What Fueled The Previous Growth In The Digital Education Market?
The digital education market has seen considerable growth due to a variety of factors.
• In recent times, the digital education market dimensions have experienced exponential growth. From $28.48 billion in 2024, it is projected to rise to $38.02 billion in 2025, with a compound annual growth rate (CAGR) of 33.5%.
The expansion during the historical period can be linked to developments such as the increasing penetration of the internet, the rising use of smartphones and tablets, government policies that encourage digital education, the high presence of internet-capable digital devices, and a growing appetite for personalized learning experiences.
What Can Be Expected from the Digital Education Market Size?
The digital education market is expected to maintain its strong growth trajectory in upcoming years.
• The market size for digital education is predicted to experience phenomenal expansion in the coming years, with an anticipated increase to $119.74 billion in 2029 with a compound annual growth rate (CAGR) of 33.2%.
This significant growth during the projected period is due largely to an emphasis on improving learning engagement, the emergence of mobile learning, escalating costs of conventional education, online learning development, the need for continuous learning, and the popularity of microlearning. Key trends in the forecast period encompass AI-driven tutoring and mentoring, the collection and structuring of content, social learning platforms, interactive content, the application of gaming principles in learning (gamification), and advances in educational technology.
What Are the Critical Driver Fuelling The Digital Education Market's Growth?
The expansion of online education is anticipated to be fueled by an increase in internet access. Internet availability refers to the proportion of individuals in a defined geographical or demographic area with internet access. The growing expansion of internet access can be attributed to factors such as the increased affordability of internet services, growing infrastructure, evolving technologies making access easier (such as mobile devices), government schemes encouraging connectivity, in addition to increasing demand for online services and information. The digital education sector is directly influenced by internet accessibility, impacting the availability and efficacy of online learning resources and platforms. Higher rates of internet availability allow more people to reach educational resources, partake in online classes, and interact in online learning environments. For example, the International Telecommunication Union (ITU), an information and communication technologies (ICTs) agency based in Switzerland, revealed that as of October 2023, the world's internet usage stands at 67%, an increase from the 3.5% growth between 2021 and 2022 to a 4.7% growth since 2022. As a result, the expansion of internet accessibility contributes to the progression of the digital education market.
How Is The Digital Education Market segmented?
The digital education market covered in this report is segmented –
1) By Course Type: Science And Technology Courses, Entrepreneurship And Business Management Courses, Other Courses
2) By Learning Type: Self-Paced Online Education, Instructor-Led Online Education
3) By End User: Individual Learners And Academic Institutions, Enterprises, Government Organizations, Other End Users
Subsegments:
1) By Science And Technology Courses: Computer Science And Programming, Engineering And Robotics, Data Science And AI, Biotechnology And Life Sciences
2) By Entrepreneurship And Business Management Courses: Business Strategy And Management, marketing And Sales, Financial Management And Accounting, Leadership And Organizational Behavior
3) By Other Courses: Arts And Humanities, Social Sciences, Language Learning, Personal Development And Soft Skills
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What New Trends Are Influencing The Digital Education Market?
Prominent corporations active in the digital learning industry are investing in the creation of novel solutions like advanced educational applications, to improve access, adaptability, and interactivity within the educational process. Advanced educational applications refer to apps designed to provide enriched academic experiences that surpass simple content delivery. These applications incorporate cutting-edge tools, technologies, and methods aimed at improving educational results and meeting a variety of learner needs. For example, in January 2023, Creative Galileo, an Ed-Tech enterprise based in India, introduced the Toondemy educational app for children ranging from ages 3 to10. The app is crafted in compliance with the CBSE (Central Board of Secondary Education), NEP (National Education Policy), and NCERT (National Council of Educational Research and Training) syllabi standards, rendering comprehensive learning pathways for reinforcing basic concepts, cognitive abilities, phonics comprehension, and crucial skills. The app presents learning content designed for results through animated videos and interactive games by bringing together well-loved Indian and global children characters.
Who Are the Key Players In The Digital Education Market?
Major companies operating in the digital education market report are:
• International Business Machines Corporation
• Adobe Inc.
• Pearson Education
• Graham Holdings Co.
• New Oriental Education and Technology Group Inc.
• McGraw-Hill Education Inc.
• Aptara Inc.
• Cengage Learning Holdings II Inc.
• TAL Education Group
• 2U Inc.
• Udemy Inc.
• Skillsoft Corp.
• Coursera Inc.
• Think & Learn Pvt. Ltd.
• Duolingo Inc.
• Saba Software
• D2L Inc.
• Vedantu Innovations Pvt. Ltd.
• Udacity Inc.
• Edutech
• Articulate Global Inc.
• MPS Limited
• City and Guilds Group
• Discovery Education Inc
• Totara Learning Solutions Ltd.
• Allen Interactions Inc.
• Trivantis Corporation
• Echo360 Inc.
• N2N Services Inc.
• Educomp Solutions Ltd.
What Is The Most Dominant Region In The Digital Education Market?
North America was the largest region in the digital education market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the digital education market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.
