Digital experience platform refers to an integrated software framework that manages digital experience across various platforms. The purpose of digital experience platform commonly known as DXP is to provide a centralized way to build, manage and optimize the content creation and digital journey. Digital experience platforms include content management, asset management, commerce, customer relationship management, and analytics. The main components of the digital experience platform (DXP) include platform and services. The services in this segment refer to services that facilitate the use of technology by consumers. It delivers specialized technology-oriented solutions by merging software, hardware, networks, telecommunications, and electronics processes and operations. The DXPs are deployed through the cloud, and on-premises for Business-to-Consumer (B2C), Business-to-Business (B2B), and other applications. Major verticals using the DXPs are retail, BFSI, travel & hospitality, IT & telecom, healthcare, manufacturing, media and entertainment, public sector, and others. The different types of enterprises using these platforms include large enterprises and small and medium enterprises. The digital experience platform market research report is one of a series of new reports from The Business Research Company that provides digital experience platform market statistics, including Digital experience platform industry global market size, regional shares, competitors with a digital experience platform market share, detailed digital experience platform market segments, market trends and opportunities, and any further data you may need to thrive in the digital experience platform industry. This digital experience platform market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenarios of the industry. The global digital experience platform market size grew from $10.81 billion in 2022 to $12.08 billion in 2023 at a compound annual growth rate (CAGR) of 11.7%. The Russia-Ukraine war disrupted the chances of global economic recovery from the COVID-19 pandemic, at least in the short term. The war between these two countries has led to economic sanctions on multiple countries, a surge in commodity prices, and supply chain disruptions, causing inflation across goods and services and affecting many markets across the globe. The digital experience platform market size is expected to grow to $18.92 billion in 2027 at a CAGR of 11.9%. The growing deployment of cloud-based services is expected to propel the growth of the digital experience platform market. Cloud adoption is an approach that aims to increase the scalability of internet-based database capabilities while lowering costs and risks. To accomplish this, organizations use cloud computing, or remote computers housed on the internet to store, manage, and process essential data. For instance, according to a survey conducted by the technological research and consulting firm, Gartner in April 2021, public cloud services are predicted to grow by 23.1 % to $332.3 billion in 2021, up from $270 billion in 2020 to fulfill the demand of a sudden shift in cloud-based services. Furthermore, the global health crisis of COVID-19 has emerged as an opportunity for the cloud business, with a significant increase in cloud use across varied industries internationally. Therefore the increase in deployment and spending on cloud-based services will drive the digital experience platform. Technological advancement is a key trend gaining popularity in the digital experience platform market. Major companies operating in the digital experience platform market are focused on providing a technologically-advanced platform and related solutions to strengthen their market position. These companies are implementing next-generation digital experience platforms and technologies into their services, such as big data analytics, artificial intelligence, machine learning, cloud computing, workflow analytics, multichannel assistance, and others, to allow companies to design and deliver enterprise digital experiences more quickly and consistently. For instance, in November 2022, Optimizely, an American company providing digital experience platform (DXP) launched its advanced digital experience platform on Microsoft Azure Marketplace that provides applications and services for use on Azure. The advanced digital experience platform is powered by artificial intelligence (AI)and offers content management, commerce, and personalization solutions. In addition, the platform provides personalization features to the users. In March 2021, Crownpeak, a US-based provider of digital experience platform services, acquired e-Spirit AG for an undisclosed amount. With this acquisition, Crownpeak's SaaS-based web content management system (CMS) and other digital quality, governance, and privacy solutions will enable the company to construct the most agile digital experience platform, including content-driven commerce experiences and AI-powered personalization. e-Spirit AG is a Germany headquartered SaaS-based digital experience platform company that provides AI-driven solutions for customers. Major players in the digital experience platform market are Adobe Systems, Oracle, SAP, IBM, Microsoft, Salesforce, Open Text, SDL, Sitecore, Acquia, Liferay, Infosys, Jahia, SE, and International Business Machines Corporation. North America was the largest region in the digital experience platform market in 2022. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the digital experience platform market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, the Middle East, and Africa. The countries covered in the digital experience platform market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, the UK, and the USA. The digital experience platform market includes revenues earned by entities by offering a seamless and optimal experience throughout the full client lifetime and all methods of communication. The market value includes the value of related goods sold by the service provider or included within the service offering. Only goods and services traded between entities or sold to end consumers are included. The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified). The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products. The global digital experience platform market is segmented - 1) By Component: Platform, Services 2) By Deployment: Cloud, On-Premises 3) By Application: Business-to-Consumer, Business-to-Business, Other Applications 4) By Vertical: Retail, BFSI, Travel & Hospitality, IT & Telecom, Healthcare, Manufacturing, Media and Entertainment, Public Sector, Other Verticals 5) By Organisation size: Large Enterprise, Small & Medium Enterprise

