The gum confectionery market has seen considerable growth due to a variety of factors.
• The size of the gum confectionery market has seen significant growth in recent times. It is expected to expand from a market value of $33.78 billion in 2024 to $35.81 billion in 2025, signifying a compound annual growth rate (CAGR) of 6.0%. This growth during the historic period can be ascribed to the innovation in flavors, marketing tactics, advancements in packaging, brand devotion, and the introduction of sugar-free and functional versions.
The Gum Confectionery market is expected to maintain its strong growth trajectory in upcoming years.
• Anticipations of a powerful surge in the gum confectionery market size are outlined for the forthcoming years. The market is projected to escalate to $45.87 billion in 2029, marking a compound annual growth rate (CAGR) of 6.4%.
Several factors, such as health-aware consumers, heightened sensory experiences, globalization blended with cultural fusion, adoption of sustainable methods, and ingredient innovation, contribute to the expected growth during the forecast timeframe. Emerging trends in this period encompass the use of functional ingredients that enhance health, the shift towards sugar reduction and natural sweeteners, the introduction of new and exotic tastes, attention-grabbing and interactive packaging, and a move towards eco-friendly packaging for sustainability.
The gum confectionery market is predicted to be propelled by a rise in the sales of chewing gum. Chewing gum is a flavored and sweetened concoction designed to be chewed, not swallowed, constructed from resilient substances such as chicle. It gives flavor while chewing, and due to its nature, the gum confectionery market sees a rise in demand as chewing gum sales increase. To illustrate, in March 2022, the National Confectioners Association, a US trade organization promoting chocolate, candy, gum, and mints, disclosed in a report that sales of candies, gums, and mints rose 13.8% in 2022 to $3.2 billion. This is a surge from $3.1 billion from the previous year. Consequently, the upward trend in chewing gum sales is fueling the growth of the gum confectionery market.
The gum confectionery market covered in this report is segmented –
1) By Type: Sugared Gum, Sugar-Free Gum
2) By Form: Sticks Or Tabs, Pellets Or Pillows, Liquid Filled Gum, Other Forms
3) By Distribution Channel: Super market Or Hyper market, Specialty Stores, E-Commerce, Other Distribution Channels
Subsegments:
1) By Sugared Gum: Chewing Gum, Bubble Gum, Fruit-Flavored Gum
2) By Sugar-Free Gum: Chewing Gum, Mint-Flavored Gum, Functional Gum
In the gum confectionery industry, the emergence of product innovations is a prominent trend. To consolidate their stance in the market, dominant enterprises are concentrating on formulating inventive solutions. For example, Perfetti Van Melle, a confectionery and chewing gum manufacturer and distributor located in the Netherlands, rolled out Mentos Citrus Vitamin Gum in December 2022. The product stands out for its sugar-free composition, inclusion of 25% of the daily recommended vitamins B6, C, and B12, and a liquid core that ensures enduring freshness. The incorporation of strong citrus flavors ensures a tingling sensation with every chew.
Major companies operating in the gum confectionery market include:
• Perfetti Van Melle Pvt. Ltd.
• Mars Incorporated
• Lotte Confectionery Co. Ltd.
• Mondelez International Inc.
• Grenades Gum LLC
• Cloetta AB
• The Hershey Company
• Ferrero International S A
• Gumlink Confectionery Company A S
• Haribo GmbH & Co KG
• FERNDALE CONFECTIONERY PTY. LTD.
• Tootsie Roll Industries Inc.
• