What Has Driven the Growth of the Carbonated Soft Drinks Market in Recent Years?
The carbonated soft drinks market has seen considerable growth due to a variety of factors.
• The market size of carbonated soft drinks has seen a consistent increase lately. It is projected to rise from $122.34 billion in 2024 to $126.15 billion in 2025, experiencing a compound annual growth rate (CAGR) of 3.1%. Various factors have contributed to this growth in the historical period, including consumer preference for convenience, the global spread of drink brands, marketing tactics, evolving lifestyles and fast-paced culture, reasonable pricing and easy availability, and the introduction of new flavors and variety.
What Are the Future Growth Projections for the Carbonated Soft Drinks Market in the Coming Years?
The Carbonated Soft Drinks market is expected to maintain its strong growth trajectory in upcoming years.
• It's anticipated that the carbonated soft drinks market will experience consistent expansion in the upcoming years. It is on track to reach a valuation of $143.53 billion by 2029, with a compound annual growth rate (CAGR) of 3.3%.
The predicted growth during this forecast period is driven by advancements in low-calorie and functional beverages, sustainability efforts, the popularity of craft and artisanal drinks, regulatory actions and sugar taxes, as well as health and wellness trends. Key trends during the forecast period comprise digital marketing and e-commerce, the rise of flavored and functional drinks, an increasing fascination with premium and artisanal soft drinks, sustainable and eco-friendly packaging methods, and the growing use of premium mixers for cocktails.
What Are The Core Factors Supporting Growth In The Carbonated Soft Drinks Market?
The upsurge in leisure activities is anticipated to stimulate the expansion of the carbonated soft drinks market. Leisure activities, which are usually planned during free time, are pleasurable and provide psychological or physical stimulation. Carbonated beverages are used during these activities to maintain hydration throughout the day. These drinks are also enhanced with additives to cater to the consumers' need for a mental lift. For example, in 2023, the Outdoor Industry Association (OIA), an American non-profit organization, reported a 2.3% increase in outdoor recreation participants in 2022, taking the total to a record-breaking 168.1 million, accounting for 55% of the US population aged 6 and above. Consequently, the carbonated soft drinks market is set to grow with the increase in leisure activities.
What Are The Major Segments Within The Global Carbonated Soft Drinks Market?
The carbonated soft drinks market covered in this report is segmented –
1) By Product: Softdrinks, Carbonated Water, Sports And Energy Drinks, Other Products
2) By Flavor: Cola, Citrus, Other Flavors
3) By Packaging: Bottles, Cans
4) By Distribution Channel: Hyper markets, Super markets And Mass Merchandisers, Convenience Stores And Gas Stations, Food Service Outlets, Online Stores And D2C, Other Distribution Channels
Subsegments:
1) By Soft Drinks: Cola, Lemon-Lime, Root Beer, Other Flavored Soft Drinks
2) By Carbonated Water: Sparkling Water, Flavored Carbonated Water
3) By Sports And Energy Drinks: Sports Drinks (Electrolyte Beverages), Energy Drinks (Caffeinated Beverages)
4) By Other Products: Mixer Drinks (Used In Cocktails), Functional Carbonated Beverages
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Which Trends Are Expected To Transform The Carbonated Soft Drinks Market?
The emergence of product innovations is a prominent trend in the carbonated soft drinks market. The primary players in this industry are now prioritizing the development of inventive solutions to consolidate their presence in the market. Exhibit A of this trend is Pepsi, an American food and beverage firm, which unveiled an enhanced version of Pepsi Zero Sugar in January 2023. The revised formula features a new sweetening system aimed at offering a much bolder and more refreshing taste than its predecessor. The caffeine content has been balanced to match traditional Pepsi, potentially creating a more accustomed experience for customers who favor the original taste but are in search for a sugar-free option.
Who Are the Key Players In The Carbonated Soft Drinks Market?
Major companies operating in the carbonated soft drinks market include:
• PepsiCo Inc.
• Keurig Dr Pepper Inc.
• Monster Energy Company
• National Beverage Corporation
• Jones Soda Co.
• Refresco Group B.V.
• Suntory Beverage & Food Limited
• Postobon S.A.
• Parle Agro Private Limited
• Britvic Soft Drinks Limited
• Asahi Soft Drinks Co.Ltd.
• The Kraft Heinz Co.
• Ektam Machinery Co.
• Q-BEV Sp. z o.o.
• The Coca-Cola Company
• Cheerwine
• Crush International
• ANADOLU GRUBU A.S.
• Danone S.A.
• Cott Corporation
• Royal Crown Cola International
• SODASTREAM INTERNATIONAL LTD.
• Schweppes International Limited
• Faygo Beverages Inc.
• Big Red Inc.
• Nestlé S.A.
• Molson Coors Beverage Company
• Heineken N.V.
What Is The Most Dominant Region In The Carbonated Soft Drinks Market?
North America was the largest region in the carbonated soft drinks market in 2024. The regions covered in the carbonated soft drinks market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa
