Diving tourism refers to travel and leisure activities focused on scuba diving and underwater exploration, where individuals or groups visit various dive sites to experience marine life and underwater environments. It attracts enthusiasts interested in underwater adventures and marine conservation. Diving tourism contributes to local economies but also requires careful management to protect fragile ecosystems.
Diving Tourism Global Market Report 2024 provides data on the global diving tourism market such as market size, growth forecasts, segments and geographies, competitive landscape including leading competitors’ revenues, profiles and market shares. The diving tourism market report identifies opportunities and strategies based on market trends and leading competitors’ approaches.
The diving tourism industry has rapidly expanded, increasing from $3.67 billion in 2023 to $4.06 billion in 2024, with a growth rate of 10.8% annually. This growth stems from higher disposable incomes, interest in adventure tourism, marine conservation awareness, dive training programs, and improved travel infrastructure. By 2028, the market is forecasted to reach $6.19 billion at an 11.1% growth rate. Contributing factors include eco-friendly diving practices, virtual dive experiences, niche underwater tourism, and enhanced global travel connectivity. Emerging trends include sustainable diving initiatives, remote dive site exploration, cultural heritage tourism, and social media-driven destination promotion.
The increasing interest in water sports activities is expected to stimulate the growth of the diving tourism market. Water sports activities, such as surfing, sailing, kayaking, and water skiing, have become more popular due to a rise in adventure-seeking behavior, increased accessibility to water-based destinations, and greater awareness of the fitness benefits. Diving tourism enhances water sports by offering specialized underwater experiences and promoting marine conservation. For example, in 2021, New York State Parks reported an increase in recreational boat registrations, reflecting the rising popularity of water-based activities.
Get Your Free Sample Of The Global Diving Tourism Market ReportThe diving tourism market covered in this report is segmented –
1) By Type: Deep Diving, Drift Diving, Wreck Diving, Free Diving
2) By Tourist Type: Domestic, International
3) By Age Group: 10 To 20, 20 To 30, 30 To 40, 40 And above
4) By Application: Professional Diver, Recreational Diver, New Diver
5) By End User: Solo, Friend, Couple, Family
In the diving tourism market, companies are making strategic investments and expanding brands to attract more tourists, promote sustainability, and ensure long-term appeal of diving destinations. Red Sea Global (RSG), a Saudi real estate company, launched the WAMA and Galaxea brands in February 2023, offering water sports and diving experiences. These brands emphasize sustainable practices and marine conservation while providing exceptional underwater experiences.
Europe was the largest region in the diving tourism market in 2023. The regions covered in the diving tourism market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.