Quinoa Market Report 2026

Quinoa Market Overview

• Quinoa market size has reached to $124.27 billion in 2025 • Expected to grow to $204.37 billion in 2030 at a compound annual growth rate (CAGR) of 10.5% • Growth Driver: Quinoa Market Surges On The Back Of Rising Demand In Processed Foods • Market Trend: Mars Inc. Redefines The Quinoa Market With Super Grains Line • South America was the largest region in 2025.

What Is Covered Under Quinoa Market?

Quinoa is a seed of the goosefoot family of flowering plants known as Chenopodiaceous. Quinoa crops are harvested in unfavorable climatic conditions, such as frosts and droughts that produce cereals and grains with a similar nutritional profile. Quinoa is a strong crop that can tolerate water with elevated levels of salt. The main types of quinoas are organic and inorganic. Organic quinoa is not sprayed with pesticides and is produced organically and generally has higher nutritional value. The end-users of quinoa include ingredients and packed food and have applications in various industries such as the food industry, cosmetic industry, pharmaceutical industry, and others.

What Is The Quinoa Market Growth Forecast?

The quinoa market size is expected to see rapid growth in the next few years. It will grow to $204.37 billion in 2030 at a compound annual growth rate (CAGR) of 10.5%. The growth in the forecast period can be attributed to increasing demand for plant-based nutrition, expansion of quinoa cultivation beyond south america, rising use in pharmaceutical formulations, growing demand for sustainable food ingredients, innovation in quinoa processing applications. Major trends in the forecast period include increasing demand for organic and clean-label quinoa, rising use of quinoa in functional foods, growing adoption of gluten-free diets, expansion of quinoa-based processed products, enhanced focus on climate-resilient crops.

Global Quinoa Market Segmentation

1) By Type: Organic, Conventional 2) By Application: Food And Beverage, Nutraceuticals And Dietary Supplements, Animal Feed, Other Applications 3) By End User: Ingredient, Packed Food Subsegments: 1) By Organic: Whole Grain Organic Quinoa, Organic Quinoa Flakes, Organic Quinoa Flour 2) By Conventional: Whole Grain Conventional Quinoa, Conventional Quinoa Flakes, Conventional Quinoa Flour

What Is The Driver Of The Quinoa Market?

The growing demand for processed foods is anticipated to propel the growth of the quinoa market going forward. Processed foods refer to food items that undergo deliberate changes to their natural state through various methods of preparation, preservation, cooking, or packaging. Quinoa is used in processed food as a nutrient-dense superfood, containing essential amino acids, fiber, vitamins, and minerals that are gluten-free and complete proteins. For instance, in April 2024, according to the data published by the National Association of Convenience Stores (NACS), a US-based trade association, total industry foodservice sales made up 26.9% of in-store sales in 2023, rising from 25.6% in 2022, with prepared food sales increasing by 12.2% per store per month, making it the leading in-store category. Therefore, the growing demand for processed foods is driving the growth of the quinoa industry.

What Is The Driver Of The Quinoa Market?

The growing demand for processed foods is anticipated to propel the growth of the quinoa market going forward. Processed foods refer to food items that undergo deliberate changes to their natural state through various methods of preparation, preservation, cooking, or packaging. Quinoa is used in processed food as a nutrient-dense superfood, containing essential amino acids, fiber, vitamins, and minerals that are gluten-free and complete proteins. For instance, in April 2024, according to the data published by the National Association of Convenience Stores (NACS), a US-based trade association, total industry foodservice sales made up 26.9% of in-store sales in 2023, rising from 25.6% in 2022, with prepared food sales increasing by 12.2% per store per month, making it the leading in-store category. Therefore, the growing demand for processed foods is driving the growth of the quinoa industry.

Global Quinoa Market Trends and Insights

Major companies operating in the quinoa market are focused on introducing advanced solutions, such as ancient grains, to provide a competitive edge in the market. Ancient grains are grains used to describe a category of pseudocereals that are purported to have been minimally changed by selective breeding. For instance, in August 2023, Mars, Inc., a US-based company that manufactures confectionery products, launched the Super Grains line. The Super Grains line is a rice- and grain-based meal that can be added to any meal and is packaged in microwaveable 8-ounce pouches that are ready to serve after 90 seconds. It is made with Tuscan herbs, Indian style, and Smoky Southwest flavors. The Tuscan Herbs variety contains quinoa, wheat berries, and pearl millet. The Indian style flavor is made with sorghum, quinoa, and finer millet. The Smoky Southwest variety is a mix of amaranth, pearl millet, sorghum, and quinoa.

What Are Latest Mergers And Acquisitions In The Quinoa Market?

In August 2024, Saco Foods, a US-based manufacturing company, acquired Quinoa Corporation for an undisclosed amount. With this acquisition, Saco Foods aims to expand its product offering in gluten-free, plant-based, and quinoa-based foods, leveraging Quinoa Corporation’s legacy and brand equity to strengthen its footprint in value-added quinoa products and related categories. Quinoa Corporation is a US-based company that provides quinoa grain and a range of value-added, plant-based products, including gluten-free pasta, polenta, and quinoa.

Regional Outlook

South America was the largest region in the quinoa market in 2025. The regions covered in this market report are Asia-Pacific, South East Asia, Western Europe, Eastern Europe, North America, South America, Middle East and Africa. The countries covered in this market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Taiwan, Russia, South Korea, UK, USA, Italy, Spain, Canada

What Defines the Quinoa Market?

The quinoa market consists of sales of red quinoa seeds, white quinoa seeds, black quinoa seeds, quinoa flakes, and other quinoa products. Values in this market are ‘factory gate’ values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

How is Market Value Defined and Measured?

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified). The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

What Key Data and Analysis Are Included in the Quinoa Market Report 2026?

The quinoa market research report is one of a series of new reports from The Business Research Company that provides market statistics, including industry global market size, regional shares, competitors with the market share, detailed market segments, market trends and opportunities, and any further data you may need to thrive in the quinoa industry. The market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future state of the industry.