Platform As A Service (PaaS) Global Market Report 2023 – By Type (Application Infrastructure And Middleware (AIM), Database Management Systems (DBMS), Business Intelligence Platform (BIP), Application Development On Cloud), By Deployment (Public Cloud, Private Cloud, Hybrid Cloud), By End User (Financial Institutions And Services (BFSI), Technology, Retail, Distribution, Education Services, Travel And Transport, Healthcare And Life Sciences, Other EndUsers) – Market Size, Trends, And Global Forecast 2023-2032

The integration platform as a service refers to a group of automated technologies that combines software programs that are installed in various contexts. The integration platform automates the integration activities that make connecting applications and deployment data in any environment easy. Using IPAAS can build and deploy the integration in the cloud without installing any middleware or hardware. The main types of integration platforms as a service are API management, B2B integration, data integration, cloud integration, and application integration. API management integration platform as a service focus on API Management. It is a process of managing APIs that connects data and applications across clouds and enterprises. These integration services are deployed in private, hybrid, and public clouds. Education, healthcare and life science, government and public sector, consumer goods and retail, banking, financial services, and insurance, and other industry verticals use integration platform as a service. The global integration platform as a service market is segmented - 1) By Cloud: Private Cloud, Hybrid Cloud, Public Cloud 2) By Service Type: API Management, B2B Integration, Data Integration, Cloud Integration, Application Integration, Other Services 3) By Verticals: Education, Healthcare and Life Science, Government and Public Sector, Consumer Goods and Retail, Banking, Financial Services, and Insurance, Other Verticals The global integration platform as a service market size will grow from $3.29 billion in 2022 to $4.29 billion in 2023 at a compound annual growth rate (CAGR) of 30.5%. The Russia-Ukraine war disrupted the chances of global economic recovery from the COVID-19 pandemic, at least in the short term. The war between these two countries has led to economic sanctions on multiple countries, a surge in commodity prices, and supply chain disruptions, causing inflation across goods and services and affecting many markets across the globe. The market size of the integration platform as a service is expected to grow to $13.28 billion in 2027 at a CAGR of 32.6%. The increase in inclination towards cloud-based solutions across the globe is expected to drive the growth of the integration platform as a service (iPaas) market. Due to pandemics, demand for cloud-based solutions and services increased due to the sudden shutdown of schools, corporates, enterprises, and more. Quick deployment, data security, automatic software updates, unlimited storage capacity, and more are some advantages gained from cloud-based solutions. According to Gartner, a management consultancy firm, cloud computing expected to account for more than 45% of IT spending on system infrastructure, infrastructure software, application software, and business process outsourcing by 2024. The increase in the spending on cloud services shows the demand for cloud-based solutions. Therefore, the increasing demand for cloud-based solutions across the globe drives the market for integration as a service. Major players in the integration platform as a service market are Boomi Inc., Informatica Inc., Boomi Inc., SAP SE, Oracle Corporation, MuleSoft LLC, Jitterbit Inc., IBM Corporation, Microsoft Corporation, Workato Inc., SnapLogic Inc., Software AG, elasticio, Adaptris, Seeburger AG, Fujitsu, Zapier, Flowgear, DBSync Ltd., and Seeburger AG. The use of artificial intelligence (AI) and machine learning (ML) are key trends gaining popularity in the integration platform as a service (iPaas) market. The demand for AI and ML has increased in the past few years. Artificial Intelligence with machine learning solves the data integration issues. For instance, in March 2021, IBM, an American multinational technology corporation, and Pandio, a US-based AI orchestration platform, developed hybrid integration solutions that automate the time-consuming process of integrating corporate programs like Customer Relationship Management (CRMs) and Enterprise Resource Planning (ERPs) using AI. The most recent Pulsar-based solutions deploy interfaces more swiftly and precisely because of automatic data mapping, data format identification, and translation. These integration solutions incorporate all currently used integration technologies as necessary. In May 2021, Jitterbit, a US-based API transformation company, acquired eBridge Connections for an undisclosed amount. With this acquisition, both companies will provide integration solutions around e-commerce integration and EDI integration on the market, helping customers accelerate their digital transformation and reap massive time efficiencies. eBridge Connections is a Canada-based company offering integration platform as a service (iPaas) for seamless flow of data on-premises or cloud e-commerce, EDI, ERP, and CRM systems. North America was the largest region in the integration platform as a service market in 2022. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the integration platform as a service market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, the Middle East, and Africa. The countries covered in the integration platform as a service market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, the UK, and the USA. The integration platform as a service (iPaas) market includes revenues earned by entities by providing integration platform for boosting the hybrid data flows, improving operational workflows, synchronizing data, and providing better visibility. The market value includes the value of related goods sold by the service provider or included within the service offering. Only goods and services traded between entities or sold to end consumers are included. The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified). The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products. The integration platform as a service market research report is one of a series of new reports from The Business Research Company that provides integration platform as a service market statistics, including integration platform as a service industry global market size, regional shares, competitors with a integration platform as a service market share, detailed integration platform as a service market segments, market trends and opportunities, and any further data you may need to thrive in the integration platform as a service industry. This integration platform as a service market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.

