The beverage premix market has seen considerable growth due to a variety of factors.
• Over the past few years, there has been significant growth in the beverage premix market. This market size is expected to increase from $65.84 billion in 2024 to $69.56 billion in 2025, showcasing a compound annual growth rate (CAGR) of 5.6%.
This increase during the historic period may be ascribed to a shift in consumer tastes, growth in the urban populace, a rise in disposable income, hectic schedules, and a heightened focus on health and wellness.
The beverage premix market is expected to maintain its strong growth trajectory in upcoming years.
• In the coming years, a robust increase is anticipated in the size of the beverage premix market, which is predicted to reach $88.24 billion in 2029 with a compound annual growth rate (CAGR) of 6.1%.
This projected upsurge during the forecast period can be credited to the expansion of e-commerce, worldwide travel and tourism, heightened governmental backing for the food and beverage industry, a surge in the demand for convenience, and elevated disposable incomes. The dominant trends for the forecast period suggests an uptick in product innovation, the use of functional ingredients, digital engagement, plant-based and alternative components, low-sugar and healthier product options, and alliances with influencers and celebrities.
The beverage premix market is anticipated to witness significant growth due to the rising demand for healthy drinks. A nutritious beverage is one that delivers nutritional benefits and positively impacts a person's overall health. Beverage premixes present a nutritious alternative, extending advantages beyond mere convenience, formulated to offer nutritional value and health-promoting contents. They ensure easy preparation and are enriched with nutrient-rich components, lower added sugars, and balanced nutrition. To illustrate, per data shared by Sustain, a UK-based non-profit establishment, in December 2023, the sales of energy and sports drinks thrived, exceeded £2.2 billion (roughly $2.85 billion) which indicates a 21.6% upswing as compared to the previous year, as reported in January 2024. Therefore, the mounting demand for healthy beverages acts as a catalyst for the beverage premix market.
The beverage premix market covered in this report is segmented –
1) By Type: Tea Premix, Coffee Premix, Soup Premix, Healthy Drinks Premix, Milk Based Premix, Alcoholic Beverages, Other Types
2) By Form: Paste, Powder, Granules, Liquid
3) By Distribution Channel: Hyper market And Super market, Convenience Stores, Online Channels, Specialty Stores, Other Distribution Channels
Subsegments:
1) By Tea Premix: Instant Tea Premix, Herbal Tea Premix, Masala Tea Premix
2) By Coffee Premix: Instant Coffee Premix, Coffee Latte Premix, Mocha Premix
3) By Soup Premix: Instant Soup Premix, Cream Soup Premix, Broth Premix
4) By Healthy Drinks Premix: Protein Shake Premix, Nutritional Supplement Premix, Detox Drink Premix
5) By Milk Based Premix: Flavored Milk Premix, Milk Tea Premix, Milkshake Premix
6) By Alcoholic Beverages: Cocktail Premix, Wine Cooler Premix, Spirit Mixer Premix
7) By Other Types: Energy Drink Premix, Fruit Drink Premix, Sports Drink Premix
In an attempt to maintain their market dominance, major firms in the beverage premix market are launching new and innovative products. One method they use is incorporating functional ingredients into premix drinks, catering to the increasing demand from consumers for products that boost their health and wellness. For example, in March 2023, the Coco-Cola Company, a beverage corporation from the U.S., launched a pre-made, canned cocktail called Jack Daniel’s & Coca Cola RTD. This highly anticipated ready-to-drink (RTD) delightfully combines the smoothness of Jack Daniel’s Tennessee Whiskey and the refreshing taste of Coca Cola. Moreover, it was presented to customers in a reliable, handy, and transportable manner, marking the first collaboration between these two well-known brands in an RTD format in the U.S.
Major companies operating in the beverage premix market are:
• Nestle S.A.
• PepsiCo Inc.
• Unilever PLC
• The Coca-Cola Co.
• Mondelez International Inc.
• Starbucks Corporation
• The Kraft Heinz Company
• Keurig Dr Pepper Inc.
• The Hershey Company
• Ajinomoto Co. Inc.
• ITO EN Ltd.
• Dunkin' Brands Inc.
• Wagh Bakri Tea Group
• CCL Products Ltd.
• Tata Coffee Limited
• Girnar Food And Beverages Private Limited
• Panama Foods
• Neel Beverages Pvt Ltd.
• Tweak Beverages
• Om Sai Foods Pvt. Ltd.
• The Cup Republic
• Nandram Corporation
• Kartin Tea
• Exotica Foods Pvt. Ltd.
• Plus Beverages.
North America was the largest region in the beverage premix market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in beverage premix market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East and Africa.