Insight by Abdul Wasay, Chief Operating Officer at The Business Research Company
In response to fluctuating tariffs and geopolitical trade developments, the Frozen Potato Market Outlook 2025 analyses how businesses are adapting through supply chain diversification and strategic sourcing.
What Are the Key Forecast Insights for the Frozen Potato Market Growth?
The frozen potato market size has grown strongly in recent years. It will grow from $66.32 billion in 2024 to $69.81 billion in 2025 at a compound annual growth rate (CAGR) of 5.3%. The growth in the historic period can be attributed to changing consumer lifestyles, rise in fast food restaurants, globalization of the frozen potato business, urbanization and rising demand for convenience foods.
What Is the Predicted Industry Size and CAGR of the Frozen Potato Market in 2029?
The Frozen Potato Global Market is projected to reach a market size of $83.71 billion in 2029, growing at a compound annual growth rate (CAGR) of 4.6%.
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Which Factors Are Driving Growth in the Frozen Potato Market?
The key drivers in the frozen potato market are:
• The ongoing expansion of the fast food industry
• The popularity of frozen potatoes in quick-service meals due to their ease of use and consistency
• The longer shelf life of frozen potatoes as compared to fresh ones
• The customer perception of frozen potatoes being a healthier or less processed option
Which Segment Trends Are Covered in the Frozen Potato Market Forecast?
The frozen potatomarket covered in this report is segmented –
1) By Products: Potato Fried, Potato Wedges, Stuffed Potatoes, Potato Slices, Potato Chunks, Potato Dices, Baked Potato, Other Products
2) By Distribution Channel: Business-To-Business (B2B), Business-To-Consumer (B2C)
3) By End-User: Commercial Use, Residential Use
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What Are the Current Market Trends in the Frozen Potato Industry?
The key trends in the frozen potato market are:
• Major frozen potato market companies are innovating new potato products as a significant emerging trend.
• Meeting evolving consumer demands is a significant influence on future market trends.
• The introduction of a diverse range of frozen potato products is a growing trend.
• Utilizing existing infrastructure and distribution networks for product diversification is shaping future market developments.
Who are the Key Companies in the Frozen Potato Market?
Major players in the frozen potato market are:
• Mondelez International Inc.
• The Kraft Heinz Company
• General Mills Inc.
• J.R. Simplot Company
• Lamb Weston Holdings Inc.
• Greenyard Group
• Koninklijke Cosun U.A.
• Cooperative Koninklijke Cosun U.A.
• The Hain Celestial Group, Inc.
• McCain Foods Limited
• Farm Frites International B.V.
• Simplot Australia Pty Ltd.
• Cavendish Farms
• Riviana Foods Inc.
• Alexia Foods
• Aviko Holding B.V.
• Agristo N.V
• Kronos Foods Corp
• Keybrand Foods Inc.
• Bart’s Potato Company
• Himalaya Food International Ltd.
• AGRARFROST GMBH & CO. KG
• Pizzey Ingredients Ltd.
• 11er Nahrungsmittel GmbH
• Bannisters’ Farm Ltd.
• Linwood Crops Ltd.
• Mainland Frozen Foods Ltd.
• Joy Wing Mau Agricultural Products Processing Factory.
What are the Regional Trends Across the Frozen Potato Market?
Asia-Pacific was the largest region in the frozen potato market in 2024