Cloud Service refers to a wide range of on-demand services offered to businesses and customers over the internet. These services are designed to provide easy and affordable access to applications and resources without needing internal infrastructure or hardware. It refers to the servers accessed over the internet and the software and databases on those servers. The main types of cloud services are software as a service (SaaS), platform as a service (PaaS), infrastructure as a service (IaaS) and business process as a service (BPaaS). Software as a service (SaaS) refers to providing complete applications over the Internet. It is also called web-based software, on-demand software, or hosted software. Establishments providing SaaS offer access to their software and hardware, managing access to the application, its security, availability, and performance. Users only need to think about the usage of the service provided and not about how the service is provided or maintained or how the underlying infrastructure is managed. The deployment method used include public cloud, private cloud, hybrid cloud and large enterprises, small and medium enterprises size organizations utilize them. The cloud services are mainly used for storage, backup, and disaster recovery, application development and testing, database management, business analytics, integration and orchestration, customer relationship management and others and used in industries including BFSI, media and entertainment, IT and telecommunications, energy and utilities, government and public sector, retail and consumer goods, manufacturing and others. The global cloud services market is segmented - 1) By Type: Software as a service (SaaS), Platform as a service (PaaS), Infrastructure as a service (IaaS), Business Process as a service (BPaaS) 2) By End-User Industry: BFSI, Media And Entertainment, IT and Telecommunications, Energy And Utilities, Government And Public Sector, Retail And Consumer Goods, Manufacturing, Other End User Industries 3) By Application: Storage, Backup, and Disaster Recovery, Application Development and Testing, Database Management, Business Analytics, Integration and Orchestration, Customer Relationship Management, Other Applications 4) By Deployment Model: Public Cloud, Private Cloud, Hybrid Cloud 5) By Organisation Size: Large Enterprises, Small And Medium Enterprises The global cloud services market size grew from $446.1 billion in 2022 to $489.77 billion in 2023 at a compound annual growth rate (CAGR) of 9.8%. The Russia-Ukraine war disrupted the chances of global economic recovery from the COVID-19 pandemic, at least in the short term. The war between these two countries has led to economic sanctions on multiple countries, a surge in commodity prices, and supply chain disruptions, causing inflation across goods and services and affecting many markets across the globe. The cloud services market is expected to grow to $698.01 billion in 2027 at a CAGR of 9.3%. The impact of COVID-19 (COVID-19) is expected to drive the cloud services market in the forecast period as the increasing number of people are working from home due to lockdowns imposed by governments globally that restrict the gathering of people in public places. Steps by national governments to contain the transmission have resulted in people working from home by accessing work-related systems and applications through the cloud. For instance, cloud spending rose 37% to $29 billion during the first quarter of 2020. This trend is likely to persist, as the exodus to virtual work underscores the urgency for scalable, secure, reliable, cost-effective off-premises technology services. In fact, despite the inevitable economic downturn in the wake of the pandemic, cloud spending is estimated to rise 19% for the full year, even as IT spending as a whole is forecasted to fall 8%. Thus, uncertainty surrounding the duration of the spread of COVID-19 is expected to lead to more companies adopting cloud technology to support their employees working from home, thereby driving the market growth. Major companies in the cloud services market include Microsoft, Amazon.com Inc., SAP SE, International Business, Machines Corporation, Nippon Telegraph And Telephone Corp, Intel Corporation, Dell Technologies Inc., Apple, Tencent Holdings Co Ltd and Orange SA. Security, password protection, and corporate and financial information protection were key issues for the cloud services industry. Similarly, in March 2020 it was reported that the real names, site usernames, gender, location, and phone numbers for 172 million users had been posted for sale on dark web markets. Due to security breaches, the need for firewall protection and network separation to ensure privacy was another major need across all industries. Routine security assessments undertaken with the help of security researchers were needed to analyze programming vulnerabilities, adding to the cloud services industry costs restraining the overall attractiveness of the market. Cloud service providers are increasingly using artificial intelligence to increase the efficiency and speed of cloud computing services. Artificial intelligence leverages computers and machines to mimic the problem-solving and decision-making capabilities of the human mind. Using AI in cloud services can increase productivity and efficiency while automating repetitive tasks and supporting human capabilities. The advantages of using AI for cloud-based services include lowering adoption costs, facilitates co-creation, innovation, and driving AI-powered transformation for enterprises. Cloud service providers can use AI-powered network security tools to track and evaluate network traffic. For example, the IBM cloud park for automation and Amazon GuardDut are some of the AI based cloud services that are used for providing prebuilt workflows for AI-powered automation and for threat detecting. In addition, in 2020, Salesforce, the leading customer relationship management platform introduced a tool named Einstein, which offers the ability to capture customer data, making it easier to track and personalize customer relationships. North America was the largest region in the cloud services market in 2022. Western Europe was the second largest region cloud services market. The regions covered in the hardware support services market are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East and Africa. The countries covered in the cloud services market report are Argentina, Australia, Austria, Belgium, Brazil, Canada, Chile, China, Colombia, Czech Republic, Denmark, Egypt, Finland, France, Germany, Hong Kong, India, Indonesia, Ireland, Israel, Italy, Japan, Malaysia, Mexico, Netherlands, New Zealand, Nigeria, Norway, Peru, Philippines, Poland, Portugal, Romania, Russia, Saudi Arabia, Singapore, South Africa, South Korea, Spain, Sweden, Switzerland, Thailand, Turkey, UAE, UK, USA, Venezuela and Vietnam. The cloud services market includes revenues earned by entities by providing cloud services that can be used for the delivery of information technology resources and applications on-demand through an internet platform. Companies in the cloud services market provide access to servers, storage, databases and a broad set of application services managed by a hardware networking. This market includes sales of storage servers which are used to store, access, secure and manage digital data, files and services. It also includes sales of public cloud services, private cloud services, hybrid cloud services and multi-cloud services offered by providers are included. The market value includes the value of related goods sold by the service provider or included within the service offering. Only goods and services traded between entities or sold to end consumers are included. The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified). The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products. The cloud services market research report is one of a series of new reports from The Business Research Company that provides cloud services market statistics, including cloud services market size, regional shares, competitors with a cloud services market share, detailed cloud services market segments, market cloud services market trends and opportunities, and any further data you may need to thrive in the cloud services industry. This cloud services market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.

Database software is designed to create databases and store, manage, search, and retrieve information. Storage & Backup Software is an application used to store data, make duplicate copies of the data to protect it, and make it recoverable in the event of loss, damage, or malware infection. The main types of database, storage and backup software are database software, middleware software, and storage and backup software. A database software is a software program that is designed to create, edit, and maintain database files and records. They are deployed using models such as on-demand/cloud model and on-premise model. These are mostly used in industries such as BFSI, media and entertainment, it and telecommunications, energy and utilities, government and public sector, retail and consumer goods, manufacturing and others. The global database, storage and backup software publishing market is segmented - 1) By Type: Database Software, Middleware Software, Storage And Backup Software 2) By End-User Industry: BFSI, Media And Entertainment, IT and Telecommunications, Energy And Utilities, Government And Public Sector, Retail And Consumer Goods, Manufacturing, Other End-User Industries 3) By Deployment Model: On-Demand/Cloud, On-Premise The global database, storage & backup software publishing market size grew from $232.42 billion in 2022 to $258.5 billion in 2023 at a compound annual growth rate (CAGR) of 11.2%. The Russia-Ukraine war disrupted the chances of global economic recovery from the COVID-19 pandemic, at least in the short term. The war between these two countries has led to economic sanctions on multiple countries, a surge in commodity prices, and supply chain disruptions, causing inflation across goods and services and affecting many markets across the globe. The database, storage & backup software publishing market is expected to grow to $382.41 billion in 2027 at a CAGR of 10.3%. The outbreak of COVID-19 disease (COVID-19) is expected to drive the database, storage & backup software publishing market in the forecast period as an increasing number of people are working from home due to lockdowns imposed by governments globally that restrict the gathering of people in public places. COVID-19 is an infectious disease with flu-like symptoms including fever, cough, and difficulty in breathing. The virus was first identified in 2019 in Wuhan, Hubei province of the People's Republic of China and spread globally including Western Europe, North America and Asia. Steps by national governments to contain the transmission have resulted in people working from home by accessing work-related systems and applications through the cloud. Uncertainty surrounding the duration of the spread of COVID-19 is expected to lead to more companies adopting cloud technology to support their employees working from home, thereby driving market growth. Major companies in the database, storage & backup software publishing market include Google, Broadcom Ltd., NetApp Inc., NEC Corporation, Altice NV and Commvault Systems, Inc. With technological advances in cloud computing and the continuous requirement of updating in-house IT infrastructure, companies are witnessing a rising demand for public cloud platforms. A public cloud is a service based on the standard cloud computing model, in which a service provider makes resources, such as virtual machines (VMs), applications or storage, available to the general public over the Internet. Companies are increasingly opting for public cloud platforms to minimize their costs as the public cloud provides services on a pay-as-you-go model, the need for organizations to invest in and maintain their own in-house IT resources, and enables scalability to meet workload and user demands. In March 2020, Quantum a US-based, digital storage company acquired Western Digital Technology's ActiveScale's object storage software. This acquisition helps Quantum Corporation to expand its products and services in the object storage market. Western Digital Technology is a computer hard disk drive manufacturer and data storage company. It is headquartered is in San Jose, California, United States. Asia-Pacific was the largest region in database, storage & backup software publishing market in 2022. North America was the second largest region in database, storage & backup software publishing industry. The regions covered in the database, storage & backup software publishing market analysis are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East and Africa. The countries covered in the database, storage & backup software publishing market report are Argentina, Australia, Austria, Belgium, Brazil, Canada, Chile, China, Colombia, Czech Republic, Denmark, Egypt, Finland, France, Germany, Hong Kong, India, Indonesia, Ireland, Israel, Italy, Japan, Malaysia, Mexico, Netherlands, New Zealand, Nigeria, Norway, Peru, Philippines, Poland, Portugal, Romania, Russia, Saudi Arabia, Singapore, South Africa, South Korea, Spain, Sweden, Switzerland, Thailand, Turkey, UAE, UK, USA, Venezuela and Vietnam. The database, storage and backup software publishing market includes revenues earned by entities by developing and distributing software programs or utilities used for creating, editing and maintaining database files and records. It allows users to store data in the form of structured fields, tables and columns, which can then be retrieved directly and/or through programmatic access. Values in this market are ‘factory gate’ values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors and retailers) or directly to end customers. The value of goods in this database, storage and backup software publishing market includes related services sold by the creators of the goods. Only goods and services traded between entities or sold to end consumers are included. The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified). The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products. The database, storage and backup software publishing market research report is one of a series of new reports from The Business Research Company that provides database, storage, and backup software publishing market statistics, including database, storage and backup software publishing industry global market size, regional shares, competitors with a database, storage and backup software publishing market share, detailed database, storage and backup software publishing market segments, market trends and opportunities, and any further data you may need to thrive in the database, storage and backup software publishing industry. This database, storage and backup software publishing market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.

