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E-Cigarette And Vape Market Outlook 2025: Detailed Trends, Size & Share Analysis

30 Apr, 2025

The E-Cigarette And Vape Market Overview 2025 report reveals that the market size has grown significantly over the past few years, with projections indicating further expansion.

What are the Historical Growth Trends in the E-Cigarette And Vape Market?

The market size of the e-cigarette and vape industry has experienced swift growth recently. It was valued at $27.75 billion in 2024 and is expected to increase to $33.16 billion in 2025, with a compound annual growth rate (CAGR) of 19.5%.

What are the 2025 Market Projections: Forecasted Size & Growth Rate for the E-Cigarette And Vape Industry?

The e-cigarette and vape market is forecasted to expand to a market size of $67.11 billion by 2029. This growth signifies a compound annual growth rate (CAGR) of 19.3%.

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What are the Key Growth Drivers Fueling the E-Cigarette And Vape Market?

The key drivers in the e-cigarette and vape market are:

• Increasing urbanization is driving the e-cigarette and vape market's expansion.
• The emergence and growth of internet retailers play a significant role in the market's increase.
• Rising demand for high-quality batteries in vaping devices is fueling the market growth.
• The growing popularity of e-cigarettes among the youth is a key driver for market advancement.

Global Market Segmentation: Identifying Major E-Cigarette And Vape Industry Segments

The e-cigarette and vape market covered in this report is segmented –
1) By Product: Disposable, Rechargeable, Modular Devices
2) By Category: Open, Closed
3) By Flavor: Tobacco, Fruit, Beverage, Sweet, Other Flavors
4) By Distribution Channel: Online, Retail Subsegments:
1) By Disposable: Single-Use E-cigarettes, Pre-Filled Pod Systems, Puff-Based Devices
2) By Rechargeable: Rechargeable Cig-a-Likes, Rechargeable Pod Systems, Open Tank Systems
3) By Modular Devices: Mechanical Mods, Regulated Mods, Squonk Mods

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What are the emerging Trends Shaping the Future of the E-Cigarette And Vape Market?

The key trends in the e-cigarette and vape market are:

• There is a growing trend towards alternative nicotine delivery systems.
• Innovations in vaping devices are becoming increasingly prevalent.
• The market is witnessing advancements in e-cigarette technology.
• The industry is experiencing innovation in product formulations.

Who Are the Top Competitors & Leading Players in the E-Cigarette And Vape Market?

Major players in the e-cigarette and vape market are:

• Imperial Brands PLC
• Philip Morris International
• British American Tobacco
• Altria Group Inc.
• Juul Labs Inc.
• Sigelei
• Innokin Technology
• Wismec
• Pax Labs
• Hangsen
• Suorin
• Vaporesso
• VaporTech LLC
• Aspire
• Sourcemore
• Eleaf
• SmokTech
• GeekVape
• Joyetech
• Vapeonly
• KangerTech
• Yihi
• Linx Vapor
• CigGo

Regional Dominance: Which Area Leads the Global Template Market?

North America was the largest region in the e-cigarette and vape market in 2024