A digital banking platform refers to financial services that enable a bank to begin the transformational process of becoming a truly digital bank that is ecosystem-centric. The digital banking platform is used by the banks to adapt and optimize enhanced technologically advanced services delivered via mobile phones, laptops, smart TVs, desktop computers, and other devices. The main types of digital banking platforms are corporate and retail banking. Corporate banking refers to the aspect of banking that deals with corporate customers. The various components include platforms and services. The various banking modes include online banking and mobile banking, which are deployed through the cloud and on-premise. The digital banking platforms market research report is one of a series of new reports from The Business Research Company that provides digital banking platforms market statistics, including digital banking platforms industry global market size, regional shares, competitors with a digital banking platforms market share, detailed digital banking platforms market segments, market trends and opportunities, and any further data you may need to thrive in the digital banking platforms industry. This digital banking platforms market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry. The global digital banking platform market size grew from $6.09 billion in 2022 to $6.9 billion in 2023, at a compound annual growth rate (CAGR) of 13.2%. The Russia-Ukraine war disrupted the chances of global economic recovery from the COVID-19 pandemic, at least in the short term. The war between these two countries has led to economic sanctions on multiple countries, a surge in commodity prices, and supply chain disruptions, causing inflation across goods and services and affecting many markets across the globe. The digital banking platform market size is expected to grow to $11.34 billion in 2027 at a CAGR of 13.2%. The shift in trend from traditional banking to online banking is expected to propel the growth of the digital banking platform market going forward. Online banking refers to an electronic payment system that enables customers to conduct a range of financial transactions through a website or payment app. Online banking helps improve services and increase profits, causing financial institutions to shift their focus to digital banking, resulting in the growth of the digital banking platform market. For instance, according to India Brand Equity Foundation, an Indian government export promotion agency, by 2025, India's fintech market is expected to reach Rs. 6.2 trillion (USD 83.42 billion). Fintech financial services are responsible for transforming the banking system into various digital channels, such as online channels and social channels. Therefore, the shift in trend from traditional banking to online banking is driving the growth of the digital banking platform market. Technological advancements are a key trend gaining popularity in the digital banking platform market. Major companies operating in the digital banking platform market are developing new technologies to reduce operating costs and enable faster and safer transactions. For instance, in June 2020, Fiserv, a US-based payment and financial services technology provider, unveiled Virtual Banking Assistant 2020, an interactive tool that uses AI-based natural language processing to assist banks and credit unions in managing virtual customer transactions more efficiently. With Fiserv's Virtual Banking Assistant, which incorporates Clinc's conversational AI technology, banks and credit unions can have more fruitful and effective online conversations with their customers as a complement to in-person interactions and as an essential part of a comprehensive customer experience. In March 2022, SoFi Technologies, Inc., a US-based online bank and online personal finance company, acquired Technisys S.à.r.l. for an undisclosed amount. With the acquisition, Technisys brings a unique, strategic technology and company to the SoFi family, supporting SoFi in its goal of developing the AWS of fintech by offering best-of-breed products as a one-stop-shop financial services platform. Technisys' business also complements and strengthens SoFi's Galileo division. Technisys S.à.r.l. is a Canada-based digital banking company. Major players in the digital banking platforms market are Appway AG, Crealogix Holding AG, EdgeVerve Systems Limited, Fiserv Inc., Oracle Corporation, SAP SE, Sopra Steria, Temenos, Worldline SA, Cor Financial Solution Ltd., FIS Inc., Vsoft Corporation, Apiture, BNY Mellon, and CR2. North America was the largest region in the digital banking platforms market in 2022. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in this digital banking platforms market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, the Middle East, and Africa. The countries covered in the digital banking platform market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, the UK, and the USA. The digital banking platform market consists of revenues earned by entities by providing digital investment banking platforms. Values in this market are ‘factory gate’ values, that is, the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors, and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods. The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified). The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products. The global digital banking platform market is segmented - 1) By Type: Corporate Banking, Retail Banking 2) By Component: Platforms, Services 3) By Banking Mode: Online Banking, Mobile Banking 4) By Deployment: Cloud, On-Premise

