Competitor Profiling For A Telecom Company
A UK based telecommunications, hosted telephony, cloud and managed services provider company wanted to understand around 500 competitors in Europe based on over 70 parameters including: Company Overview Company Financials Services Offered Partnerships Pricing Sales Channels
The deliverable consisted of around 500 companies profiled on the basis of over 70 parameters including: Company Overview (Headquarter, Locations, Number Of Employees, Registration, Number Of Customers) Company Financials (Revenues, Assets, Liabilities) Services Offered (Cloud Communications, PBX, Contact Center, SIP Trunk, SD WAN) Partnerships (Tie Ups With Microsoft, Handset Manufacturers) Pricing (Basic, Premium, Minute Bundles) Sales Channels (Online, Salesperson)
We conducted secondary research through- Mining each competitor’s website Product brochures and information sheets Pricing Documentation Other secondary sources such as companycheck.co.uk and LinkedIn
The study helped the client to make informed decisions on expansion opportunities.