Web performance refers to a process in which tools and software are used to monitor how well content loads and renders in a web browser, as well as how well it responds to user interaction, which is improbable due to Good or bad website performance has a strong correlation with user experience and the overall effectiveness of most sites. The main components of web performance include solutions and services. Solutions refer to web performance solutions for website management to aid in the detection and resolution of issues that may impede the customer journey. Web applications use solutions to help businesses run more efficiently. It aids in the development of advanced enterprise web applications, as well as the support and management of ERP solutions that ensure results. These solutions are deployed on-premise or cloud. The end-user of web performance tools includes IT and telecom, logistics and transportation, government, healthcare, manufacturing, media and entertainment, and other end users. The global web performance market is segmented - 1) By Component: Solutions, Services 2) By Deployment Type: On-Premises, Cloud 3) By End User: IT and Telecom, Logistics and Transportation, Government, Healthcare, Manufacturing, Media and Entertainment, Other End Users The global web performance market size will grow from $5.37 billion in 2022 to $5.91 billion in 2023 at a compound annual growth rate (CAGR) of 10.1%. The Russia-Ukraine war disrupted the chances of global economic recovery from the COVID-19 pandemic, at least in the short term. The war between these two countries has led to economic sanctions on multiple countries, a surge in commodity prices, and supply chain disruptions, causing inflation across goods and services and affecting many markets across the globe. The market size of the web performance is expected to grow to $8.92 billion in 2027 at a CAGR of 10.8%. The rise in growth of the E-commerce industry is expected to drive the web performance market. Ecommerce is the purchase and sale of goods and services over the internet. The growth of the world wide web and technologies has made business functions faster and easier to execute. E-commerce has made doing business more cost-effective and efficient. For instance, in 2022, the Indian eCommerce market size is expected to grow by 21.5%, reaching USD 74.8 billion. By 2030, according to the Indian brand equity Foundation (IBEF), India's e-commerce market is expected to be worth USD 350 billion. The Indian e-commerce market size is expected to grow to USD 111 billion by 2024 and USD 200 billion by 2026. Increased internet and smartphone penetration have fueled much of the industry's growth. Therefore, the rise in the growth of the E-commerce industry is driving the web performance market growth. Major players in the web performance market are Micro Focus, IBM, Akamai Technologies, Dynatrace, Neustar, New Relic, F5 Networks, New Relic, Cloudflare, Cavisson, Netmagic Solutions, ZenQ, CDNetworks, Thousandeyes, and Radware Ltd. Technology advancement is a key trend gaining popularity in the web performance market. Major players in the market are focusing on launching and implementing advanced web applications technology for web performance. For instance, in September 2021, Micro Focus UK-based enterprise software provider, delivering technology and supporting services released Visual COBOL 7.0 and Enterprise Suite 7.0, which provide COBOL and mainframe application, process, and infrastructure modernization solutions. Micro Focus Visual COBOL and Enterprise Suite 7.0 are the culmination of a decade of consistent investment that builds on the company's more than 40 years of experience in modernizing mission-critical applications running on the mainframe or distributed environments, as organizations seek to deliver on IT strategies through modernization and digital transformation initiatives. This latest release reinforces Micro Focus' commitment to customers by delivering proven, robust solutions that protect their investments and enable them to meet changing business expectations while taking advantage of new environments and infrastructures. In 2020, Cisco, a US-based networking company acquired ThousandEyes Inc for an undisclosed amount. With this acquisition, Cisco intends to use the ThousandEyes internet and cloud intelligence platform which improves visibility, insights, and action in the digital application and service delivery across the internet and cloud. ThousandEyes platform also allows businesses to visualize any network as if it were their own, surface actionable data fast, and collaborate and solve problems with service providers. ThousandEyes is a US-based software company that provides web application services. North America was the largest region in the web performance market in 2022. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the web performance market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, the Middle East, and Africa. The countries covered in the web performance market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, the UK, and the USA. The web performance market includes revenues earned by entities by allowing accessibility as well as other website metrics that support an organization's or company's objectives. The market value includes the value of related goods sold by the service provider or included within the service offering. Only goods and services traded between entities or sold to end consumers are included. The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified). The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products. The web performance market research report is one of a series of new reports from The Business Research Company that provides web performance market statistics, including web performance industry global market size, regional shares, competitors with a web performance market share, detailed web performance market segments, market trends and opportunities, and any further data you may need to thrive in the web performance industry. This web performance market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenarios of the industry.

Web analytics is the process of studying website visitors' behavior. To assess web activity, including the use of a website and its elements, such as webpages, photos, and videos, this requires tracking, evaluating, and reporting data. Web analytics may gather information on traffic origins, referring websites, page views, paths travelled, and conversion rates. It can help to improve the performance of the website by highlighting how users interact with data. The main applications of web analytics are online marketing, email marketing, and social media management. Online marketing web analytics refers to the use of web analytics in online marketing. Web analytics can assist businesses in understanding what consumers are doing online, why they are doing it, and how this behavior can be translated into digital marketing campaigns. The organizations are large enterprises and small and medium enterprises. Retail, manufacturing, information technology, and other sector use web analytics. The global web analytics market is segmented - 1) By Organization: Large Enterprises, Small And Medium Enterprises 2) By Application: Online Marketing, Email Marketing, Social Media Management 3) By End User: Retail, Manufacturing, Information Technology, Other End Users The global web analytics market size will grow from $5.56 billion in 2022 to $6.74 billion in 2023 at a compound annual growth rate (CAGR) of 21.0%. The Russia-Ukraine war disrupted the chances of global economic recovery from the COVID-19 pandemic, at least in the short term. The war between these two countries has led to economic sanctions on multiple countries, a surge in commodity prices, and supply chain disruptions, causing inflation across goods and services and affecting many markets across the globe. The market size of the web analytics is expected to grow to $13.92 billion in 2027 at a CAGR of 19.9%. The growing demand for online shopping trends is significantly driving the growth of the web analytics market. Web analytics plays a crucial role in providing personalized product recommendations and identifying the shopping trends of the users and also helps marketers to run successful marketing campaigns. For instance, in 2019, 1.92 billion people purchased products online, with eCommerce sales making up 14.1% of total retail sales globally. Retail eCommerce transactions are predicted to increase from 14.1% to 22% by 2023. Web analytics is more important as online shopping trends grow, which allows businesses or marketers to learn more about their customers. Therefore, the growing demand for online shopping trends drives the market for web analytics. Major players in the web analytics market are Adobe, Applied Technologies Internet, Facebook, Google LLC, IBM Corporation, Microsoft Corporation, MicroStrategy, SAS Institute, SimilarWeb, Splunk, Teradata Corporation, Webtrends, Netbiscuits, Mixpanel, AT Internet, and Hootsuite. Technological advancement is the key trend gaining popularity in the web analytics market. The key players in the web analytics sector are focusing on providing more technologically advanced web analytics solutions or services to strengthen their position in the market. For instance, in 2022, Amplitude, Inc., the digital optimization company, launched new and improved integrations across the technology stack to enable organizations to unify, analyze, and act on customer data. Amplitude now integrates with Adobe Launch, AWS Redshift, Google BigQuery, Google Tag Manager, and MailChimp, and improved integration with HubSpot. Customers can import data into Amplitude and create customized marketing campaigns because of the new set of integrations. In March 2021, Piano, a US-based digital experience company, acquired AT Internet for an undisclosed amount. With this acquisition, Piano aims to broaden its client base and provide a more digitally enhanced business platform for advertising, personalization, and analytics. AT Internet is a France-based web analytics company. North America was the largest region in the web analytics market in 2022. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the web analytics market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, the Middle East, and Africa. The countries covered in the web analytics market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, the UK, and the USA. The web analytics market includes revenues earned by entities by providing solutions that help a company keep its clients, draw in more customers, and increase the amount of money each client spends. The market value includes the value of related goods sold by the service provider or included within the service offering. Only goods and services traded between entities or sold to end consumers are included. The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified). The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products. The web analytics market research report is one of a series of new reports from The Business Research Company that provides web analytics market statistics, including web analytics industry global market size, regional shares, competitors with a web analytics market share, detailed web analytics market segments, market trends and opportunities, and any further data you may need to thrive in the web analytics industry. This web analytics market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.

