Motorcycle Race Popularity Research

Requirement

The client is a Japanese automobile manufacturer. The client through this study aims to gain knowledge on the popularity of motorcycle racing so that the client can analyze the most popular motorcycle races and gain insights for attracting more number of audience. For this we conducted a study on most popular motorcycle races, social media following for the races, viewership and insights on competitors.

Solution

Research findings were delivered as a custom report including: A list of most popular race events Competitors company profiles Strategies to attract audience

Methodology

We gathered information using secondary research methodologies from the following sources: Websites of Race Events? Social Networking Sites such as Facebook, Instagram, Youtube and Twitter? Domain Specific Websites Such As Bike Sport News, MotoMatters and Others? Industry reports and annual reports We also contacted business development executives, marketing executives, event managers and other senior executives to gather information.

Client Benefits And Feedback

This study helped the client to understand the strategies to attract viewers.

Back To Case Studies