What Has Been The Evolution of the Absorbent Paper Market in Recent Years?
The absorbent paper market has seen considerable growth due to a variety of factors.
• The absorbent paper market is projected to rise from $156.85 billion in 2024 to $171.01 billion in 2025, with a CAGR of 9.0%.
The growth is attributed to increasing demand for personal hygiene products, advancements in manufacturing technology, more hospitals and surgeries, and growing consumer awareness about health and hygiene.
How Will the Absorbent Paper Market Size Evolve over the Forecast Period?
The absorbent paper market is expected to maintain its strong growth trajectory in upcoming years.
• The absorbent paper market is projected to reach $238.28 billion by 2029, with a CAGR of 8.6%.
Growth is driven by the rising population, disposable incomes, sanitation awareness, economic growth, and environmental concerns. Trends include the shift to sustainable, eco-friendly products, innovations in biodegradable materials, technological advancements, and facility expansions.
Which Factors Are Boosting Growth In The Absorbent Paper Market?
The increased demand for hygiene products is expected to fuel the growth of the absorbent paper market. Hygiene products, including medical gloves, hand sanitizers, and cleaning supplies, are essential for maintaining cleanliness and preventing the spread of disease. This demand has risen due to heightened awareness of public health and hygiene. Absorbent paper is used in hygiene products for its ability to manage moisture and improve convenience. According to the Department of Health and Social Care in January 2023, the usage of hand hygiene products and gloves saw significant increases, supporting the demand for absorbent paper.
What Key Areas Define The Segmentation Of The Global Absorbent Paper Market?
The absorbent paper market covered in this report is segmented –
1) By Type: Cotton Absorbent Paper, Pure Wood Pulp Absorbent Paper, Other Types
2) By Application: Diaper, Sanitary Napkin, Absorbent Mask, Other Applications
3) By End-User: Packaging, Personal Care And Home Care, Medical, Food And Beverage, Other End-Users
Subsegments:
1) By Cotton Absorbent Paper: Medical Grade Cotton Paper, Industrial Cotton Paper
2) By Pure Wood Pulp Absorbent Paper: Bleached Wood Pulp Paper, Unbleached Wood Pulp Paper
3) By Other Types: Bamboo Absorbent Paper, Hemp Absorbent Paper, Recycled Fiber Absorbent Paper
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How Are Emerging Trends Reshaping The Dynamics Of The Absorbent Paper Market?
Major companies in the absorbent paper market are developing products like kitchen napkins to meet consumer demand for convenience and sustainability. Kitchen napkins are disposable paper products used in food preparation and consumption. In April 2024, Scott Paper Company launched the Calorie Absorber Pro kitchen towel, which features advanced absorption technology to soak up excess oil and grease, effectively reducing calorie content in meals while maintaining durability and absorption efficiency.
Who Are the Key Players In The Absorbent Paper Market?
Major companies operating in the absorbent paper market are:
• International Paper Company
• Kimberly-Clark Corporation
• Smurfit Kappa Group
• Stora Enso Oyj
• Metsä Group
• Unicharm Corporation
• Suzano Papel e Celulose S.A.
• Domtar Corporation
• Resolute Forest Products Inc.
• Cascades Inc.
• Sofidel Group
• Hokuetsu Corporation
• Clearwater Paper Corporation
• Glatfelter Corporation
• Kruger Inc.
• Koehler Paper Group
• Neenah Inc.
• Mondi Group
• Nippon Paper Industries Co. Ltd.
• Ahlstrom-Munksjo
• Keryas Paper Industry
• Dr. Papel
• PG Paper Company Ltd.
• PRAK Group of Companies
• Envoy Solution
What Is The Most Dominant Region In The Absorbent Paper Market?
North America was the largest region in the absorbent paper market in 2023. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the absorbent paper market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.
