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2025 Automotive Over-The-Air (OTA) Updates Market Insights: Analyzing Size, Share & Growth Potential

29 May, 2025

The Automotive Over-The-Air (OTA) Updates Market Overview 2025 report reveals that the market size has grown significantly over the past few years, with projections indicating further expansion.

What are the Historical Growth Trends in the Automotive Over-The-Air (OTA) Updates Market?

The market size for the automotive over-the-air (OTA) updates experienced significant increase in the past few years. The market value that stood at $4.29 billion in 2024, is projected to rise up to $5.03 billion in 2025, with a compound annual growth rate (CAGR) of 17.2%.

What are the 2025 Market Projections: Forecasted Size & Growth Rate for the Automotive Over-The-Air (OTA) Updates Industry?

The Automotive Over-The-Air (OTA) Updates Global Market Report 2025 predicts that by 2029, the market will expand to a value of $10.18 billion, with a compound annual growth rate (CAGR) of 19.3%.

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What are the Key Growth Drivers Fueling the Automotive Over-The-Air (OTA) Updates Market?

The key drivers in the automotive over-the-air (ota) updates market are:

• Increasing trend of autonomous and connected vehicles
• Rising complexity of in-vehicle systems and integration of advanced infotainment systems
• Growing cybersecurity concerns and threats related to automotive technology
• Development of subscription-based business models in the automotive industry

Global Market Segmentation: Identifying Major Automotive Over-The-Air (OTA) Updates Industry Segments

The automotive over-the-air (OTA) updates market covered in this report is segmented –
1) By Technology Type: Firmware Over-The-Air (FOTA), Software Over-The-Air (SOTA)
2) By Vehicle Type: Passenger Vehicles, Commercial Vehicles, Electric Vehicles
3) By Application: Telematics Control Unit, Electronic Control Unit, Infotainment, Safety And Security

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What are the Emerging Trends Shaping the Future of the Automotive Over-The-Air (OTA) Updates Market?

The key trends in the automotive over-the-air (ota) updates market are:

• The market is being shaped by ongoing developments in data analytics and predictive maintenance.
• Security and cybersecurity measures are emerging trends to address potential risks.
• The expansion of connected car technologies is a significant trend in the market.
• Integration of advanced diagnostics and analytics as well as edge computing for faster updates are gaining traction.

Who Are the Top Competitors & Leading Players in the Automotive Over-The-Air (OTA) Updates Market?

Major companies in the automotive over-the-air (ota) updates market are:

• Verizon Communications Inc.
• Robert Bosch GmbH
• Intel Corporation
• DENSO Corporation
• Qualcomm Technologies Inc.
• Continental AG
• NVIDIA Corporation
• Lear Corporation
• Thales Group
• Aptiv
• Infineon Technologies AG
• NXP Semiconductors N.V.
• Harman International Industries Incorporated
• Garmin Ltd.
• Luxoft Inc.
• Red Hat Inc.
• Elektrobit Automotive GmbH
• HERE Technologies
• Intellias Ltd.
• Telenor Connexion AS
• Sierra Wireless Inc.
• Blackberry QNX Ltd.
• Green Hills Software LLC
• Arynga Inc.
• Cubic Telecom Limited
• Airbiquity Inc.
• Cybellum Technologies Ltd.
• Wind River Systems Inc.
• Karamba Security Ltd.
• Symphony Teleca Corporation

Regional Dominance: Which Area Leads the Global Template Market?

North America was the largest region in the automotive over-the-air (OTA) updates market in 2024

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