Platform-as-a-Service (PaaS) refers to a cloud computing model that provides a platform for cloud providers to build apps for developers. The main types of Platform as a Service (PaaS) are application infrastructure and middleware (AIM), database management systems (DBMS), business intelligence platform (BIP), and application development on cloud. A business intelligence platform (BIP) is a software that assists businesses in gathering, understanding, and visualizing data. It is the foundation of a company's business intelligence strategy, which is how the company uses data to make better decisions. The platform services are deployed through public cloud, private cloud, hybrid cloud by various end users such as financial institutions and services (BFSI), technology, retail, distribution, education services, travel and transport, healthcare and life sciences and others. The platform as a service (PaaS) market research report is one of a series of new reports from The Business Research Company that provides platform as a service (PaaS) market statistics, including platform as a service (PaaS) industry global market size, regional shares, competitors with a platform as a service (PaaS) market share, detailed platform as a service (PaaS) market segments, market trends and opportunities, and any further data you may need to thrive in the platform as a service (PaaS) industry. This platform as a service (PaaS) market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry. The global platform as a service (paas) market size will grow from $55.94 billion in 2022 to $61.42 billion in 2023 at a compound annual growth rate (CAGR) of 9.8%. The Russia-Ukraine war disrupted the chances of global economic recovery from the COVID-19 pandemic, at least in the short term. The war between these two countries has led to economic sanctions on multiple countries, a surge in commodity prices, and supply chain disruptions, causing inflation across goods and services and affecting many markets across the globe. The platform as a service (PaaS) market size is expected to grow to $85.92 billion in 2027 at a CAGR of 8.8%. The increasing internet penetration is expected to drive the growth of the platform as a service (PaaS) market. With an increase in accessible technology, broadband internet is accessible for many consumers. The increased internet penetration increases consumption and usage of different applications over the internet, driving demand for PaaS providers. For example, in October 2022, according to DataReportal, a Singapore based online reference library, 5.07 billion people around the world were using the internet equivalent to 63.5% of the world’s total population. Internet users continue to grow too; with the data, indicating that the world’s connected population grew by more than 170 million in the past 12 months. Additionally, in July 2022, according to Livemint, an India based financial daily newspaper, were 692 million active internet users in India, including 351 million from rural India and 341 from urban Indian. The report estimates that there will be 900 million internet users in India by 2025. Therefore, the increasing internet penetration is expected to drive the growth of the platform as a service (PaaS) market. Many companies are outsourcing application and webhosting to third party managed hosting services companies to reduce the IT infrastructure costs. Procurement of servers, storage devices and other software applications and hire professionals to develop and maintain websites and host applications are much more expensive for businesses than outsourcing these functions to third-party managed services companies. PaaS being an online platform face risks and security threats that might act as a restraint to the market. Companies in the industry consider security perspectives like privacy, access control and service continuity, to protect both the service provider and the user. According to cyber security statistics by PurpleSec, ransomware attacks are estimated to cost $6 trillion annually by 2021. PaaS services are often subject to certain vulnerabilities such as lax default application configuration and holes in secure socket layers (SSL) protocols. For instance, some of the common risk issues experienced in Microsoft Azure are misplaced or lost Linux updates, lost third party patches and unavailability of Microsoft updates. Companies in the industry are increasingly preferring hybrid cloud solutions to increase efficiency, innovation, and reduce costs. Hybrid Cloud refers to a cloud infrastructure environment that is a mixture of private cloud, on-premises computing and public cloud solutions. Platform as a service providing companies in the industry are leveraging this technology to enhance their agility, capability, increase development & deployment speed, and reduce IT costs. For instance, Amazon Web Service, a cloud computing platform, has developed a set of hybrid capabilities in the industry to capitalize on the global market. Some of the major hybrid cloud providers are Amazon, Microsoft, and VMWare, followed by other technology companies IBM, Apple, Google, CisCo., Hewlett-Packard, Dell, Oracle, and Rackspace. In October 2021, Microsoft Corporation, an American technology company, acquired Clear Software for an undisclosed amount. With this acquisition, Microsoft intends to improve Power Platform connectivity to external systems. Clear Software is a US-based integration platform-as-a-service (iPaaS) provider. Major players in the Platform as a Service (PaaS)market are Amazon web service, Salesforce Platform, IBM Cloud Foundry, Microsoft Azure, Google Cloud Function, Red Hat, Inc., Oracle Cloud PaaS, SAP SE, Engine Yard, ActiveState Software Inc., Software AG, VMware Inc., Cloud Foundry, EMC Corporation and AT&T Inc. North America was the largest region in the Platform as a Service (PaaS) market in 2022. Western Europe was the second largest region in the global Platform as a Service (PaaS) market. The regions covered in the global Platform as a Service (PaaS) market are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, the Middle East, and Africa. The countries covered in the Platform as a Service (PaaS) market are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK and USA. The platform as a service (PaaS) market includes revenues earned by entities by providing cloud based platform services. PaaS is a cloud computing model that provides a platform to the customers to develop, run and manage applications over the internet. Revenue in the market is generated by the companies by way of subscriptions and licenses from web/software developers or other business households. The market value includes the value of related goods sold by the service provider or included within the service offering. Only goods and services traded between entities or sold to end consumers are included. The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified). The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products. The global platform as a service (PaaS) market is segmented - 1) By Type: Application Infrastructure and Middleware (AIM), Database Management Systems (DBMS), Business intelligence platform (BIP), Application development on Cloud 2) By Deployment: Public Cloud, Private Cloud, Hybrid Cloud 3) By End User: Financial Institutions and Services (BFSI), Technology,, Retail, Distribution, Education services,, Travel and transport, Healthcare and life sciences, Other End-Users

Digital asset management (DAM) is a software-based solution that allows organizations to store, retrieve, and use digital assets quickly. Digital assets are files like videos, music, photos, documents, and other media containing the rights to use them. DAM is an organization's content sharing and storage solution. The main types of digital asset management are solutions and services. The solutions allow users to develop, manage, distribute, monitor and locate digital assets while still managing the creative process. The various deployment modes include on-premises and cloud and are employed in different enterprise sizes such as large enterprises and small and medium-sized enterprises (SMEs). It is used in sales, marketing, IT, photography, graphics and designing, others and is implemented in various verticals such as media and entertainment, BFSI, retail, healthcare, automotive and manufacturing, others. The digital asset management (DAM) market research report is one of a series of new reports from The Business Research Company that provides digital asset management (DAM) market statistics, including digital asset management (DAM) industry global market size, regional shares, competitors with a digital asset management (DAM) market share, detailed digital asset management (DAM) market segments, market trends and opportunities, and any further data you may need to thrive in the digital asset management (DAM) industry. This digital asset management (DAM) market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry. The global digital asset management market size grew from $5.05 billion in 2022 to $5.86 billion in 2023 at a compound annual growth rate (CAGR) of 16.0%. The Russia-Ukraine war disrupted the chances of global economic recovery from the COVID-19 pandemic, at least in the short term. The war between these two countries has led to economic sanctions on multiple countries, a surge in commodity prices, and supply chain disruptions, causing inflation across goods and services and affecting many markets across the globe. The digital asset management market size is expected to grow to $10.71 billion in 2027 at a CAGR of 16.3%. The increasing prevalence of cloud-based digital asset management (DAM) solutions is projected to propel the growth of the digital asset management (DAM) market. Cloud-based digital asset management (DAM) is a platform that enables businesses to handle, store, and organize their resources in a cloud-based environment. Any organization that uses resources for packaging, marketing, advertisement, or any other business-related activity would benefit from a cloud DAM. For instance, in 2020, according to the report by Gartner Inc., a US-based technological research and consulting firm, around 80% of business owners intend to permit staff to work remotely at least occasionally and 47% stated they would permit full-time remote work for staff members which has facilitatedthe need of digital assest management solution in an organization to manage business operations remotely. Additionally, marketing teams squander approximately a day per week looking for assets, a digital asset management (DAM) recovers wasted time and can significantly increase productivity by 30–35%. Therefore, the increasing prevalence of cloud-based digital asset management (DAM) solutions drives the growth of the digital asset management (DAM) market. Technological advancement is a key trend shaping the digital asset management (DAM) market. Major companies operating in the digital asset management (DAM) sector are focused on developing technologically advanced solutions for digital asset management (DAM). For instance, in July 2020, Sitecore, a US-based software company launched version 3.4 of its Sitecore Content Hub solution, which includes new and improved workflow and third-party integration capabilities. Sitecore Content Hub version 3.4 adds artificial intelligence (AI) and video technologies to its Digital Asset Management (DAM) platform, allowing for the automated production of metadata and transcripts for video, as well as time and range-based annotation, cropping, and subtitles. In April 2021, Hyland Software, a US-based software company acquired Nuxeo for an undisclosed amount. Through this acquisition, Nuxeo reinforces Hyland’s commitment to cloud-native platforms and open-source communities while expanding its global footprint with additional team members, customers, and partners. Nuxeo is a US-based company that offers digital asset management solutions. Major players in the digital asset management market are Adobe, OpenText, MediaBeacon, Aprimo, Bynder, Widen, Cognizant, CELUM, Canto, Northplains, Oracle Corporation, IBM Corporation, Nuxeo, Digizuite, Cloudinary, MediaValet, Extensis, QBNK Holding AB, Dell Technologies, IntelligenceBank, Sitecore, Wedia, Censhare, BrandMaker, Brandfolder, Bright, MarcomCentral, Filecamp, and Webdam Inc., North America was the largest region in the digital asset management market in 2022. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the digital asset management (DAM) market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, the Middle East, and Africa. The countries covered in the digital asset management market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA. The digital asset management market includes revenues earned by entities by providing software that automates the processes for finding, storing, and organizing the digital content of an organization to the central store and managing it to enhance business operations. The market value includes the value of related goods sold by the service provider or included within the service offering. Only goods and services traded between entities or sold to end consumers are included. The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified). The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products. The global digital asset management market is segmented - 1) By Type: Solution, Services 2) By Deployment Type: On-Premises, Cloud 3) By Enterprise Size: Large Enterprises, Small and Medium-sized Enterprises (SMEs) 4) By Application: Sales, Marketing, IT, Photography, Graphics and Designing, Other Applications 5) By End User: Media and Entertainment, BFSI, Retail, Healthcare, Automotive and Manufacturing, Other End Users

Digital advertising refers to the services that promote businesses online, such as through search engines, social media, websites, and any other program that can be accessed digitally. Digital advertising helps achieve a variety of business goals across the marketing funnel, ranging from brand awareness to customer engagement, to launching new products and driving repeat sales. The main platforms of digital advertising are mobile advertising (In-app and mobile web), desktop advertising, digital TV, and others. Digital television refers to the transmission of television signals using digital rather than analogue technologies. The various formats of ads include digital display ads (programmatic and non-programmatic transactions), internet paid search, social media, online video, and others and are used by media and entertainment, consumer goods and retail industry, banking, financial services, and insurance, the telecommunications and IT sector, the travel industry, the healthcare sector, manufacturing and supply chain, transportation and logistics, energy, power, and utilities, and others. The digital advertising market research report is one of a series of new reports from The Business Research Company that provides digital advertising market statistics, including digital advertising industry global market size, regional shares, competitors with a digital advertising market share, detailed digital advertising market segments, market trends and opportunities, and any further data you may need to thrive in the digital advertising industry. This digital advertising market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry. The global digital advertising market size will grow from $178.29 billion in 2022 to $185.17 billion in 2023 at a compound annual growth rate (CAGR) of 3.9%. The Russia-Ukraine war disrupted the chances of global economic recovery from the COVID-19 pandemic, at least in the short term. The war between these two countries has led to economic sanctions on multiple countries, a surge in commodity prices, and supply chain disruptions, causing inflation across goods and services and affecting many markets across the globe. The global digital advertising market size is expected to grow to $209.43 billion in 2027 at a CAGR of 3.1%. The internet user base's expansion coupled with self-service platforms is driving the global digital advertising market. The Internet is extensively used for e-commerce, e-learning, social connectivity, media, communication, and file transfers. According to Internet World Stats, as of June 2020, the number of internet users in the world is 4.8 billion, which accounts for more than 60% of the global population. In addition to this, the growing popularity of self-service advertising platforms is also the main contributor to the digital advertising market. Self-service advertising platforms are providing advertisers more convenience in the placement of their advertisements. The ease of being able to set up and administer their campaigns without the inconvenience of dealing with human intermediaries draws advertisers’ attention towards digital marketing. Therefore, an increase in the internet user base along with self-service platforms is driving the market. The growing use of ad blockers is expected to hinder the global digital advertising market. Most internet users do not prefer ads as they are not interested in the ad content and block these ads. For instance, according to a 2020 Edelman study, seven out of ten consumers avoid ads by changing their media habits (49%) and using ad blockers (48%). In fact, according to Blockthrough’s March 2021 survey, about 40% of US internet users use ad blocker on any device. This is becoming a constraint for advertisers in reaching their audience and promoting their business. Therefore, the rise in the use of ad blockers is expected to limit the market's growth. Technological advancements such as AR (augmented reality) are a major trend gaining popularity in the global digital advertising market. These days, advertisers have adopted augmented reality in their advertising strategies to enhance the user experience. For instance, in 2021, Snapchat, a pioneer in AR ads, launched a studio to assist clients in developing augmented reality advertising and experiences, as part of an effort to popularise the use of technology that can overlay computer-generated pictures over a person's perspective of the current world. AR ads are more than informative as people will have the ability to interact with the content rather than just viewing it. In November 2021, Entravision, an US-based media, marketing, and technology company acquired 365 Digital for an un-disclosed amount. Through this acquisition, Entravision would expand and strengthen its digital services into new emerging markets such as Africa. 