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Global Affective Computing Insights 2025, Forecast To 2034

24 Mar, 2025

What Fueled The Previous Growth In The Affective Computing Market?

The affective computing market has seen considerable growth due to a variety of factors.
• In the past few years, the affective computing market has seen tremendous growth. Expected to rise from $80.41 billion in 2024 to $103.46 billion in 2025, it's poised to experience a compound annual growth rate (CAGR) of 28.7%.
Reasons for this growth during the historic period include the rising adoption of electronic devices, the surge in use of gesture-enabled IoT devices in smart home automation, increasing demand for voice-activated workstations and navigation systems, incorporation of in-car entertainment systems, and the upsurge in the use of sophisticated electronic devices.

What Is The Expected Growth In The Affective Computing Market in the Coming Years?

The affective computing market is expected to maintain its strong growth trajectory in upcoming years.
• The market size for affective computing is predicted to witness a significant increase in the forthcoming years, reaching a valuation of $280.09 billion in 2029 at a compound annual growth rate of 28.3%.
This foreseeable growth for the forecast period could be ascribed to factors such as enhanced internet accessibility, adoption of intelligent wearable technology, usage of gesture-activated IoT devices for smart home automation, the surge in wearable technology utilization, and widespread acceptance of cloud-based services. The main trends during the predicted period include the launch of innovative products and technologies, creativity to meet consumer expectations, the necessity for further research in affective computing, and the need to tackle issues related to communication and emotion control.

Which Factors Are Boosting Growth In The Affective Computing Market?

The increase in the use of Internet of Things (IoT) devices is likely to spur the expansion of the affective computing market. As unconventional computing hardware, IoT devices wirelessly connect to a network and send data. They are utilized in affective computing to recognize and process human emotions through technological means. For example, DataProt, a cybersecurity information firm based in the Republic of Serbia, disclosed in May 2023 that by 2030, the estimation is that over 25.4 billion IoT devices will be operational. Moreover, IoT devices are predicted to link to the internet at a speed of 152,200 per minute by 2025. Consequently, the increasing adoption of Internet of Things (IoT) devices is pushing the affective computing market's growth.

What Are The Primary Segments In The Global Affective Computing Market?

The affective computing market covered in this report is segmented –
1) By Technology: Touch-Based, Touchless
2) By Component: Hardware, Analytics Software, Cameras, Other Components,
3) By Vertical: Media And Entertainment, Healthcare And Life Sciences, Government And Defense, Banking, Financial Services And Insurance (BFSI), Other Verticals Subsegments:
1) By Touch-Based: Gesture Recognition, Facial Recognition, Biometric Sensors
2) By Touchless: Voice Recognition, Emotion Detection via Video Analysis, Environmental Sensors

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Which Key Trends Are Driving Changes In The Affective Computing Market?

Leading companies in the affective computing market are maintaining their market standing by introducing innovative technological solutions, like those centering on AI-driven facial recognition and emotion detection. AI facial recognition coupled with emotion detection technology employs a blend of artificial intelligence and computer vision to interpret facial movements and identify an individual's emotions. For example, in August 2022, a US-based software company, Intetics Inc., launched a unique AI-enabled facial recognition and emotion detection system. This solution leverages machine learning combined with AI to automatically gauge emotions and sentiment by studying facial expressions, body language, and other non-verbal indicators. The area of focus includes recognizing facial emotions and conducting an automatic assessment of sentiment using numerous non-verbal indicators like body language, voice inflections, gestures, and facial expressions. These emotion detection tools exceed the boundaries of facial recognition and probe into the analysis of body language, voice patterns, and other non-verbal cues, providing a deeper understanding of a person's emotional quotient.

Who Are the Key Players In The Affective Computing Market?

Major companies operating in the affective computing market report are:
• Amazon.com Inc.
• Apple Inc.
• Alphabet Inc.
• Microsoft Corporation
• Sony Group Corporation
• Panasonic Corporation
• Intel Corporation
• International Business Machines Corporation
• Qualcomm Technologies Inc.
• NEC Corporation
• Tobii Technology AB
• Gorilla Technology Group
• Noldus Information Technology
• Entropic Technologies
• Affectiva Inc.
• Beyond Verbal Communication Ltd.
• iMotions A/S
• Sentiance NV
• audEERING GmbH
• Gesturetek Inc.
• NuraLogix Corporation
• NVISO Inc.
• Numenta Inc.
• Kairos AR Inc.
• Cipia Vision Ltd.

What Is The Most Dominant Region In The Affective Computing Market?

North America was the largest region in the affective computing market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the affective computing market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.