The Goji Berries Market Overview 2025 report reveals that the market size has grown significantly over the past few years, with projections indicating further expansion.
The size of the goji berries market has significantly increased in recent years. The market value is predicted to rise from $1.54 billion in 2024 to $1.63 billion in 2025, with a compound annual growth rate (CAGR) of 5.3%.
The Goji Berries Global Market Report predicts that by 2029, the market size will grow to $1.98 billion, demonstrating a compound annual growth rate (CAGR) of 5.0%.
Download Your Free Sample of the 2025 Goji Berries Market Report and Uncover Key Trends Now!The key drivers in the goji berries market are:
• Rising demand for natural and organic products
• Growing interest from the cosmetic industry
• Increase in incidence of lifestyle diseases
• Increased consumption of packaged and functional foods
The goji berriesmarket covered in this report is segmented –
1) By Product Type: Fresh, Dried, Juice, Powdered, Frozen
2) By Distribution Channel: Supermarkets And Hypermarkets, Specialty Stores, Online Retail, Other Distribution Channels
3) By End-Use: Food And Beverage, Pharmaceuticals, Nutraceuticals, Personal Care And Cosmetics, Other End-Uses
The key trends in the goji berries market are:
• An emerging trend is the emphasis on product innovations in the goji berries industry.
• Sustainable farming practices are becoming more desirable and influential in the market.
• There is an increasing trend towards making more investments in research and development.
• There is a noticeable shift towards preferences for organic and natural products, as well as sustainable sourcing.
Major companies in the goji berries market are:
• Sunfood Superfoods
• Starwest Botanicals
• The Berry Company
• Tierra Farm
• Organic Traditions
• Navitas Naturals
• Shiloh Farms
• Ningxia Red Power Goji Co. Ltd.
• Dragon Herbs
• Naturya
• Alovitox
• Earth Circle Organics
• Feel Good Organics
• Gojix Ltd.
• Indigo Herbs
• Keva Kaipo Industries
• King Nuts and Raaphorst B.V.
• Mattisson BV
• Plantogram
• Seven Hills Wholefood
• Sunrise Botanics
• The Tibetan Goji Berry Company
• Viva Naturals
• Wildly Organic
North America was the largest region in the goji berries market in 2024