Insight by Abdul Wasay, Chief Operating Officer at The Business Research Company
In response to fluctuating tariffs and geopolitical trade developments, the Wine And Brandy Market Outlook 2025 analyses how businesses are adapting through supply chain diversification and strategic sourcing.
What Is the Projected Market Size of the Wine And Brandy Industry in 2024 and 2025?
The market size for wine and brandy has been consistently expanding over recent years. In 2024, it was valued at $167.05 billion and is projected to increase to $174.45 billion in 2025, exhibiting a compound annual growth rate (CAGR) of 4.4%.
What Is the Projected Market Size of the Wine And Brandy Market in 2029?
The Wine And Brandy Global Market is forecasted to reach $209.43 billion by 2029, growing at a compound annual growth rate (CAGR) of 4.7%.
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What Are the Key Drivers of Wine And Brandy Market Growth?
The key drivers in the wine and brandy market are:
• The rising demand for ready-to-drink (RTD) beverages
• The growing popularity of RTD among working adults for their clean labels and functionality
• The advent of novel flavours in the assortment of RTD alcoholic beverages
• The convenience and portability aspects of RTD alcoholic beverages.
What Are the Primary Segmentation Categories in the Wine And Brandy Market?
The wine and brandymarket covered in this report is segmented –
1) By Type: Wine, Brandy
2) By Category: Mass, Premium
3) By Distribution Channel: Off-Trade Channels, On-Trade Channels
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What Are the Major Trends Shaping the Wine And Brandy Market in 2025 and Beyond?
The key trends in the wine and brandy market are:
• Wine manufacturers are embracing augmented reality mobile applications for effective product promotion.
• Creative video content displayed over wine bottle labels is gaining popularity for brand storytelling and customer engagement.
• Notable wine companies are undertaking initiatives to launch augmented reality mobile applications.
• Such applications are transforming the customer experience with immersive and interactive promotional techniques.
Who Are the Emerging Players in the Wine And Brandy Market?
Major players in the wine and brandy market are:
• Pernod Ricard
• Kirin Holdings Company Limited
• Christian Dior SE
• The Molson Coors Brewing Company
• Constellation Brands
• Suntory Holdings Limited
• Asahi Group Holdings Ltd
• Treasury Wine Estates Limited
• Anheuser-Busch InBev sa/nv
• Altria Group Inc.
• E. & J. Gallo Winery
• Accolade Wines
• Bacardi Limited
• The Bronco Wine Company
• Castel Group
• Chapel Down Group PLC
• Foley Family Wines Holdings Inc.
• The Wine Group
• Delicato Vineyards Inc.
• Michael David Winery
• Chalone Vineyard
• Edna Valley Vineyard
• Acacia Winery
• Canoe Ridge Vineyard
• Jade Mountain Vineyard
• Sagelands Vineyard
• Echelon Wine Partners Pty Ltd.
• Hewett Vineyard
• Orogeny Vineyards
• Arbor Mist Winery
• Cook's Champagne Cellars
• Paul Masson Grande Amber Brandy
• Canandaigua Wine Company
• Vendange
• Banrock Station
• Peter Mondavi Jr.
Which Regions Are Leading the Growth in the Global Wine And Brandy Market?
Western Europe was the largest region in the wine and brandy market in 2024
