On-Road Motorcycles Market Report 2026

On-Road Motorcycles Market Overview

• On-Road Motorcycles market size has reached to $73.79 billion in 2025 • Expected to grow to $128 billion in 2030 at a compound annual growth rate (CAGR) of 11.7% • Growth Driver: Rising Demand For Two-Wheelers Fuels Growth In The On-Road Motorcycle Market • Market Trend: Raptee Secures Pre-Series A Financing For On-Road Electric Motorcycle Expansion • Asia-Pacific was the largest region in 2025 and North America is the fastest growing region.

What Is Covered Under On-Road Motorcycles Market?

On-road motorcycles refer to on-road vehicles that are built with fiber and metallic frames with an engine and various mechanical and electronic components and are also known as street motorcycles. The on-road motorcycles are used to ride on paved roads and highways for everyday use. The main types of on-road motorcycles are sports bikes, cruiser motorcycles, touring motorcycles, and standard motorcycles. A sports bike refers to a motorcycle designed and optimized for speed, acceleration, and braking, and emphasizes top speed, acceleration, handling, braking, and grip. The various applications include personal and commercial. The various end-users include offline and online.

What Is The On-Road Motorcycles Market Growth Forecast?

The on-road motorcycles market size is expected to see rapid growth in the next few years. It will grow to $128 billion in 2030 at a compound annual growth rate (CAGR) of 11.7%. The growth in the forecast period can be attributed to electric two wheeler adoption, premium motorcycle demand, safety technology integration, rising disposable incomes, connected vehicle features. Major trends in the forecast period include growth of electric motorcycles, rising demand for sports and touring bikes, advanced rider assistance features, lightweight frame materials, customization and connected features.

Global On-Road Motorcycles Market Segmentation

1) By Type: Sports Bikes, Cruiser Motorcycles, Touring Motorcycles, Standard Motorcycles 2) By Application: Personal, Commercial 3) By End User: Private Riders, Commercial And Fleet Operators, Government And Public Services Subsegments: 1) By Sports Bikes: Superbikes, SuperSport Bikes, Naked Sports Bikes, Adventure Sport Bikes 2) By Cruiser Motorcycles: Classic Cruisers, Power Cruisers, Touring Cruisers, Custom Cruisers 3) By Touring Motorcycles: Full-Size Touring Bikes, Adventure Touring Bikes, Sport Touring Bikes, Lightweight Touring Bikes 4) By Standard Motorcycles: Retro Standards, Commuter Motorcycles, Universal Motorcycles, Dual-Sport Motorcycles

What Is The Driver Of The On-Road Motorcycles Market?

An increase in demand for two-wheelers is expected to propel the growth of the on-road motorcycle market going forward. Two-wheeler vehicles are motorized automotive vehicles having only two wheels, such as scooters, motorcycles, and mopeds, with the motor and engine linked to each wheel. Due to a lack of well-established public transportation, the demand for motorbikes and scooters has expanded dramatically in rural areas. For instance, in February 2023, according to MotorCycles Data, a UK-based sales data reporting company for motorcycle brands, the sales of Honda Motor Co., Ltd., a Japan-based automobile, motorcycle, and two-wheeler manufacturing company, reported 17.6 million sales, a 4.9% rise over the previous year, with a 29.4% market share globally. Therefore, the increase in demand for two-wheelers is driving the on-road motorcycle industry.

What Is The Driver Of The On-Road Motorcycles Market?

An increase in demand for two-wheelers is expected to propel the growth of the on-road motorcycle market going forward. Two-wheeler vehicles are motorized automotive vehicles having only two wheels, such as scooters, motorcycles, and mopeds, with the motor and engine linked to each wheel. Due to a lack of well-established public transportation, the demand for motorbikes and scooters has expanded dramatically in rural areas. For instance, in February 2023, according to MotorCycles Data, a UK-based sales data reporting company for motorcycle brands, the sales of Honda Motor Co., Ltd., a Japan-based automobile, motorcycle, and two-wheeler manufacturing company, reported 17.6 million sales, a 4.9% rise over the previous year, with a 29.4% market share globally. Therefore, the increase in demand for two-wheelers is driving the on-road motorcycle industry.

Global On-Road Motorcycles Market Trends and Insights

Major companies operating in the on-road motorcycle market are focusing on strategic investments. The strategic investment provides the investing company with resources at a reasonable cost. For instance, in September 2023, Raptee is India-based manufacturer of on-road electric motorcycles, has secured $3 million in an all-equity pre-Series A financing headed by VC fund Bluehill Capital. Raptee will utilize the funds to expand its manufacturing facilities, purchase machinery and tools for its soon-to-be-released motorcycle, and expand its crew.

What Are Latest Mergers And Acquisitions In The On-Road Motorcycles Market?

In November 2025, Bajaj Auto, an India-based manufacturing company, acquired Pierer Bajaj AG for an undisclosed amount. With this acquisition, Bajaj Auto aims to strengthen its leadership in global motorcycle manufacturing, enhance operational control, and drive financial stability and growth for KTM. Pierer Bajaj AG is an Austria-based manufacturing company that specializes in producing high-performance motorcycles and managing KTM’s global operations.

Regional Outlook

Asia-Pacific was the largest region in the on-road motorcycles market in 2025North America is expected to be the fastest-growing region in the forecast period. The regions covered in this market report include Asia-Pacific, South East Asia, Western Europe, Eastern Europe, North America, South America, Middle East, Africa. The countries covered in this market report include Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Taiwan, Russia, South Korea, UK, USA, Canada, Italy, Spain

What Defines the On-Road Motorcycles Market?

The on-road motorcycles market consists of sales of dual-sport bike, touring bike, supermotard/supermoto, scooter and bagger. Values in this market are ‘factory gate’ values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

How is Market Value Defined and Measured?

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified). The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

What Key Data and Analysis Are Included in the On-Road Motorcycles Market Report 2026?

The on-road motorcycles market research report is one of a series of new reports from The Business Research Company that provides market statistics, including industry global market size, regional shares, competitors with the market share, detailed market segments, market trends and opportunities, and any further data you may need to thrive in the on-road motorcycles industry. The market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future state of the industry.