The Wipes Market Overview 2025 report reveals that the market size has grown significantly over the past few years, with projections indicating further expansion.
What are the Historical Growth Trends in the Wipes Market?
The global wipes market has seen considerable expansion in recent years. The market size is projected to increase from $22.65 billion in 2024 to $24.39 billion in 2025, exhibiting a compound annual growth rate (CAGR) of 7.7%.
What are the 2025 Market Projections: Forecasted Size & Growth Rate for the Wipes Industry?
The Wipes Global Market is predicted to reach a market size of $33.87 billion by 2029, with a compound annual growth rate (CAGR) of 8.6%.
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What are the Key Growth Drivers Fueling the Wipes Market?
The key drivers in the wipes market are:
• Rising hygiene awareness amongst consumers
• Increased use of wipes in healthcare and cleanroom industries
• Growing adoption of industrial wipes due to technical advancements
• Focus on eco-friendly and biodegradable materials.
Global Market Segmentation: Identifying Major Wipes Industry Segments
The wipes market covered in this report is segmented –
1) By Type: Disposable wipes, Non-Disposable Wipes
2) By Product: Baby, Facial & Cosmetic, Hand & Body, Flushable, Other Products
3) By Application: Household Sector, Industrial Sector, Other Applications
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What are the Emerging Trends Shaping the Future of the Wipes Market?
The key trends in the wipes market are:
• The industry is increasingly focusing on developing biodegradable wipes from Eco-friendly raw materials.
• There is an associated trend towards creating reusable wipes to support sustainability efforts and minimize wastage.
• Wipes manufacturers are prioritizing the development of multi-surface and disinfecting wipes, catering to the heightened hygiene consciousness.
• The market is witnessing a growing interest in producing toxin-free baby wipes and portable anti-bacterial variants, along with a focus on mergers and acquisitions for market expansion.
Who Are the Top Competitors & Leading Players in the Wipes Market?
Major companies in the wipes market are:
• Kimberly Clark Corporation
• Essity AB
• Procter and Gamble Co.
• Reckitt Benckiser Group plc
• Unicharm International
• NicePak International
• Rockline Industries
• Johnson & Johnson
• The Clorox Company
• Edgewell Personal Care
• The Himalaya Drug Company
• Sateri
• Savlon (ITC)
• Little’s
• MeeMee
• LuvLap
• Hengan
• Vinda
• C&S Paper
• Dongshun
• Shanghai Shimei Biotechnology Co. Ltd.
• Zhejiang Youquan Care Products Technology Co. Ltd.
• Shaoxing Wanhuangmei Nonwovens Co. Ltd.
• Ningbo Riway Daily Commodity
• Anhui Yunzhiyu Daily Chemical Products
• Shandong Gyrfalcon Business
• Shaoxing Elite Bio-Tech Co. Ltd.
• Innovate GMBH
• Optimum11 GMBH
• Dr. Deppe Group
• WHR
• Temca GMBH
• Optima nonwovens GMBH
• PDI (EMEA)
• Wipertec
• Turati
• Vega SRL
• O-PAC SRL
• Stenago SRL
• TAKEANDCARE
• Drylock Technologies NV
• Biosphere Corporation
• SaneChem
• Cotton Club
• Medline Industries Inc
• Unilever Group
• 3M Co.
• Diamond Wipes International Inc.
• The Honest Company Inc.
• Fibertex
• Indo Chem Laboratories
• Zhermack
• Arabian Wet Wipes FZC
• Emirates Wetwipes
• Quality Wipes
• Care Wet Wipes
• Shamsan Group
• Batterjee Paper Products
• Zulustar (Pty) Ltd.
• Validus Medical Pty Ltd.
• Wemy Industries
• National Pride (Pty) Ltd.
Regional Dominance: Which Area Leads the Global Template Market?
Asia-Pacific was the largest region in the wipes market in 2024
