The print media industry produces a variety of publications, including books, magazines, newspapers and directories. The print media industry produces its material in printed materials or electronic media.
The top five companies covered are News Corp., Pearson PLC, Bertelsmann, Axel Springer, and Gannett Company Inc. News Corp. was the largest company in the print media market in 2017.
The countries covered are USA, China, Germany, Brazil, Japan, UK, Spain, Russia, France, Australia, Italy, India and rest of the world.
Print Media Market Size
The global print media market was valued at around $398 billion in 2017. North America was the largest region in the print media market in 2017, accounting for close to 38% of the total market. The USA was the largest country in the market in 2017, accounting for around 30% of the total market.
Print Media Market Trend
Video magazines are a series of online videos that follow the print magazine format. Consumers spend double the amount of time watching video content online, either on desktop or a mobile device, than they do in reading text online.
Print Media Market Segmentation
The print media market is segmented into Magazine Publishers, Book And Newspaper Publishers, and Directory And Mailing List Publishers.
Newspapers Publishers carry out operations necessary for producing and distributing newspapers, including gathering news; writing news columns, feature stories, and editorials; and selling and preparing advertisements.
Book Publishers comprises establishments which carry out design, editing, and marketing activities necessary for producing and distributing books. These establishments may publish books in print, electronic, or audio form.
Magazine publishers publish comic books, radio and television guides, magazines, scholarly journals, newsletters and trade journals.
Directory, Mailing List And Other Publishers comprises establishments such as directory and mailing list publishers and greeting card publishers.