365 Digital is a digital advertising solutions company based in South Africa that specialises in ad serving technology and solutions. Major players in the digital advertising market are Google Ads, Facebook, Alibaba, Amazon, Baidu, Tencent, Microsoft, Verizon, Twitter, and Sina. North America was the largest region in the digital advertising market in 2022. Asia-Pacific was the second largest region in the global digital advertising market. The regions covered in the global digital advertising market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, and Africa. The countries covered in the digital advertising market are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, the UK, and the USA. The digital advertising market consists of revenue earned by entities by providing services such as planning, developing, creating, and managing advertisement and promotional activities in digital media. The market value includes the value of related goods sold by the service provider or included within the service offering. Only goods and services traded between entities or sold to end consumers are included. The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified). The revenues for specified geography are consumption values – that is, they are revenues generated by organizations in the specified geography within the specified market, irrespective of where they are produced. It does not include revenues from resales either further along the supply chain or as part of other products. The global digital advertising market is segmented - 1) By Platform: Mobile Ad (In-App and Mobile Web), Desktop Ad, Digital TV, Other Platforms 2) By Ad Format: Digital Display Ad (Programmatic and Non-programmatic Transactions, Internet Paid Search, Social Media, Online Video, Other Ad Formats 3) By Industrial Vertical: Media and Entertainment, Consumer Goods & Retail Industry, Banking, Financial Service & Insurance, Telecommunication IT Sector, Travel Industry, Healthcare Sector, Manufacturing & Supply Chain, Transportation and Logistics, Energy, Power, and Utilities, Other Industrial Verticals

A digital signature is an electronic signature and is equivalent to a handwritten signature or stamped seal. It offers more inherent security and is expected to solve the problems of tampering and impersonation. The main offerings of digital signature are software, hardware and services. Digital signature software is used by businesses to help them securely sign, send, and manage documents in order to facilitate the digital document signing process. The various deployment mode include cloud and on-premises that are used by banking, financial services, and insurance (BFSI), IT and telecommunications, government, health care and life sciences, education, retail, real estate and other end users. The digital signature market research report is one of a series of new reports from The Business Research Company that provides digital signature market statistics, including digital signature industry global market size, regional shares, competitors with a digital signature market share, detailed digital signature market segments, market trends and opportunities, and any further data you may need to thrive in the digital signature industry. This digital signature market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry. The global digital signature market size will grow from $5.1 billion in 2022 to $6.78 billion in 2023 at a compound annual growth rate (CAGR) of 32.8%. The Russia-Ukraine war disrupted the chances of global economic recovery from the COVID-19 pandemic, at least in the short term. The war between these two countries has led to economic sanctions on multiple countries, a surge in commodity prices, and supply chain disruptions, causing inflation across goods and services and affecting many markets across the globe. The global digital signature market size is expected to grow to $21.08 billion in 2027 at a CAGR of 32.8%. Supporting policies by the governments of various nations drove the digital signature market. For instance, the US government has passed an act called the 21st Century Integrated Digital Experience Act (also known as 21st Century IDEA Act). The 21st Century IDEA Act created a set of minimum functionalities and security standards that federal agencies must meet. According to this Act, the agencies must offer digital versions of paper-based citizen services and accept digital signatures, thereby, allowing citizens to complete transactions digitally. Such policies by the government of various nations have boosted the demand for the digital signature market. The lack of awareness about the legality of the digital signature is a major challenge for the digital signature market. Several countries have formulated laws assigning legal validity to digital signatures to ensure authenticity and security. For instance, ESIGN Act (Electronic Signature in Global and National Commerce Act), GPEA (Government Paperwork Elimination Act), EU law (EU Directive for Electronic Signatures), and Indian IT Act 2000, among others. However, the public across various countries are unaware of the existence of the digital signature law. This is mainly because of the lack of proper communication on the adoption of laws and regulations. Due to the complexity of regulations and the difficulty of understanding laws, the public seems to be unaware of the details. Therefore, the lack of awareness about the legality of a digital signature is limiting the adoption of digital signatures thereby impacting the market growth. The digital signature solutions providing companies are integrating blockchain technology with the digital signature. The goal of integrating blockchain with a digital signature is to offer users the possibility to certify integrity and time stamp. For instance, DocuSign collaborated with Visa for the public prototypes of a blockchain-based smart contract. A blockchain-based smart contract turns the contract into a computer program and the internet-connected program monitors and triggers the relevant actions on the contract's terms. In May 2020, Visma, a Norway-based software consulting and developing company, acquired the digital signature and document management provider Zetech for an undisclosed amount. The acquisition is expected to add nearly 1,000 new customers and a million users across five countries and strengthen Visma's ability to provide resilient cloud solutions to Latin America. Major players in the digital signature market are Adobe systems, DocuSign Inc., Ascertia, Identrust, SIGNiX, Gemalto, Entrust Datacard Corporation, Kofax Limited (a Lexmark Company), Rpost Technologies, Secured Signing Limited, OneSpan, Hellosign, Globalsign, MultiCert, RightSignature, Zoho Corp., Esignlive By VasCo., Arthur D. Little, Shachihata Inc., Glykka LLC., eSign Genie, SignaShare, KeepSolid Inc., GetAccept Inc., Symtrax Holdings Inc., Microsoft Corporation, International Business solutions LLC., Korea SYSTEM’s TECH Inc., Kotrade Inc. and Oracle Corporation. The Asia-Pacific was the largest region in the digital signature market in 2022. Asia-Pacific is expected to be the fastest-growing region in the global digital signature market report during the forecast period. The regions covered in the global digital signature market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, the Middle East, and Africa. The countries covered in the digital signature market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA. The digital signature market includes revenues earned by entities by providing digital signature solutions. The digital signature solutions include software and hardware solutions, and related services. The market value includes the value of related goods sold by the service provider or included within the service offering. Only goods and services traded between entities or sold to end consumers are included. The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified). The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products. The global digital signature market is segmented - 1) By Offering: Software, Hardware, Services 2) By Deployment: Cloud, On-premises 3) By End User: Banking, Financial services, and Insurance(BFSI), IT and Telecommunications, Government, Health care and life sciences, Education, Retail, Real Estate, Other End-Users

A digital lending platform refers to a technology-based platform that allows financial institutions to improve business productivity by providing loans through web platforms or mobile apps to generate revenue per loan application. These are used to optimize loan processes, enable fast decision-making, improve regulatory compliance to improve business efficiency, and simplify financial services. The digital lending platform allow borrowers and lenders to lend money in a digital way. The main types of digital lending platform markets are loan origination, decision automation, collections and recovery, risk and compliance management, and others. The loan origination market consists of sales of digital lending platforms by entities (organizations, sole traders, and partnerships) that are used for the purpose of easy loan application services to borrowers, automation, and financial analysis to banks, and reducing time. Loan origination refers to the process of the step-by-step loan application. The components are solution and service, and their deployment model are on-premise and cloud. The various industry verticals include banks, insurance companies, credit unions, savings and loan associations, peer-to-peer lending, and others. The digital lending platform market research report is one of a series of new reports from The Business Research Company that provides digital lending platform market statistics, including digital lending platform industry global market size, regional shares, competitors with a digital lending platform market share, detailed digital lending platform market segments, market trends and opportunities, and any further data you may need to thrive in the digital lending platform industry. This digital lending platform market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry. The global digital lending platform market size grew from $10.74 billion in 2022 to $12.95 billion in 2023 at a compound annual growth rate (CAGR) of 20.5%. The Russia-Ukraine war disrupted the chances of global economic recovery from the COVID-19 pandemic, at least in the short term. The war between these two countries has led to economic sanctions on multiple countries, a surge in commodity prices, and supply chain disruptions, causing inflation across goods and services and affecting many markets across the globe. The digital lending platform market size is expected to grow to $27.03 billion in 2027 at a CAGR of 20.2%. The surge in the use of smartphones is expected to propel the growth of the digital lending platform market going forward. The smartphone is a mobile device that has a touchscreen interface, an operating system capable of running downloaded apps, and internet access. Due to the surge in the use of smartphones, users and borrowers are applying for instant loans using digital lending. For instance, according to DataReportal, a Singapore-based online reference library, in 2022, the number of smartphones in use is rising at a 5.1 percent annual rate, with an average of 1 million smartphones coming into use every day. Therefore, the surge in the use of smartphones is driving the growth of the digital lending platform market. Technological advancements are the key trends gaining popularity in the digital lending platform market. Major market players are concentrating their efforts on creating innovative technologies to enable automation across business processes. For instance, in October 2021, Roostify Inc., a US-based digital home lending platform launched Roostify Document Intelligence (RDI), an AI-powered Application Programming Interface on the home lending platform that provides process automation and easy document management for classification, validation, and extract data from loan-related documents. It can notify users with automatic feedback when they upload incorrect documents. In July 2022, M2P Fintech, an India-based API Platform for banking and payments products acquired Finflux for an undisclosed amount. With this acquisition, M2P Fintech aimed to roll out support for lending products and improve workflow automation. Finflux is an India-based cloud lending platform. Major players in the digital lending platform market are ICE Mortgage Technology Inc., Fiserv Inc., Nucleus Software Exports Limited, Newgen Software Technologies Ltd., Intellect Design Arena Ltd., Temenos AG, Pegasystems Inc., Sigma Infosolutions Ltd., Finastra Limited, Roostify Inc., CU Direct Corporation, DocuTech Corporation, Decimal Technologies Pvt Ltd., Mambu GmbH, Built Technologies, Wipro Limited, Auxmoney GmbH, Accenture, HES FinTech, Swiss Fintech AG, Teylor AG, and DocuSign Inc., North America was the largest growing region in the digital lending platform market in 2022. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the digital lending platform market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, the Middle East, and Africa. The countries covered in the digital lending platform market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA. The digital lending platform market includes revenues earned by entities by commercial loans, consumer loans, commercial finance, and a 24/7 loan marketplace. The market value includes the value of related goods sold by the service provider or included within the service offering. Only goods and services traded between entities or sold to end consumers are included. The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified). The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products. The global digital lending platform market is segmented - 1) By Type: Loan Origination, Decision Automation, Collections And Recovery, Risk And Compliance Management, Other Types 2) By Component: Software, Service 3) By Deployment Model: On-Premise, Cloud 4) By Industry Vertical: Banks, Insurance Companies, Credit Unions, Savings And Loan Associations, Peer-To-Peer Lending, Other Industry Verticals

