The point of sale display market has grown from $11.67 billion in 2023 to $12.64 billion in 2024, at a CAGR of 8.4%. This growth is driven by effective merchandising strategies and enhanced brand visibility. The market is forecasted to reach $17.29 billion by 2028, with a CAGR of 8.1%. Future trends include digital signage, customization for targeted marketing, and the integration of advanced analytics and mobile point of sale (mPOS) systems.
Major Driver In The Point of Sale Display Market
The expansion of retail chains is anticipated to propel the growth of the point of sales display market, catering to the needs of retail outlets and stimulating impulse purchases. Point of sale displays plays a crucial role in driving customer engagement and encouraging spontaneous purchases. With India's retail sector expected to reach $1.5 trillion by 2030 from $0.8 trillion in 2020, as reported by the India Brand Equity Foundation, the burgeoning expansion of retail chains serves as a significant driver for the point of sales display market, reflecting market growth throughout 2023, 2024, and beyond.
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Point of Sale Display Market Competitive Landscape
WestRock Company, Smurfit Kappa Group plc, DS Smith Plc, Pratt Industries Inc., INDEVCO Group, Menasha Packaging Company LLC, MBC Signs, Great Northern Corporation, The Royal Group, InnoMark Communications, Rapid Displays Inc., Bay Cities Inc., United Displaycraft, Wright Global Graphics, Creative Displays Now, Vanguard Protex Global Ltd., Easternpak Ltd., Interstate Display & Packaging Inc., Retail Resource Group LLC, Southern Imperial, Unipak Inc., Excel Display & Packaging, Stirling Promotions, Clear Packaging Inc., ColorPoint International LLC, Popco Inc., RICH LTD., Product Display Solutions, Northern Products Incorporated, Marvolus Manufacturing
Key Point of Sale Display Market Trend
The development of recyclable point of sales (POS) displays is a key trend gaining popularity in the point of sales display market. Major companies operating in the point of sales display market are developing recyclable POS displays to strengthen their position in the point of sale display market. For instance, in June 2021, Ferrero Australia, an Australia-based company operating in the point of sale display market developed a trial of 100% recyclable Kinder Bueno POS displays, to save more than 10,000 square meters of plastic and to develop recyclable POS displays. Ferrero has developed this trial in partnership with Think Display, an Australia-based company operating in POS displays. This initiative aims sustainability strategy to reduce carbon footprint by 2030.
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Point of Sale Display Market Segmentation
The point of sale display market covered in this report is segmented –
1) By Type: Flour Displays, Freestanding Displays, Countertop Displays, Other Types
2) By Application: Mobile POS, Fixed POS
3) By End-User: Restaurants, Retail, Healthcare, Warehouse, Entertainment, Hospitality, Other End-User
By Geography:The regions covered in the point of sale display market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.
North America was the largest region in the point of sale display market in 2023.
The Point of Sale Display Global Market Report 2024 furnishes information about the global point of sale display market, encompassing details like market size, projections for growth, segmentation across various sectors and regions, and an overview of competitors, including their revenues, profiles, and market shares. Furthermore, the report pinpoints potential opportunities and strategic directions derived from market trends and the strategies adopted by key competitors. The report also offers an assessment of how the COVID-19 pandemic, the Russia-Ukraine conflict, and increasing inflation have affected both global and regional markets, furnishing valuable strategic insights for businesses.
