish, Regular Rolled, Quick Rolled, Instant, Other Types
2) By Form: Flakes, Granules, Flour
3) By Application: Bakery Products, Animal Feeds, Food Ingredients, Health Care, Cosmetic Products, Other Applications
4) By Distribution Channel: Hypermarkets, Supermarkets, Specialty Retailers, Convenience Stores, Independent Retailers, Other Distribution Channels Subsegments:
1) By Whole Oats: Raw Whole Oats, Processed Whole Oats
2) By Steel Cut Oats: Regular Steel Cut Oats, Quick-Cooking Steel Cut Oats
3) By Scottish Oats: Traditional Stone-Ground Oats, Coarse Milled Oats
4) By Regular Rolled Oats: Old-Fashioned Rolled Oats, Organic Rolled Oats
5) By Quick Rolled Oats: Quick-Cooking Oats, Instant Cooking Rolled Oats
6) By Instant Oats: Flavored Instant Oats, Plain Instant Oats
7) By Other Types: Oat Flour, Oat Bran, Oat-Based Snacks Or Cereal Blends
Major trend in this market includes: Innovative Protein-Enriched Oat Products Reshape The Oats Market For further insights on this market,
request a sample hereMajor companies operating in the Oats Market Global Report 2026 market are Major companies operating in the oats market are Blue Lake Milling Pty Ltd., Bob's Red Mill Natural Foods Inc., The Kellogg Company, Avena Foods Ltd., General Mills Inc., Grain Millers Inc., Quaker Oats Company, Nestlé SA, Nature's Path Foods Inc., Morning Foods Ltd., Weetabix Ltd., Glanbia plc, PepsiCo Inc., Hain Celestial Group, Richardson International Ltd., Bagrry's India Ltd., W Jordan Ltd., McCann's Irish Oatmeal, Swedish Oat Fiber AB, Glebe Farm Foods Ltd., Ceres Organics Pvt Ltd., CanMar Grain Products Ltd., Arrowhead Mills Inc., Montana Gluten Free Processors LLC, Bakery On Main LLC
request a sample hereEurope was the largest region in the oats market in 2025. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the oats market report are Asia-Pacific, South East Asia, Western Europe, Eastern Europe, North America, South America, Middle East and Africa.
request a sample here