Database software is designed to create databases and store, manage, search, and retrieve information. The main types of database software are database operation management, and database maintenance management. Database operation management refers to database software that develops, and supports structured data to maximize the value of data across the enterprise. The database software is used by BFSI (banking, financial services, and insurance), IT and telecommunication, media and entertainment, healthcare, aerospace & defense, and other end-users and deployed through cloud and on-premise. The global database software market is segmented - 1) By Type: Database Operation Management, Database Maintenance Management 2) By End User: BFSI [Banking and Financial Services], IT & Telecommunication, Media & Entertainment, Healthcare, Aerospace & Defense, Other End-Users 3) By Deployment: Cloud, On-Premise The global database software market size will grow from $142.03 billion in 2022 to $163.93 billion in 2023 at a compound annual growth rate (CAGR) of 15.4%. The Russia-Ukraine war disrupted the chances of global economic recovery from the COVID-19 pandemic, at least in the short term. The war between these two countries has led to economic sanctions on multiple countries, a surge in commodity prices, and supply chain disruptions, causing inflation across goods and services and affecting many markets across the globe. The market size of global database software is expected to grow to $274.48 billion in 2027 at a CAGR of 13.8%. Businesses that engage with various types of data for analysis and making future decisions in today's data-driven world must be able to store data without difficulties and with simplicity. The rise of data-driven firms and e-commerce companies will significantly drive and fuel the database software market on a global basis. For instance, according to Forrester, businesses that rely on database management software tools to make decisions are 58% more likely to beat their revenue goals than non-data driven companies. Therefore, this continued increase in data driven businesses drives the database software market. Major players in the database software market are Oracle, Microsoft, IBM, SAP, Amazon, Redis, Teradata, Couch base, SQLite, MongoDB, Tandem, Mark Logic, ArangoDB, MariaDB, TablePlus, EnterpriseOB, RavenDB, NCR, Pervasive Software, FileMaker Inc., Software AG, HP (Vertica System), Informatica Corporation, InterSystems, iWay Software (subsidiary of IBI), MetaMatrix (subsidiary of Red Hat), Actian Corporation. A rising number of security concerns are expected to limit the growth of companies in the database software market during the forecast period. Security concerns have been increasing in recent times due to online availability of personal data. The database software store large databases online and these data of stakeholders/customers are accessed by teams around the globe which poses the potential for mistreatment of data. The data in the database software and other software faces security concerns including corporate/competitive espionage, fraud, ID theft, nations-state espionage and unauthorized sales of data to third-party. These issues restrict the growth of database software. For example, according to Cybersecurity Ventures, a global cyber economy researcher, cybercrime is expected to cost the world $10.5 trillion annually by 2025. The cybercrime costs cover stolen money, lost productivity, theft of intellectual property, theft of personal and financial data, damage and destruction of data, embezzlement, fraud, and others. Thus, the rising number of security concerns will limit the growth of the database software market. With Big Data gaining traction, database software companies are focusing on products to store and process Big Data. Databases such as SQL or NoSQL are tools to store, process and analyze Big Data. Efficient processing and storing of big data enable organizations to gather key insights and patterns from the available data and helps them in making intelligent decisions based on the same. Database software companies are therefore investing in adding new features to enable faster and more effective management of huge volumes of data. Some of the major database software tools include AWS DynamoDB, Azure Cosmos DB, and Amazon DocumentDB. In October 2021, Rocket Software, an American software development firm acquired the database and tools products of Zumasys Inc. for an undisclosed amount. The acquisition enables Rocket to innovate and offer products at scale. Zumasys Inc. is a US-based provider of MultiValue database software. North America was the largest region in the database software market in 2022. Asia-Pacific was the second largest region in the database software market report. The regions covered in the database software analysis report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, the Middle East, and Africa. The countries covered in the database software market are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK and USA. The database software market includes revenues earned by entities by developing and distributing software that are used to develop, modify and maintain database records and files. This software enables users to store data in the form of tables, fields and columns and recover them directly and/or through programmatic access. Database software is used for several reasons ranging from compiling client lists, maintaining bookkeeping tasks to running online web site. Values in this market are factory gate values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods. Only goods and services traded between entities or sold to end consumers are included. The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified). The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products. The database software market research report is one of a series of new reports from The Business Research Company that provides database software market statistics, including database software industry global market size, regional shares, competitors with a database software market share, detailed database software market segments, market trends and opportunities, and any further data you may need to thrive in the database software industry. This database software market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.

Healthcare cloud computing refers to integration of could computing services in healthcare which use remote servers accessed through the internet to store, manage, and process healthcare-related data. Healthcare cloud computing allows professionals and individuals to maintain electronic medical records for storing information about patient interactions, reduce data storage costs, offer superior data security, and more. The main healthcare cloud computing deployment models include private cloud, hybrid cloud, and public cloud. A private cloud is a model of cloud computing where the infrastructure is dedicated to a single user organisation and offers more control over and better security for private cloud servers. These healthcare cloud computing services are used by end users such as healthcare providers and healthcare payers. The different pricing models include pay-as-you-go and spot pricing. The different healthcare cloud computing service models include software-as-a-service (SaaS), infrastructure-as-a-service (IaaS), and platform-as-a-service (PaaS), which are used for applications that include clinical information systems and non-clinical information systems. The global healthcare cloud computing market is segmented - 1) By Deployment Model: Private Cloud, Hybrid Cloud, Public Cloud 2) By End User: Healthcare Providers, Healthcare Payers 3) By Pricing Model: Pay-as-you-go, Spot Pricing 4) By Service Model: Software-as-a-Service (SaaS), Infrastructure-as-a-Service (IaaS), Platform-as-a-Service (PaaS) 5) By Application: Clinical Information System, Non-Clinical Information System The global healthcare cloud computing market size will grow from $32.5 billion in 2022 to $37.29 billion in 2023 at a compound annual growth rate (CAGR) of 14.7%. The Russia-Ukraine war disrupted the chances of global economic recovery from the COVID-19 pandemic, at least in the short term. The war between these two countries has led to economic sanctions on multiple countries, a surge in commodity prices, and supply chain disruptions, causing inflation across goods and services and affecting many markets across the globe. The market size of the healthcare cloud computing is expected to grow to $66.08 billion in 2027 at a CAGR of 15.4%. The rise in the adoption of information technology in the healthcare sector is significantly driving the growth of the healthcare cloud computing market. Information technology has paved the way for more precise healthcare services that help patients attain easy and quick access to various healthcare facilities. The most common examples of health information technology are electronic health records (EHRs), e-prescriptions, and other tech tools that help patients meet health goals such as managing blood sugar levels or quitting smoking. According to the 2021 Accenture health and life science experience survey of 1,800 people in the United States, nearly 26% said their access to healthcare has been even better with digital adoption since the onset of the COVID-19 pandemic. Thus, a rise in the adoption of information technology in the healthcare sector is expected to drive the healthcare cloud computing market growth. IBM, Carestream Health, athenahealth, Siemens Healthineers, GE Healthcare, Cisco Systems Inc., Iron Mountain Inc., Microsoft Corp., Oracle Corp., Care Cloud Corporation, ClearDATA, Dell, Agfa-Gevaert N.V., VMware Inc., and Allscripts Healthcare Solution Inc. are major players in the healthcare cloud computing industry. Technological advances in healthcare infrastructure are a key trend gaining popularity in the healthcare cloud computing market. Major companies operating in the healthcare cloud computing sector are focused on developing new technological solutions to strengthen their position. For instance, in September 2021, a US-based neuroscience software company, MetaCell, introduced MetaCell Cloud Hosting, offering advanced cloud computing solutions to facilitate research and innovation in life science and healthcare organizations of all sizes. In January 2020, MTBC, a US-based company operating in cloud-based software in healthcare, acquired CareCloud, Inc. for a deal of $40.5 million. Through this acquisition, MTBC aims to expand its offering in EHR, PM, RCM, patient experience, billing, and other healthcare analytics. CareCloud, Inc. is a US-based healthcare information technology company. Asia-Pacific was the largest region in the healthcare cloud computing market in 2022. North America is expected to be the fastest-growing region in the forecast period. The regions covered in the healthcare cloud computing market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, the Middle East, and Africa. The countries covered in the healthcare cloud computing market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, the UK, and the USA. The healthcare cloud computing market includes revenues earned by entities by providing on-demand hosted services, quick access to business applications, customer relationship management (CRM), on-demand computing, large storage for medical facilities, secured web-based services and deployment of cloud applications. The market value includes the value of related goods sold by the service provider or included within the service offering. Only goods and services traded between entities or sold to end consumers are included. The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified). The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products. The healthcare cloud computing market research report is one of a series of new reports from The Business Research Company that provides healthcare cloud computing market statistics, including healthcare cloud computing industry global market size, regional shares, competitors with a healthcare cloud computing market share, detailed healthcare cloud computing market segments, market trends and opportunities, and any further data you may need to thrive in the healthcare cloud computing industry. This healthcare cloud computing market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future state of the industry.

