The Whisky Market Overview 2025 report reveals that the market size has grown significantly over the past few years, with projections indicating further expansion.
The global whisky market has been experiencing stable growth recently. It is predicted to rise from $68.37 billion in 2024 to $71.66 billion in 2025, with a compound annual growth rate (CAGR) of 4.8%.
The Whisky Global Market is projected to reach a market size of $85.62 billion in 2029, growing at a compound annual growth rate (CAGR) of 4.6%.
Download Your Free Sample of the 2025 Whisky Market Report and Uncover Key Trends Now!The key drivers in the whisky market are:
• Emergence of new markets and the uprising middle-class community
• Advancements in e-commerce and digital marketing strategies
• Exploration and utilization of new ingredients in whisky production
• Adoption of environmental sustainability practices in the whisky industry
The whisky market covered in this report is segmented –
1) By Type: Alcoholic Whisky, Non- Alcoholic Whisky
2) By Flavor: Unflavored, Flavored
3) By Sales Channel: B2B (business-to-business), B2C (business-to-consumer)
The key trends in the whisky market are:
• There is a growing interest in blending whisky with other spirit categories.
• Limited edition whisky releases and collectibles are emerging trends.
• The preference for cask strength and non-chill filtering signifies a major trend in the whisky industry.
• E-commerce and direct-to-consumer sales are significantly shaping the future, influenced by storytelling related to cultural and heritage aspects.
Major companies in the whisky market are:
• Diageo plc
• Bacardi Limited
• William Grant & Sons Ltd.
• The Edrington Group Limited
• Beam Suntory Inc.
• Brown–Forman Corporation
• Whyte & Mackay Limited
• Inver House Distillers Limited
• LVMH Moët Hennessy Louis Vuitton SE
• Loch Lomond Distillery Company Limited
• Asahi Group Holdings Ltd.
• Pernod Ricard SA
• La Martiniquaise Co.
• Belvedere SA
• Allied Blenders and Distillers Pvt Ltd.
• Red Brick Brewing Company LLC
• Suntory Beverage & Food Limited
• Constellation Brands Inc.
• Heaven Hill Distilleries Inc.
• Canadian Mist Distillery Ltd.
• Forty Creek Distillery Ltd.
• Glenora Distillers International Ltd.
• Hood River Distillers Inc.
• Pemberton Distillery Inc.
• Corby Distilleries Limited
• Sazerac Company Inc.
• Tomintoul Distillery Ltd.
• Tormore Grain Scotch Whisky
• The English Whisky Co. Ltd.
• Sacred Spirits Company Ltd.
• Bimber Distillery Ltd.
• East London Liquor Company Limited
• Cotswolds Distillery Ltd.
• The Lakes Whiskymakers Ltd.
• Oxford Rye Whisky Ltd.
• Ole Smoky Distillery LLC
• McCormick Distilling Company
• Clifford Distilling LLC
• Archie Rose Distilling Co. Pty Ltd.
• Hellyers Road Distillery Pty Ltd.
• Hoochery Distillery Pty Ltd.
• Lark Distillery Pty Ltd.
• Timboon Railway Shed Distillery Pty Ltd.
• Kirin Holdings Company Limited
The countries covered in the whisky market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain