What Factors Propelled The Growth Of The Dehydrated Potato Market In The Past?
The dehydrated potato market has seen considerable growth due to a variety of factors.
•In the past few years, the market size of dehydrated potatoes has significantly increased. The market that was valued at $6.3 billion in 2024 is projected to escalate to $6.79 billion in 2025, growing at a compound annual growth rate (CAGR) of 7.9%.
The surge in the historic period can be ascribed to factors such as military and emergency rations, innovations in food preservation, advances in industrial food processing, creative development in the culinary and food industry, cost efficiency, and long-term storage.
What Is The Projected Growth And Market Size For The Dehydrated Potato Sector?
The dehydrated potato market is expected to maintain its strong growth trajectory in upcoming years.
• The market for dehydrated potatoes is slated for substantial expansion in the upcoming years, reaching a size of $8.37 billion in 2029 with a 5.4% compound annual growth rate (CAGR).
The growth anticipated during the forecast period is due to various factors such as the shift towards health-conscious consumer choices, the need for emergency and disaster provisions, the inclusion in easy-to-eat snacks, globalisation of food markets, and diversification in culinary uses. The forecast period will also see trends like health-centric potato snacks, incorporation in health foods, emphasis on texture and quality, initiatives for sustainable packaging, and premium and gourmet versions.
Which Factors Are Boosting Growth In The Dehydrated Potato Market?
The escalating demand for ready-to-eat products is anticipated to accelerate the expansion of the dehydrated potato market. Ready-to-eat foods, which already cleaned, cooked, and packed, are available without the need for additional preparation or cooking. Dehydrated potatoes, which are easy to rehydrate and cook, offer a convenient and enjoyable cooking experience. For example, a November 2022 report by BUPA, British United Provident Association Limited, a UK-based health insurance and healthcare firm, stated that two out of every five UK adults consume ready-made meals every week, with 40% of the British population eating premade meals weekly. Additionally, in March 2022, a report by Krungsri, a Domesticly significant Thai bank, demonstrated that the national demand for ready-to-eat meals rose by 6.4% in 2021 to THB 20 billion ($5.67 billion), with both packet and pouch noodles seeing a 6.8% increase and cup and bowl noodles a 5.1% increase. Moreover, ready-to-eat meal exports expanded by 7.3% to $259.2 million in 2021. Therefore, the rising demand for ready-to-eat products is propelling the development of the dehydrated potato sector forward.
What Key Areas Define The Segmentation Of The Global Dehydrated Potato Market?
The dehydrated potato market covered in this report is segmented –
1) By Form: Flakes, Powder, Dices, Shreds, Other Forms
2) By Nature: Organic, Conventional
3) By Flavor: Sweet Potato, Regular
4) By Distribution Channel: Super markets And Hyper markets, Convenience Stores, Specialty Stores, Online, Other Distribution Channels
Subsegments:
1) By Flakes: Instant Mashed Potatoes, Potato Flake Snacks
2) By Powder: Potato Flour, Dehydrated Potato Powder For Baking
3) By Dices: Cubed Dehydrated Potatoes, Seasoned Diced Potatoes
4) By Shreds: Hash Brown Shreds, Shredded Potato Snacks
5) By Other Forms: Dehydrated Potato Chips, Potato Granules, Potato Noodles
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How Are Emerging Trends Reshaping The Dynamics Of The Dehydrated Potato Market?
Innovations in the creation of new products represents a growing trend in the dehydrated potato market. Major vendors in this market are launching original products to maintain their market status. For example, the Texas A&M Potato Breeding Program, which is a collaborative project being sponsored by the USDA's National Institute of Food and Agriculture, slated two brand new potato varieties for a possible entry into the French fry market in August 2022. It is the belief of the breeding center that the COTX08063-2Ru potato clone variety has high starch levels and is a high gravity species. The demand for French fries in Texas continues to grow, leading to increased cultivation of high-starch potatoes, ideal for making superior French fries.
Who Are the Key Players in the Dehydrated Potato Market?
Major companies operating in the dehydrated potato market include:
• Cargill Incorporated
• Nestle SA
• Pepsico Inc.
• Kraft Heinz Company
• Intersnack Group GmbH & Co. KG
• Lamb Weston Holdings Inc.
• Lamb-Weston/ Meijer V.O.F
• Agrana Group
• Emsland Group
• McCain Foods Limited
• Aviko BV
• Idahoan Foods LLC
• Basic American Foods
• Lutosa SA
• Mydibel SA
• Idaho Pacific Corporation
• Idaho Supreme Potatoes Inc.
• Oregon Potato Company
• Rixona BV
• Augason Farms
• JR Short Milling Co
• Agrarfrost GmbH & Co. KG
• Avebe U.A.
• Keystone Potato Products LLC
• JSC Belaya Dacha Trading
• Pacific Valley Foods
• Engel Food Solutions
• Linquan Hengda Food Co Ltd.
• Agistin Biotech Pvt. Ltd.
• Procordia Food AB
What Is The Most Dominant Region In The Dehydrated Potato Market?
Asia-Pacific was the largest region in the dehydrated potato market in 2024. The regions covered in the dehydrated potato market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa
