Event Management Software Market Report 2026

Event Management Software Market Overview

• Event Management Software market size has reached to $9.02 billion in 2025 • Expected to grow to $16.43 billion in 2030 at a compound annual growth rate (CAGR) of 12.5% • Growth Driver: Rising Preference For virtual events Drives Event Management Software Market • Market Trend: New Event Platforms To Enhance Attendee Engagement • North America was the largest region in 2025 and Asia-Pacific is the fastest growing region.

What Is Covered Under Event Management Software Market?

Event management software refers to the software that helps organizers plan, execute, and report on events, driving success for their business. and also used to manage the events and activities in a company from the beginning to the end. This platform consists of an online back-office and a user interface for attendees, which is frequently a mobile app. The event management software assists the event planner throughout the event's lifespan. The main types of event management software are software and service. The total set of programs, operations, and routines related to the operation of a computer system is referred to as software. The software segment includes the flow of data from application programs to local or remote devices. The deployment type is used in developing the software on-premise or in the cloud. The organizational size consists of small medium and large organizations developing and using the software. Furthermore, the end-users consist of corporate, government, third-party planners, education, and other end-users.

What Is The Event Management Software Market Growth Forecast?

The event management software market size is expected to see rapid growth in the next few years. It will grow to $16.43 billion in 2030 at a compound annual growth rate (CAGR) of 12.5%. The growth in the forecast period can be attributed to increasing adoption of ai-driven event personalization, rising demand for hybrid and virtual events, expansion of mobile-first attendee experiences, growing focus on data-driven event optimization, increasing investments in integrated event ecosystems. Major trends in the forecast period include increasing adoption of cloud-based event platforms, rising integration of virtual and hybrid event capabilities, growing use of data analytics for attendee insights, expansion of mobile-based event engagement tools, enhanced focus on end-to-end event automation.

What Is The Driver Of The Event Management Software Market?

The increase in preference for hosting virtual events is significantly contributing to the growth of the event management software market. Virtual events are completely hosted and run online with the potential for attendees to view or participate from anywhere in the world with an agenda of single- or multiple-track presentation sessions or collaborative sessions. These sessions are streamed online through virtual conferences, webinars, internal hybrid events, and external hybrid events. For instance, in October 2024, Event Academy, a UK-based event management training provider, surveyed the engagement levels of 7,424,640 people on social media platforms worldwide for a full year, ending on September 19th, 2024, to find out the current state of event marketing. As per the study, 62% of survey participants listed virtual events as their core focus. In 2023, the global virtual events market was worth a staggering $171.4 billion, estimated to increase to $889 billion by 2032. Event marketers also listed workshops (14.9%), networking events (14.6%), virtual conferences (13.4%), and live Q&A sessions (11.3%). Charity events didn’t fare as well, with only 6.7% engagement, and online courses and product launches came in last, with 6.6% and 5.1%, respectively. Therefore, a rising preference for virtual events is driving growth in the event management software industry.

Key Players In The Global Event Management Software Market

Major companies operating in the event management software market are Arlo Technologies; Attendify; Aventri; Bizzabo; Certain Inc; Active Network; Cvent Inc; EMS Software LLC; Eventbrite; EventMobi; Gather Technologies; Ungerboeck; webMOBI; RainFocus; Regpack; SignUpGenius; XING Events; Eventzilla; Meeting Evolution; EventBooking; Bitrix24; Tripleseat; Accelevents; Glue Up; Event Espresso; Hubb LLC; Hubilo Inc; Event Geek

Global Event Management Software Market Trends and Insights

Major companies operating in the event management software market are launching new event platforms to enhance attendee engagement at events. Event management software platforms are digital tools designed to streamline and facilitate the planning, organization, and execution of events, such as conferences, meetings, and social gatherings. For instance, in July 2023, Cvent, a US-based event management software company, launched Cvent Events+, an innovative event marketing and video hub designed to enhance attendee engagement. The platform functions as an “always-on branded event hub” where organizations can promote upcoming events and webinars and showcase past event video content. It enables users to repurpose event videos for continuous audience engagement, provides a centralized calendar and registration interface for future events, and offers custom-branded environments that avoid distractions such as third-party ads or unrelated content. This launch reflects the growing demand for digital tools that elevate engagement and marketing effectiveness in the event management software market.

What Are Latest Mergers And Acquisitions In The Event Management Software Market?

In August 2023, EventMobi, a Canada-based event management company, acquired Run The World for an undisclosed amount. With this acquisition, EventMobi aims to enhance its hybrid event offerings, combining in-person and virtual formats to expand its reach and solidify its leadership in the event management industry. Run The World is a Canada-based digital event platform that is designed to host all types of events, from cocktail parties to global conferences.

What Defines the Event Management Software Market?

The event management software market includes revenues earned by entities by providing services such as concept, coordination, control, culmination, and closeout. The market value includes the value of related goods sold by the service provider or included within the service offering. Only goods and services traded between entities or sold to end consumers are included.

How is Market Value Defined and Measured?

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified). The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

What Key Data and Analysis Are Included in the Event Management Software Market Report 2026?

The event management software market research report is one of a series of new reports from The Business Research Company that provides market statistics, including industry global market size, regional shares, competitors with the market share, detailed market segments, market trends and opportunities, and any further data you may need to thrive in the event management software industry. The market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future state of the industry.