What Has Been the Progress and Growth of the Elearning Authoring Tools Software Market in Recent Years?
The elearning authoring tools software market has seen considerable growth due to a variety of factors.
• The market size of elearning authoring tools software has seen a considerable expansion in the past years. The growth is projected to move from $5.19 billion in 2024 to $6.16 billion in 2025, indicating a compound annual growth rate (CAGR) of 18.6%.
The surge seen in the historical period is largely due to the increased need for swift content creation, a greater emphasis on tailor-made learning experiences, a rise in governmental initiatives promoting digital learning, an extended application of microlearning strategies and the growth in subscription-led elearning models.
How Does the Forecast Look for the Elearning Authoring Tools Software Template Market?
The elearning authoring tools software market is expected to maintain its strong growth trajectory in upcoming years.
• The market for eLearning authoring tools software is forecasted to witness a substantial increase in the coming years, scaling up to $12.04 billion by the year 2029, with a compound annual growth rate of approximately 18.2%.
The anticipated growth can be attributed to factors such as heightened demand for internet-based education, prevailing expansion of corporate training courses, rise of mobile learning approaches, increase in remote and hybrid work arrangements, and the growing requirement for training in soft skills. Prominent trends likely to be seen during this forecast period involve technological advancements in content creation powered by artificial intelligence, increasing demand for educational gaming, the heightened integration of both virtual and augmented reality within eLearning, the popularization of cloud-based eLearning platforms, as well as the implementation of AI-driven chatbots in eLearning.
What Are The Primary Growth Drivers In The Elearning Authoring Tools Software Market?
The surge in demand for internet-based learning programs is believed to stimulate the expansion of the elearning authoring tools software market in future. These programs, commonly known as online courses, are driven via the web, supporting learners to access, interact, and undergo assessments from the comfort of their own pace, or real-time, through remote access. The growing popularity of this digital education form arises from its ease of accessibility, adaptability, affordability, and potential for skill enhancement to meet the fast-paced job market changes. The online courses require elearning authoring tools to develop engaging, structured, and interactive digital learning content eliminating the need for sophisticated programming expertise. These tools empower educators and establishments to design courses filled with multimedia, incorporate evaluations, and ensure compatibility with Learning Management Systems (LMS) for flawless tracking and delivery. For example, a 2024 report by Eurostat, a Luxembourg government agency, indicated that 30% of EU internet users aged 16 to 74 engaged in online courses or utilized online learning materials in the past three months, which was a 2% increase from 2022's 28%, thus showing that the surge in online course demand is fuelling the elearning authoring software tools market's expansion.
How Are The Segments Defined Within The Global Elearning Authoring Tools Software Market?
The elearning authoring tools software market covered in this report is segmented –
1) By Deployment: Cloud, On-Premises
2) By Type Of Solution: Online Authoring Tool, Standalone Authoring Tool, Video Authoring Software, Rapid Application Development (RAD) Tools, Other Type Of Solutions
3) By Features Offered: Analytics And Reporting, Collaboration Tools, Mobile Compatibility, Template Library, Content Integration
4) By End-User: Corporate, Education, Other End-Users
Subsegments:
1) Cloud: Subscription-Based Cloud Solutions, Web-Based Collaborative Authoring Tools, AI-Enabled Cloud Platforms
2) On-Premises: Enterprise On-Premises Solutions, Customizable Standalone Software, Security-Focused Offline Tools
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How Are New Trends Expected To Influence The Growth Of The Elearning Authoring Tools Software Market?
Major companies operating in the elearning authoring tools software market are developing technologically advanced products, such as artificial intelligence (AI)-assisted authoring tools, to automate content creation and personalized learning experiences, enhance interactivity, and significantly reduce development time and effort. An AI-assisted authoring tool is a software solution that leverages artificial intelligence to automate and improve the creation of digital learning content, enabling faster course development, personalized learning experiences, and improved engagement. For instance, in November 2023, Learnosity, an Ireland-based company that creates online assessment and teaching software, launched the Author Aide tool. This advanced AI-assisted authoring tool is designed to transform the test creation process, making it up to ten times faster than traditional methods. Author Aide allows assessment authors to generate high-quality, large-scale item banks instantly for any subject, level, and in multiple languages. By drastically reducing the time needed for exam question creation from nearly an hour to just minutes Author Aide streamlines administrative tasks, enabling educators to focus on developing impactful learning programs instead of spending excessive time on content generation.
Who Are the Key Players In The Elearning Authoring Tools Software Market?
Major companies operating in the elearning authoring tools software market are:
• Microsoft Corp.
• Adobe Inc.
• Uxpertise
• Whatfix Inc.
• Articulate Global LLC
• Synapse
• eLearning Brothers
• Axonify
• Thinkific
• iSpring Solutions Inc.
• Panopto Inc.
• IsEazy
• Easygenerator BV
• Raptivity
• Qstream Inc.
• Tovuti LLC
• Elucidat Inc.
• Eurekos
• dominKnow Inc.
• TalentLMS
• Gomo Learning Limited
• H5P Studios LLC
• Coassemble Pty Ltd.
• aNewSpring
• Udutu.
What Is The Most Dominant Region In The Elearning Authoring Tools Software Market?
North America was the largest region in the elearning authoring tools software market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the elearning authoring tools software market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.