Middleware is a software that enables one or more types of communication or connection between two or more applications or application components on a distributed network. The main types of middleware software are communication middleware, platform middleware, integration middleware and others. Communication middleware is a software that allows two otherwise separate software components, processes, and/or applications to exchange information, either within the same device or across multiple devices. The software is used by small and medium enterprises (SMEs), large enterprises that are deployed through hosted and on-premises mode. The software is used by various end users such as retail, healthcare, automotive, BFSI and others. The global middleware software market is segmented - 1) By Type: Communication Middleware, Platform Middleware, Integration Middleware, Other Types 2) By End User: Retail, Healthcare, Automotive, BFSI, Other End-Users 3) By Enterprise Size: Small & Medium Enterprises (SMEs), Large Enterprises 4) By Deployment Type: Hosted, On- Premises The global middleware software market size will grow from $72.37 billion in 2022 to $75.25 billion in 2023 at a compound annual growth rate (CAGR) of 4.0%. The Russia-Ukraine war disrupted the chances of global economic recovery from the COVID-19 pandemic, at least in the short term. The war between these two countries has led to economic sanctions on multiple countries, a surge in commodity prices, and supply chain disruptions, causing inflation across goods and services and affecting many markets across the globe. The market size of the global middleware software is expected to grow to $83.64 billion in 2027 at a CAGR of 2.7%. Movement of manufacturing organizations towards Industry 4.0, the latest revolution, which focuses on automation, interconnectivity, real-time data and machine learning is expected to benefit the middleware software market in the forecast period. Industry 4.0 includes the latest technologies such as Internet of Things (IoT), machine learning, cloud computing, cyber-physical systems and cognitive computing which are equipped in the computer systems and automated machines including robotics. Manufacturing companies need to integrate with their business processes and operations with these platforms/technologies which is fulfilled using middleware software among others. Thus, the extensive adoption of latest technologies by manufacturing companies are driving the growth of middleware software market. For instance, middleware has made possible the development of Robotics Operating System (ROS), a robotics middleware, which is a collection of software framework, and toolsets upon which robotics systems can be created. The development of industrial automation across business activities is driving the demand for ROS. Major players in the middleware software market report are Microsoft Incorporation, Oracle Corporation, IBM Corporation, Fujitsu, Red Hat, Unisys Corporation, Axway Inc., Tibco Software, Amazon, SAP SE, Cisco Systems, Salesforce, Tibco Software, Hitachi, Google, Alphabet, PTC, SAP SE, General Electric, Siemens, SPS Communications, HPE, Bosch, Software AG and International Business Machines Corporation. Data privacy concerns and security risks are expected to limit the growth of the middleware software market. Data privacy concerns and security risks in middleware software involves risks of loss, theft and tampering of data when large amount of data needs to be exchanged between various applications, and platforms to work in a collaborative environment. For instance, there were about 3,800 publicly disclosed breaches that compromised 4.1 billion data records in 2019 and according to a report from Cybersecurity Ventures, cybercrime, as a whole, cost the world more than $6 trillion in 2021. One of the latest trends in the middleware software market is the advent of cognitive computing which helps to create new products and services on the basis of its understanding of machine learning and content analytics. This is a technology of imitating human brain by using self-learning techniques with the help of natural language processing, pattern recognition, and data mining. Cognitive computing in the middleware software enables the systems to analyze previous data and helps in quick decision and also enables exchange of information between various devices and applications. For instance, cognitive computing in healthcare middleware software helps doctors to analyze and understand previous cases and make decisions for current similar cases. The strict guidelines of Sherman Antitrust Act break the split of regulations for middleware software. Section 1 of the Sherman Antitrust Act bans all the agreements that affects fair practices in trade such as fixing and determining the price before the deal or auction takes place, refusals to deal, collusion of parties to choose the winner of the bidding process whereby other submits non-competitive bids. Section 2 of the Sherman Antitrust Act forbids any person, group of persons, or any entity from monopolizing or attempting to monopolize its position in the market. Therefore, the companies in middleware market are required to share interoperability information with third party manufacturers of middleware software in order to promote fair trade and market practices. In January 2022, Aptiv PLC, an Ireland-based technology company announced the acquisition of Wind River Systems for $4.3 billion. The acquisition offers Aptiv a significant business opportunity and broadens its offering for high-value industries with the addition of Wind River’s intelligent systems software platform. Wind River Systems is a US-based provider of intelligent edge software solutions. Asia-Pacific was the largest region in the middleware software market in 2022. North America was the second largest region of the global middleware software market share. The regions covered in the middleware software market analysis report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, the Middle East, and Africa. The countries covered in the middleware software market are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK and USA. The middleware software market includes revenues earned by entities by providing software that connects enterprise applications or software components and provides an infrastructure to develop business applications. Middleware Software also facilitates high availability functionality and provides core services such as transactions, concurrency, messaging, and the SCA framework for service-oriented architecture (SOA) applications, threading and security to an enterprise. Middleware software seamlessly integrates all the business processes, applications and platforms to help businesses reduce their total cost of ownership (TCO) and increase their return on income (ROI). Values in this market are factory gate values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods. Only goods and services traded between entities or sold to end consumers are included. The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified). The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products. The middleware software market research report is one of a series of new reports from The Business Research Company that provides middleware software market statistics, including middleware software industry global market size, regional shares, competitors with a middleware software market share, detailed middleware software market segments, middleware software market trends and opportunities, and any further data you may need to thrive in the middleware software industry. This middleware software market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.