1 Executive Summary1.1 Public Relations – Market Attractiveness And Macro Economic Landscape
2 Table Of Contents
3 List Of Tables
4 List Of Figures
5 Report Structure
6 Market Characteristics
6.1 General Market Definition
6.2 Summary
6.3 Public Relations Market Definition And Segmentations
6.4 Market Segmentation By Medium
6.4.1 Events
6.4.2 Social Media
6.4.3 Influencer Marketing
6.4.4 Company Websites
6.4.5 TV
6.4.6 Print
6.4.7 Other Mediums
6.5 Market Segmentation By Type
6.5.1 Private PR firms
6.5.2 Public PR firms
6.6 Market Segmentation By End User
6.6.1 Consumer Goods And Retail
6.6.2 BFSI
6.6.3 Government And Public Sector
6.6.4 Telecom
6.6.5 IT
6.6.6 Healthcare
6.6.7 Media
6.6.8 Entertainment
6.6.9 Other End Users
7 Major Market Trends
7.1 Rise of AI-Powered Media Intelligence in Public Relations
7.2 Launch of AI-Driven Suites to Transform PR Workflows
7.3 Integration of Influencer Discovery into AI-Driven PR Platforms
7.4 AI-Driven Press-Release Distribution with Advertising-Backed Headline Views
7.5 Enhancements to PR Workflows Through Mobile-App and Analytics Platform Updates
7.6 Amplification of Press Releases via Social Sharing Tools
8 Global Public Relations Growth Analysis And Strategic Analysis Framework
8.1 Global Public Relations PESTEL Analysis
8.1.1 Political
8.1.2 Economic
8.1.3 Social
8.1.4 Technological
8.1.5 Environmental
8.1.6 Legal
8.2 Analysis Of End User Industries (B2B And B2C)
8.2.1 Consumer Goods And Retail
8.2.2 BFSI
8.2.3 Government And Public Sector
8.2.4 Telecom
8.2.5 IT
8.2.6 HealthCare
8.2.7 Media
8.2.8 Entertainment
8.2.9 Other End Users
8.3 Global Public Relations Market Growth Rate Analysis
8.4 Historic Market Growth, 2019 – 2024, Value ($ Million)
8.4.1 Market Drivers 2019 – 2024
8.4.2 Market Restraints 2019 – 2024
8.5 Forecast Market Growth, 2024 – 2029, 2034F Value ($ Million)
8.6 Forecast Growth Contributors/Factors
8.6.1 Quantitative Growth Contributors
8.6.2 Drivers
8.6.3 Restraints
8.7 Global Public Relations Total Addressable Market (TAM)
8.7.1 TAM Comparison Analysis
9 Global Public Relations Market Segmentation
9.1 Global Public Relations Market, Segmentation By Medium, Historic And Forecast, 2019 – 2024, 2029F, 2034F, Value ($ Million)
9.2 Global Public Relations Market, Segmentation By Type, Historic And Forecast, 2019 – 2024, 2029F, 2034F, Value ($ Million)
9.3 Global Public Relations Market, Segmentation By End User, Historic And Forecast, 2019 – 2024, 2029F, 2034F, Value ($ Million)
9.4 Global Public Relations Market, Sub-Segmentation Of Events, By Medium, Historic And Forecast, 2019 – 2024, 2029F, 2034F, Value ($ Million)
9.5 Global Public Relations Market, Sub-Segmentation Of Social Media, By Medium, Historic And Forecast, 2019 – 2024, 2029F, 2034F, Value ($ Million)
9.6 Global Public Relations Market, Sub-Segmentation Of Influencer Marketing, By Medium, Historic And Forecast, 2019 – 2024, 2029F, 2034F, Value ($ Million)
9.7 Global Public Relations Market, Sub-Segmentation Of Company Websites, By Medium, Historic And Forecast, 2019 – 2024, 2029F, 2034F, Value ($ Million)
9.8 Global Public Relations Market, Sub-Segmentation Of TV, By Medium, Historic And Forecast, 2019 – 2024, 2029F, 2034F, Value ($ Million)
9.9 Global Public Relations Market, Sub-Segmentation Of Print, By Medium, Historic And Forecast, 2019 – 2024, 2029F, 2034F, Value ($ Million)
