The Women's Health App Market Overview 2025 report reveals that the market size has grown significantly over the past few years, with projections indicating further expansion.
The market size of the women's health app has seen significant growth recently and is projected to increase from $4.68 billion in 2024 to $5.78 billion in 2025. This indicates a compound annual growth rate (CAGR) of 23.6%.
The women's health app market is predicted to expand significantly, reaching a value of $13.37 billion in 2029. The expected compound annual growth rate (CAGR) is 23.3%.
Download Your Free Sample of the 2025 Women's Health App Market Report and Uncover Key Trends Now!The drivers in the women's health app market are:
• Heightened awareness about women's health issues
• Increased internet penetration and usage
• Changes in lifestyle and healthcare practices
• Supportive government policies and initiatives
The women's health app market covered in this report is segmented –
1) By Type: Menstrual Health, Pregnancy Monitoring, Fertility Monitoring, Breastfeeding Management, Gynecological Health, Other Types
2) By Modality: Smartphone, Tablet, Other Modalities
3) By Age: Adolescent, Adult, Geriatric
4) By Application: General Healthcare And Fitness, Reproductive Health, Lifestyle Management, Disease Management, Other Applications
The trends in the women's health app market are:
• Fertility tracking and pregnancy support represent an emerging trend in the women's health app market.
• Menopause management in health apps is becoming more prevalent.
• There's a rising trend for community and social support within women's health apps.
• Strong emphasis on data privacy, security, and evidence-based content feature as key future trends.
The major players in the women's health app market are:
• Apple Inc.
North America was the largest region in the women's health app market in 2023