The app test automation market has seen considerable growth due to a variety of factors.
• There has been significant expansion in the app test automation market recently. The projections state that this market, valued at $31.29 billion in 2024, is anticipated to reach $37.86 billion in 2025, showcasing a compound annual growth rate (CAGR) of 21.0%.
This escalation during the historical period is due to the enlarged implementation of automation scaling throughout the application life cycle (ASALC), a swift upsurge in mobile app development (RGIMAD), and an increasing shift towards cloud computing (GACC).
The app test automation market is expected to maintain its strong growth trajectory in upcoming years.
• The size of the app test automation market is predicted to experience substantial growth in the coming years. The market is projected to expand to $81.03 billion by 2029, with a compound annual growth rate (CAGR) of 21.0%.
The surge in the predicted period is due to factors such as the mounting demand for quicker time-to-market (FTTM), the adoption of the shift-left testing approach (SLTA), the escalating complexity of apps (ICA), and user's expectations for high quality (UEQ). The forecast period may witness significant trends like AI-driven QA transformation (AIDQT), security and compliance (SAC), mobile test automation (MTA), and test data management (TDM).
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Cloud computing's increasing traction is predicted to spur the app test automation market's expansion. The term 'cloud computing' pertains to the provision of computing services, including storage, processing, and software, via the Internet, thereby permitting users to access and leverage resources on demand without requiring physical infrastructure. The growing uptake of cloud computing is attributed to its potential to facilitate scalability, cost-effectiveness, and accessibility, allowing businesses to streamline their procedures and fast-track innovation. It enables app test automation by affording scalable and on-demand resources, supporting effective parallel testing, quicker execution, and economical test infrastructure administration. As an example, Eurostat, a UK-based intergovernmental entity, stated in December 2023 that 45.2% of EU firms procured cloud computing services, primarily to operate their email systems, accommodate electronic files, and perform miscellaneous tasks. Cloud computing services purchases by EU companies rose by 4.2% points in 2023 relative to 2021. Roughly 44% of conventional small businesses embrace cloud structure or hosting services, whereas 66% of small tech firms and 74% of larger businesses employ cloud services. Consequently, the increasing uptake of cloud computing is propelling the app test automation market's progress.
The app test automation market covered in this report is segmented –
1) By Testing Type: Static Testing, Dynamic Testing, End-To-End (E2E) Testing, Application Programming Interfaces (API) Testing
2) By Deployment: On-Premises, Cloud
3) By Organization Size: Small And Medium Enterprise, Large Enterprise
4) By End-User: Information Technology And Telecommunication, Healthcare, Transportation And Logistics, Retail, Banking, Financial Services And Insurance (BFSI)
Subsegments:
1) By Static Testing: Code Review and Analysis, Static Code Analysis Tools, Syntax Checking
2) By Dynamic Testing: Functional Testing, Performance Testing, Security Testing
3) By End-To-End (E2E) Testing: User Journey Testing, Workflow Testing, System Integration Testing
4) By Application Programming Interfaces (API) Testing: API Functional Testing, API Performance Testing, API Security Testing
Leading enterprises in the app test automation market are creating sophisticated solutions, such as AI-based software testing, to cater to the increasing demand for smart and efficient testing procedures. This technology automates the creation, execution, and analysis of test cases, improving effectiveness and precision. For instance, in April 2023, Sofy, a software testing firm from the US, introduced SofySense, a state-of-the-art mobile application testing solution that fuses AI and no-code automation. This new product boosts Sofy's existing platform by incorporating a GPT-enabled smart AI technology for software testing, helping to uphold quality assurance (QA). This revolutionary solution allows testers to concentrate on crucial tasks, while Sofybot, the intelligent AI chatbot, provides swift and accurate answers to specific testing inquiries.
Major companies operating in the app test automation market are:
• Keysight Technologies Inc.
• Micro Focus International plc
• Invensis Technologies Pvt. Ltd.
• iTechArt Group
• Tricentis AG
• Cigniti Technologies Limited
• QASource LLC
• ScienceSoft USA Corporation
• Testlio Inc.
• QA Mentor Inc.
• Vention.io Inc.
• Sauce Labs Inc.
• A1QA LLC
• Parasoft Corporation
• QualityLogic Incorporated
• SmartBear Software Inc.
• Ranorex GmbH (subsidiary of IDERA Inc.)
• ThinkSys Inc.
• BugRaptors
• Testbytes
• Testmatick Ltd.
• Qualitest Group
• HikeQA Inc.
• QA Wolf LLC
• iBeta Quality Assurance
• Indium Software (India) Limited
• Angler Technologies USA Inc.
• Mindful QA Inc.
• BugEspy LLC
• Testrig Technologies Inc.
North America was the largest region in the app test automation market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the app test automation market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.