9.10 Global Public Relations Market, Sub-Segmentation Of Other Mediums, By Medium, Historic And Forecast, 2019 – 2024, 2029F, 2034F, Value ($ Million)
10 Public Relations Market, Regional and Country Analysis
10.1 Global Public Relations Market, By Region, Historic and Forecast, 2019 – 2024, 2029F, 2034F, Value ($ Million)
10.2 Global Public Relations Market, By Country, Historic and Forecast, 2019 – 2024, 2029F, 2034F, Value ($ Million)
11 Asia-Pacific Market
11.1 Summary
11.2 Market Overview
11.2.1 Region Information
11.2.2 Market Information
11.2.3 Background Information
11.2.4 Government Initiatives
11.2.5 Regulations
11.2.6 Regulatory Bodies
11.2.7 Major Associations
11.2.8 Taxes Levied
11.2.9 Corporate Tax Structure
11.2.10 Investments
11.2.11 Major Companies
11.3 Asia-Pacific Public Relations Market, Segmentation By Medium, Historic And Forecast, 2019 – 2024, 2029F, 2034F, Value ($ Million)
11.4 Asia-Pacific Public Relations Market, Segmentation By Type, Historic And Forecast, 2019 – 2024, 2029F, 2034F, Value ($ Million)
11.5 Asia-Pacific Public Relations Market, Segmentation By End User, Historic And Forecast, 2019 – 2024, 2029F, 2034F, Value ($ Million)
11.6 Asia-Pacific Public Relations Market: Country Analysis
11.7 China Market
11.8 Summary
11.9 Market Overview
11.9.1 Country Information
11.9.2 Market Information
11.9.3 Background Information
11.9.4 Government Initiatives
11.9.5 Regulations
11.9.6 Regulatory Bodies
11.9.7 Major Associations
11.9.8 Taxes Levied
11.9.9 Corporate Tax Structure
11.9.10 Investments
11.9.11 Major Companies
11.10 China Public Relations Market, Segmentation By Medium, Historic And Forecast, 2019 – 2024, 2029F, 2034F, Value ($ Million)
11.11 China Public Relations Market, Segmentation By Type, Historic And Forecast, 2019 – 2024, 2029F, 2034F, Value ($ Million)
11.12 China Public Relations Market, Segmentation By End User, Historic And Forecast, 2019 – 2024, 2029F, 2034F, Value ($ Million)
11.13 India Market
11.14 India Public Relations Market, Segmentation By Medium, Historic And Forecast, 2019 – 2024, 2029F, 2034F, Value ($ Million)
11.15 India Public Relations Market, Segmentation By Type, Historic And Forecast, 2019 – 2024, 2029F, 2034F, Value ($ Million)
11.16 India Public Relations Market, Segmentation By End User, Historic And Forecast, 2019 – 2024, 2029F, 2034F, Value ($ Million)
11.17 Japan Market
11.18 Summary
11.19 Market Overview
11.19.1 Country Information
11.19.2 Market Information
11.19.3 Background Information
11.19.4 Government Initiatives
11.19.5 Regulations
11.19.6 Regulatory Bodies
11.19.7 Major Associations
11.19.8 Taxes Levied
11.19.9 Corporate Tax Structure
11.19.10 Investments
11.19.11 Major Companies
11.20 Japan Public Relations Market, Segmentation By Medium, Historic And Forecast, 2019 – 2024, 2029F, 2034F, Value ($ Million)
11.21 Japan Public Relations Market, Segmentation By Type, Historic And Forecast, 2019 – 2024, 2029F, 2034F, Value ($ Million)
11.22 Japan Public Relations Market, Segmentation By End User, Historic And Forecast, 2019 – 2024, 2029F, 2034F, Value ($ Million)
11.23 Australia Market
11.24 Australia Public Relations Market, Segmentation By Medium, Historic And Forecast, 2019 – 2024, 2029F, 2034F, Value ($ Million)
11.25 Australia Public Relations Market, Segmentation By Type, Historic And Forecast, 2019 – 2024, 2029F, 2034F, Value ($ Million)
11.26 Australia Public Relations Market, Segmentation By End User, Historic And Forecast, 2019 – 2024, 2029F, 2034F, Value ($ Million)
11.27 Indonesia Market
11.28 Indonesia Public Relations Market, Segmentation By Medium, Historic And Forecast, 2019 – 2024, 2029F, 2034F, Value ($ Million)
11.29 Indonesia Public Relations Market, Segmentation By Type, Historic And Forecast, 2019 – 2024, 2029F, 2034F, Value ($ Million)
11.30 Indonesia Public Relations Market, Segmentation By End User, Historic And Forecast, 2019 – 2024, 2029F, 2034F, Value ($ Million)
11.31 South Korea Market
11.32 Summary
11.33 Market Overview
11.33.1 Country Information
11.33.2 Market Information
11.33.3 Background Information
11.33.4 Government Initiatives
11.33.5 Regulations
11.33.6 Regulatory Bodies
11.33.7 Major Associations
11.33.8 Taxes Levied
11.33.9 Corporate Tax Structure
11.33.10 Investments
11.33.11 Major Companies
11.34 South Korea Public Relations Market, Segmentation By Medium, Historic And Forecast, 2019 – 2024, 2029F, 2034F, Value ($ Million)
11.35 South Korea Public Relations Market, Segmentation By Type, Historic And Forecast, 2019 – 2024, 2029F, 2034F, Value ($ Million)
11.36 South Korea Public Relations Market, Segmentation By End User, Historic And Forecast, 2019 – 2024, 2029F, 2034F, Value ($ Million)
12 Western Europe Market
12.1 Summary
12.2 Market Overview
12.2.1 Region Information
12.2.2 Market Information
12.2.3 Background Information
12.2.4 Government Initiatives
12.2.5 Regulations
12.2.6 Regulatory Bodies
12.2.7 Major Associations
12.2.8 Taxes Levied
12.2.9 Corporate tax structure
12.2.10 Investments
12.2.11 Major Companies
12.3 Western Europe Public Relations Market, Segmentation By Medium, Historic And Forecast, 2019 – 2024, 2029F, 2034F, Value ($ Million)
12.4 Western Europe Public Relations Market, Segmentation By Type, Historic And Forecast, 2019 – 2024, 2029F, 2034F, Value ($ Million)
12.5 Western Europe Public Relations Market, Segmentation By End User, Historic And Forecast, 2019 – 2024, 2029F, 2034F, Value ($ Million)
12.6 Western Europe Public Relations Market: Country Analysis
12.7 UK Market
12.8 UK Public Relations Market, Segmentation By Medium, Historic And Forecast, 2019 – 2024, 2029F, 2034F, Value ($ Million)
12.9 UK Public Relations Market, Segmentation By Type, Historic And Forecast, 2019 – 2024, 2029F, 2034F, Value ($ Million)
12.10 UK Public Relations Market, Segmentation By End User, Historic And Forecast, 2019 – 2024, 2029F, 2034F, Value ($ Million)
12.11 Germany Market
12.12 Germany Public Relations Market, Segmentation By Medium, Historic And Forecast, 2019 – 2024, 2029F, 2034F, Value ($ Million)
12.13 Germany Public Relations Market, Segmentation By Type, Historic And Forecast, 2019 – 2024, 2029F, 2034F, Value ($ Million)
12.14 Germany Public Relations Market, Segmentation By End User, Historic And Forecast, 2019 – 2024, 2029F, 2034F, Value ($ Million)
12.15 France Market
12.16 France Public Relations Market, Segmentation By Medium, Historic And Forecast, 2019 – 2024, 2029F, 2034F, Value ($ Million)
12.17 France Public Relations Market, Segmentation By Type, Historic And Forecast, 2019 – 2024, 2029F, 2034F, Value ($ Million)
12.18 France Public Relations Market, Segmentation By End User, Historic And Forecast, 2019 – 2024, 2029F, 2034F, Value ($ Million)
12.19 Italy Market
12.20 Italy Public Relations Market, Segmentation By Medium, Historic And Forecast, 2019 – 2024, 2029F, 2034F, Value ($ Million)
12.21 Italy Public Relations Market, Segmentation By Type, Historic And Forecast, 2019 – 2024, 2029F, 2034F, Value ($ Million)
12.22 Italy Public Relations Market, Segmentation By End User, Historic And Forecast, 2019 – 2024, 2029F, 2034F, Value ($ Million)
12.23 Spain Market
12.24 Spain Public Relations Market, Segmentation By Medium, Historic And Forecast, 2019 – 2024, 2029F, 2034F, Value ($ Million)
12.25 Spain Public Relations Market, Segmentation By Type, Historic And Forecast, 2019 – 2024, 2029F, 2034F, Value ($ Million)
12.26 Spain Public Relations Market, Segmentation By End User, Historic And Forecast, 2019 – 2024, 2029F, 2034F, Value ($ Million)
13 Eastern Europe Market
13.1 Summary
13.2 Market Overview
13.2.1 Region Information
13.2.2 Market Information
13.2.3 Background Information
13.2.4 Government Initiatives
13.2.5 Regulations
13.2.6 Regulatory Bodies
13.2.7 Major Associations
13.2.8 Taxes Levied
13.2.9 Corporate Tax Structure
13.2.10 Investments
13.2.11 Major Companies
13.3 Eastern Europe Public Relations Market, Segmentation By Medium, Historic And Forecast, 2019 – 2024, 2029F, 2034F, Value ($ Million)
13.4 Eastern Europe Public Relations Market, Segmentation By Type, Historic And Forecast, 2019 – 2024, 2029F, 2034F, Value ($ Million)
13.5 Eastern Europe Public Relations Market, Segmentation By End User, Historic And Forecast, 2019 – 2024, 2029F, 2034F, Value ($ Million)
13.6 Eastern Europe Public Relations Market: Country Analysis
13.7 Russia Market
13.8 Russia Public Relations Market, Segmentation By Medium, Historic And Forecast, 2019 – 2024, 2029F, 2034F, Value ($ Million)
13.9 Russia Public Relations Market, Segmentation By Type, Historic And Forecast, 2019 – 2024, 2029F, 2034F, Value ($ Million)
13.10 Russia Public Relations Market, Segmentation By End User, Historic And Forecast, 2019 – 2024, 2029F, 2034F, Value ($ Million)
14 North America Market
14.1 Summary
14.2 Market Overview
14.2.1 Region Information
14.2.2 Market Information
14.2.3 Background Information
14.2.4 Government Initiatives
14.2.5 Regulations
14.2.6 Regulatory Bodies
14.2.7 Major Associations
14.2.8 Taxes Levied
14.2.9 Corporate Tax Structure
14.2.10 Investments
14.2.11 Major Companies
14.3 North America Public Relations Market, Segmentation By Medium, Historic And Forecast, 2019 – 2024, 2029F, 2034F, Value ($ Million)
14.4 North America Public Relations Market, Segmentation By Type, Historic And Forecast, 2019 – 2024, 2029F, 2034F, Value ($ Million)
14.5 North America Public Relations Market, Segmentation By End User, Historic And Forecast, 2019 – 2024, 2029F, 2034F, Value ($ Million)
14.6 North America Public Relations Market: Country Analysis
14.7 USA Market
14.8 Summary
14.9 Market Overview
14.9.1 Country Information
14.9.2 Market Information
14.9.3 Background Information
14.9.4 Government Initiatives
14.9.5 Regulations
14.9.6 Regulatory Bodies
14.9.7 Major Associations
14.9.8 Taxes Levied
14.9.9 Corporate Tax Structure
14.9.10 Investments
14.9.11 Major Companies
14.10 USA Public Relations Market, Segmentation By Medium, Historic And Forecast, 2019 – 2024, 2029F, 2034F, Value ($ Million)
14.11 USA Public Relations Market, Segmentation By Type, Historic And Forecast, 2019 – 2024, 2029F, 2034F, Value ($ Million)
14.12 USA Public Relations Market, Segmentation By End User, Historic And Forecast, 2019 – 2024, 2029F, 2034F, Value ($ Million)
14.13 Canada Market
14.14 Summary
14.15 Market Overview
14.15.1 Country Information
14.15.2 Market Information
14.15.3 Background Information
14.15.4 Government Initiatives
14.15.5 Regulations
14.15.6 Regulatory Bodies
14.15.7 Major Associations
14.15.8 Taxes Levied
14.15.9 Corporate Tax Structure
14.15.10 Investments
14.15.11 Major Companies
14.16 Canada Public Relations Market, Segmentation By Medium, Historic And Forecast, 2019 – 2024, 2029F, 2034F, Value ($ Million)
14.17 Canada Public Relations Market, Segmentation By Type, Historic And Forecast, 2019 – 2024, 2029F, 2034F, Value ($ Million)
14.18 Canada Public Relations Market, Segmentation By End User, Historic And Forecast, 2019 – 2024, 2029F, 2034F, Value ($ Million)
15 South America Market
15.1 Summary
15.2 Market Overview
15.2.1 Region Information
15.2.2 Market Information
15.2.3 Background Information
15.2.4 Government Initiatives
15.2.5 Regulations
15.2.6 Regulatory Bodies
15.2.7 Major Associations
15.2.8 Taxes Levied
15.2.9 Corporate Tax Structure
15.2.10 Investments
15.2.11 Major Companies
15.3 South America Public Relations Market, Segmentation By Medium, Historic And Forecast, 2019 – 2024, 2029F, 2034F, Value ($ Million)
15.4 South America Public Relations Market, Segmentation By Type, Historic And Forecast, 2019 – 2024, 2029F, 2034F, Value ($ Million)
15.5 South America Public Relations Market, Segmentation By End User, Historic And Forecast, 2019 – 2024, 2029F, 2034F, Value ($ Million)
15.6 Brazil Market
15.7 Brazil Public Relations Market, Segmentation By Medium, Historic And Forecast, 2019 – 2024, 2029F, 2034F, Value ($ Million)
15.8 Brazil Public Relations Market, Segmentation By Type, Historic And Forecast, 2019 – 2024, 2029F, 2034F, Value ($ Million)
15.9 Brazil Public Relations Market, Segmentation By End User, Historic And Forecast, 2019 – 2024, 2029F, 2034F, Value ($ Million)
16 Middle East Market
16.1 Summary
16.2 Market Overview
16.2.1 Region Information
16.2.2 Market Information
16.2.3 Background Information
16.2.4 Government Initiatives
16.2.5 Regulations
16.2.6 Regulatory Bodies
16.2.7 Major Associations
16.2.8 Taxes Levied
16.2.9 Corporate Tax Structure
16.2.10 Investments
16.2.11 Major Companies
16.3 Middle East Public Relations Market, Segmentation By Medium, Historic And Forecast, 2019 – 2024, 2029F, 2034F, Value ($ Million)
16.4 Middle East Public Relations Market, Segmentation By Type, Historic And Forecast, 2019 – 2024, 2029F, 2034F, Value ($ Million)
16.5 Middle East Public Relations Market, Segmentation By End User, Historic And Forecast, 2019 – 2024, 2029F, 2034F, Value ($ Million)
17 Africa Market
17.1 Summary
17.2 Market Overview
17.2.1 Region Information
17.2.2 Market Information
17.2.3 Background Information
17.2.4 Government Initiatives
17.2.5 Regulations
17.2.6 Regulatory Bodies
17.2.7 Major Associations
17.2.8 Taxes Levied
17.2.9 Corporate Tax Structure
17.2.10 Investments
17.2.11 Major Companies
17.3 Africa Public Relations Market, Segmentation By Medium, Historic And Forecast, 2019 – 2024, 2029F, 2034F, Value ($ Million)
17.4 Africa Public Relations Market, Segmentation By Type, Historic And Forecast, 2019 – 2024, 2029F, 2034F, Value ($ Million)
17.5 Africa Public Relations Market, Segmentation By End User, Historic And Forecast, 2019 – 2024, 2029F, 2034F, Value ($ Million)
18 Competitive Landscape And Company Profiles
18.1 Company Profiles
18.2 Omnicom Group Inc
18.2.1 Company Overview
18.2.2 Products And Services
18.2.3 Business Strategy
18.2.4 Financial Overview
18.3 WPP plc (Ogilvy, Burson)
18.3.1 Company Overview
18.3.2 Products And Services
18.3.3 Business Strategy
18.3.4 Financial Overview
18.4 FleishmanHillard
18.4.1 Company Overview
18.4.2 Products And Services
18.4.3 Financial Overview
18.5 BlueFocus Intelligent Communications Group Co. Ltd (Formerly BlueFocus Communication Group Co. Ltd.)
18.5.1 Company Overview
18.5.2 Products And Services
18.5.3 Business Strategy
18.5.4 Financial Overview
18.6 Publicis Groupe SA (MSL Group)
18.6.1 Company Overview
18.6.2 Products And Services
18.6.3 Business Strategy
18.6.4 Financial Overview
19 Other Major And Innovative Companies
19.1 Interpublic Group (IPG) Inc. (Weber Shandwick, Golin)
19.1.1 Company Overview
19.1.2 Products And Services
19.2 Daniel J. Edelman (DJE) Holdings Inc. (Edelman)
19.2.1 Company Overview
19.2.2 Products And Services
19.3 Ketchum Inc.
19.3.1 Company Overview
19.3.2 Products And Services
19.4 Syneos Health Communications
19.4.1 Company Overview
19.4.2 Products And Services
19.5 Allison+Partners Inc.
19.5.1 Company Overview
19.5.2 Products And Services
19.6 Hill+Knowlton Strategies Inc.
19.6.1 Company Overview
19.6.2 Products And Services
19.7 Real Chemistry (formerly W2O Group)
19.7.1 Company Overview
19.7.2 Products And Services
19.8 Hopscotch Groupe
19.8.1 Company Overview
19.8.2 Products And Services
19.9 FTI Consulting Inc.
19.9.1 Company Overview
19.9.2 Products And Services
19.10 Brunswick Group
19.10.1 Company Overview
19.10.2 Products And Services
19.11 Finn Partners Inc.
19.11.1 Company Overview
19.11.2 Products And Services
19.12 Havas
19.12.1 Company Overview
19.12.2 Products And Services
19.13 APCO Worldwide Inc.
19.13.1 Company Overview
19.13.2 Products And Services
19.14 Vector Inc.
19.14.1 Company Overview
19.14.2 Products And Services
19.15 Dentsu Group Inc.
19.15.1 Company Overview
19.15.2 Products And Services
20 Competitive Benchmarking
21 Competitive Dashboard
22 Key Mergers And Acquisitions
22.1 Level Agency Acquired BAM Strategy
22.2 VVK PR + Creative Acquired Public Relations Division Of Stern Strategy Group
22.3 Franco Acquired Bianchi Public Relations
22.4 Carve Communications Acquired Freeman Public Relations
22.5 Omnicom Public Relations Group (OPRG) Acquired PLUS Communications and FP1 Strategies
22.6 MikeWorldWide (MWW) Acquired MRB Public Relations
23 Recent Developments In Public Relations
23.1 Introduction of AI-Powered PR Engines for Automating and Scaling Media Outreach
23.2 Personalized AI-Driven Press Release Distribution
24 Opportunities And Strategies
24.1 Global Public Relations Market In 2029 – Countries Offering Most New Opportunities
24.2 Global Public Relations Market In 2029 – Segments Offering Most New Opportunities
24.3 Global Public Relations Market In 2029 – Growth Strategies
24.3.1 Market Trend Based Strategies
24.3.2 Competitor Strategies
25 Public Relations Market, Conclusions And Recommendations
25.1 Conclusions
25.2 Recommendations
25.2.1 Product
25.2.2 Place
25.2.3 Price
25.2.4 Promotion
25.2.5 People
26 Appendix
26.1 Geographies Covered
26.2 Market Data Sources
26.3 Research Methodology
26.4 Currencies
26.5 The Business Research Company
26.6 Copyright and Disclaimer