Digital publishing and content streaming refers to electronic publishing or online publishing, which refers to the distribution of various online content such as magazines, journals, newspapers, and ebooks, and the online streaming of various content. The main types of digital publishing and content streaming are content streaming and digital publishing. Streaming content is an audio or video file which is played while it is being downloaded over the Internet. The different products include subscription, on-demand and are used in various applications such as small and medium enterprises (SMEs), large enterprises. The digital publishing and content streaming market research report is one of a series of new reports from The Business Research Company that provides digital publishing and content streaming market statistics, including digital publishing and content streaming industry global market size, regional shares, competitors with a digital publishing and content streaming market share, detailed digital publishing and content streaming market segments, market trends and opportunities, and any further data you may need to thrive in the digital publishing and content streaming industry. This digital publishing and content streaming market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry. The global digital publishing and content streaming market grew from $163.1 billion in 2022 to $184.58 billion in 2023 at a compound annual growth rate (CAGR) of 13.2%. The Russia-Ukraine war disrupted the chances of global economic recovery from the COVID-19 pandemic, at least in the short term. The war between these two countries has led to economic sanctions on multiple countries, a surge in commodity prices, and supply chain disruptions, causing inflation across goods and services and affecting many markets across the globe. The digital publishing and content streaming market is expected to grow to $291.8 billion in 2027 at a CAGR of 12.1%. Companies in the digital publishing and content streaming market are developing progressive web applications (PWAs) to drive user engagement and boost revenues. PWAs are applications within a web browser, displayed as a website. PWAs enable developers to develop a single app that can work across all platforms and devices, leading to significant savings in the time and resources required for the app development. PWAs help web content publishing companies to maximize reach, increase the level of user engagement, and provide a unified customer experience across different media platforms. For example, Flutter, supported and developed by Google, is the latest framework used for developing mobile applications for operating systems such as iOS and Android. PWAs developed by Washington Post, an American news publishing company, have resulted in rising in user engagement by as much as five times. Content streaming service providers are offering low-priced subscription services, especially for video streaming, in emerging countries such as India, Brazil, and some African countries, for more scalable and cost-effective content delivery. For example, Netflix offers its monthly plan starting at INR 500 ($7.1) in India, whereas subscription plans in the US start at $7.99. Netflix subscription in Brazil starts at BRL 19.9 ($5). Similarly, Amazon offers a Prime Video subscription which costs $119 a year in the US and INR 999 ($14.5) in India. Major companies in the digital publishing and content streaming market include Adobe, Xerox, Google Play, Georg von Holtzbrinck, and REL. North America was the largest region in the digital publishing and content streaming market in 2022. Africa is expected to be the fastest growing region in the forecast period. The regions covered in the digital publishing and content streaming report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, and Africa. The countries covered in the digital publishing and content streaming market report are Argentina, Australia, Austria, Belgium, Brazil, Canada, Chile, China, Colombia, Czech Republic, Denmark, Egypt, Finland, France, Germany, Hong Kong, India, Indonesia, Ireland, Israel, Italy, Japan, Malaysia, Mexico, Netherlands, New Zealand, Nigeria, Norway, Peru, Philippines, Poland, Portugal, Romania, Russia, Saudi Arabia, Singapore, South Africa, South Korea, Spain, Sweden, Switzerland, Thailand, Turkey, UAE, UK, USA, Venezuela, Vietnam. The digital publishing and content streaming market includes revenues earned by entities by publishing on the internet a broad range of content by advertisers and publishers. This content includes periodical advertising, educational content like journals and medical publishing, informative content like news, magazine, newsletter publishing and financial magazines. It also includes entertainment, gaming, comic book, art and travel publishing exclusively on the internet. Internet publishing and broadcasting also includes broadcasting on the internet in the form of audio or video like internet radio stations. This market includes from sales from subscription, advertisement and other services offered on its portals. The market value includes the value of related goods sold by the service provider or included within the service offering. Only goods and services traded between entities or sold to end consumers are included. The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified). The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products. The global digital publishing and content streaming market is segmented - 1) By Type: Content Streaming, Digital Publishing 2) By Product: Subscription, On-demand 3) By Application: Small and Medium Enterprises (SMEs), Large Enterprises