The Generative AI In Marketing Market Overview 2025 report reveals that the market size has grown significantly over the past few years, with projections indicating further expansion.
The market size for generative AI in marketing has seen significant growth recently. It is set to increase from $3.64 billion in 2024 to $4.92 billion in 2025, with a compound annual growth rate (CAGR) of 35.3%.
The generative AI in marketing market is predicted to expand significantly in the upcoming years, reaching a market size of $16.3 billion in 2029. This represents a compound annual growth rate (CAGR) of 34.9%.
Download Your Free Sample of the 2025 Generative AI In Marketing Market Report and Uncover Key Trends Now!The key drivers in the generative ai in marketing market are:
• Expansion of content marketing
• Rise of influencer marketing
• Customer journey personalization
• Demand for AI-generated content
The generative AI in marketing market covered in this report is segmented –
1) By Component: Service, Software
2) By System Type: Text Models, Multimodal Models
3) By Application: Content Generation, Search Engine Optimization (SEO), Lead Nurturing And Lead Scoring, Reporting And Analytics, Social Media marketing, Other Applications
4) By End-Use: Media And Entertainment, Information Technology And Telecommunications, Healthcare, Automotive And Transportation, Banking, Financial Services, And Insurance, Retail And E-commerce, Other End-Use Industries
The key trends in the generative ai in marketing market are:
• AI-driven content creation is a significant emerging trend.
• Hyper-personalization is increasingly influencing the market future.
• The integration of predictive analytics is becoming a prevalent trend.
• AI-enhanced creative collaboration and regulatory compliance solutions are major influences on market progression.
Major companies in the generative ai in marketing market are:
• Alphabet Inc.
• Microsoft Corporation
• Amazon Web Services
• International Business Machines Corporation (IBM)
• Baidu Inc.
• Adobe Inc.
• OpenAI
• Zeta Global
• Appier Inc.
• Persado Inc.
• Benchsci Inc.
• Bluecore Inc.
• Bizzabo Ltd.
• Conversica Inc.
• Cognitivescale Inc.
• Acquisio Inc.
• Brighterion Inc.
• ClarifAI Inc.
• B12 Inc.
• AYLIEN Ltd.
• Synthesis AI
• Amplero Inc.
• Genie Artificial Intelligence Ltd.
• MOSTLY AI Inc.
• Rephrase.AI
North America was the largest region in the generative AI in marketing market in 2024