The cloud native application protection platform market has seen considerable growth due to a variety of factors.
• The market size for the cloud native application protection platform has seen a swift expansion in the last few years. With projections showing it increasing from $10.89 billion in 2024 to $12.96 billion in 2025, the compound annual growth rate (CAGR) stands at 19.0%.
This pronounced growth during the historical period can be linked to the emergence and popularity of cloud-native technologies, the boom in containerization, Kubernetes orchestration, the transition to DevOps and DevSecOps, heightened cybersecurity threats, and the adoption of the zero trust security model.
The cloud native application protection platform market is expected to maintain its strong growth trajectory in upcoming years.
• In the coming years, the market size for cloud native application protection platform is projected to witness a substantial expansion. Forecasts predict this market to reach $26.03 billion by 2029, expanding at a compound annual growth rate (CAGR) of 19.0%.
This projected growth during the forecast timeframe can be linked to the persistent adoption of cloud-native technologies, rising security concerns and cyberattacks, focus on implementing zero trust security models, as well as hybrid and multi-cloud environments. Predicted trends for this period involve quick innovation and evolution, emphasis on hybrid and multi-cloud environments, improved container security, incorporation of DevSecOps practices, zero trust architecture, and automated compliance.
The escalation in cloud-based cyberattacks and security infractions is anticipated to boost the expansion of the cloud-native application platform market. These refer to malevolent actions and unauthorized access incidents aimed at cloud computing environments, platforms, services, or data. An increased adoption of cloud computing services by businesses of varied sizes, has broadened the attack surface, thus providing cybercriminals with more potential targets. Cloud-native application platforms usually incorporate built-in security features, such as encryption, access controls, and authentication mechanisms, which are industry best practices. By utilizing these innate security features, organizations can safeguard their cloud-native applications from common security threats from the beginning. For example, in November 2022, the Australian Cyber Security Centre reported that cybercrime incidents reached 76,000 in 2022, a 13% increase from the previous year. Consequently, the surge in cloud-based cyberattacks and security breaches is contributing to the growth of the cloud-native application platform market.
The cloud native application protection platform market covered in this report is segmented –
1) By Cloud Type: Public, Hybrid
2) By Offering: Platform, Professional Services
3) By Vertical: Banking, Financial Services And Insurance (BFSI), Healthcare, Retail And E-Commerce, Telecommunication, Information Technology And Information Technology Enabled Services, Other Verticals
Subsegments:
1) By Public: Infrastructure As A Service (IaaS), Platform As A Service (PaaS), Software As A Service (SaaS)
2) By Hybrid: On-Premises Infrastructure Integration, Multi-Cloud Management, Hybrid Cloud Security Solutions
Leading businesses in the cloud-native application protection platform market are prioritizing the creation of innovative technological products, such as Adversary-Focused CNAPP Capabilities, to boost their profitability. These advanced capabilities are utilized to protect cloud applications against more sophisticated attacks. For example, in April 2022, the US-based software corporation, CrowdStrike Holdings Inc., rolled out its Adversary-Focused CNAPP Capabilities. These features are designed to manage the rapidly changing security landscape, where attackers exploit gaps in a continually expanding attack surface. Companies can improve their defense of cloud environments by understanding and mitigating the risks associated with modern attack strategies through the adoption of an adversary-focused approach. This strategy leverages deep insights, automation, proactive security interventions, and continuous monitoring to prevent, detect, and address potential threats and vulnerabilities.
Major companies operating in the cloud native application protection platform market are:
• Google LLC
• Microsoft Corporation
• Amazon Web Services Inc.
• The International Business Machines Corporation
• Cisco Systems Inc.
• Palo Alto Networks Inc.
• Juniper Networks Inc.
• Fortinet Inc.
• Akamai Technologies
• F5 Inc.
• Check Point Software Technologies
• Trend Micro
• CrowdStrike
• Cloudflare Inc.
• Rapid7
• Imperva Inc.
• Prisma Cloud
• Barracuda Networks
• Qualys
• HashiCorp
• Trend Micro Cloud One
• Aqua Security
• Alert Logic
• NeuVector
• Lacework
• Twistlock
• Sysdig
• CloudVector
• Armor
• StackRox
North America was the largest region in the cloud-native application protection platform market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the cloud native application protection platform market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.