The amusement parks market has seen considerable growth due to a variety of factors.
• The market size of amusement parks has seen consistent growth in the past few years. It is expected to rise from $95.54 billion in 2024 to $99.34 billion in 2025, marking a compound annual growth rate (CAGR) of 4.0%.
The historic period growth is a result of robust economic expansion in emerging markets, a shift in customer preferences towards leisure experiences, increase in income earning potential, and the use of mobile applications for amusement parks.
The amusement parks market is expected to maintain its strong growth trajectory in upcoming years.
• The amusement parks market's valuation is projected to experience consistent expansion in the upcoming years, with an expected worth of $114.77 billion by 2029, exhibiting a compound annual growth rate (CAGR) of 3.7%.
This projected increase during the forecast period can be associated with factors such as government backing, intensifying urbanization, escalated use of social media, and larger investments in theme-based amusement parks. Key trends anticipated during this forecast period include employing IoT to enhance operational productivity, adopting green energy for powering rides and other attractions, concentrating on retractable roofs and enclosures, prioritizing virtual and augmented reality technologies, focusing on sustainable operations, and providing platforms for their customers to reserve rides.
The rise in social media usage and exposure to mass media is positively impacting the amusement park market. Clients at recreational facilities, including amusement parks, frequently post their experiences, photographs, and videos on social media platforms, informing others about the amusement parks' offerings. As per a study by Visa, a card and payment company, 73% of Asians regularly update their statuses online during holidays, with 71% of individuals sharing their experiences on social media sites. Social media has emerged as the most powerful marketing instrument for amusement parks to attract new clientele. The widespread utilization of social media will likely fuel the growth of the amusement parks market in the future.
The amusement parks market covered in this report is segmented –
1) By Type: Theme Parks, Water Parks, Amusement Arcades
2) By Revenue Source: Tickets, Food And Beverages, Hotels And Resorts, Merchandise, Other Revenue Sources
3) By Age Group: Below 25 Years, 25 To 39 Years, 40 To 59 Years, 60 To 74 Years, 75 Years And Above
4) By Visitors’ Gender: Male, Female
Subsegments:
1) By Theme Parks: Adventure Theme Parks, Fantasy Theme Parks, Cultural Theme Parks, Educational Theme Parks
2) By Water Parks: Indoor Water Parks, Outdoor Water Parks, Water Attractions (Slides, Wave Pools, Lazy Rivers)
3) By Amusement Arcades: Family Entertainment Centers (FECs), Video Game Arcades, Skill-Based Game Arcades, Redemption Arcades
The application of virtual and augmented reality technology in amusement parks is on the rise, offering enhanced experiences to the visitors. Virtual reality, a computer-generated 3D environment has the potential to interact with individuals, while augmented reality uses technology to superimpose virtual objects onto the real world. This technological advancement is being applied in various rides and theater attractions across these parks. As an example, Plopsaland De Panne, located in De Panne, Belgium, launched a virtual reality wooden roller coaster named Heidi the Ride, capable of speeding up to more than 43 mph. SeaWorld, another amusement park, has introduced a new Kraken Virtual Reality Roller Coaster in Orlando. There's also the Weave Breaker coaster, mimicking the thrill of jet skiing. Universal Studios offer The Walking Dead mazes, imbued with elements of augmented reality.
Major companies operating in the amusement parks market include:
• The Walt Disney Company
• Comcast Corporation
• Oriental Land Company Ltd
• Seaworld Entertainment Inc
• Six Flags Entertainment Corporation
• Maruhan
• Cedar Fair Entertainment
• Merlin Entertainment Plc
• Vail Resorts. Inc.
• Aspro Parks
• Della Adventure Park
• Wonderla Holiday
• China Travel Service (Hong Kong)
• USJ Co.
• Ramoji Group and Village Roadshow Limited (VRL)
• Freizeit- und Familienpark Mack KG
• Euro Disney S.C.A.
• Disneyland Paris
• Efteling Nature Park Foundation
• Tivoli A/S
• Patriot Theme Parks
• Dream Island Holding Company
• NBC Universal Media LLC
• Hershey Entertainment & Resorts Company
• Tinkertown Amusements Ltd
• Canada's Wonderland Company
• Marineland of Canada Inc
• Rubi Gaming S.A.C.
• Dreams Corporation S.A.C
• Farah Experiences LLC
• Tsogo Sun Kwazulu-Natal (Pty) Ltd
• Silver Star Development Ltd
• Gold Reef City Theme Park
• Ushaka Marine World.
North America was the largest region in the amusement parks market in 2024. Western Europe is expected to be the fastest-growing region in the forecast period. The regions covered in the amusement parks market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa