Social Listening for a Hotel Chain

1. Requirement
Requriement

The client wanted to understand their digital presence and image in the online space. They wanted to know where all their name was present and what people said about them- positive and negative feedback, reviews and comments across various properties and geographies globally.

2. Solution
Solution

We delivered a report containing: Their customer satisfaction across various geographies and properties Overall image on the internet Positive comments and remarks from customers Negative comments and remarks from customers Provided recommendations on service improvement based on feedback across various geographies and properties

3. Methodology
Methodology

We analyzed customer reviews across a range of platforms, travel advisory websites, hotel booking sites, social media sites and customer blogs.

4. Client Benefits And Feedback
Client Benefits And Feedback

The report helped the client understand their client’s feedback of their properties and take corrective action against it.

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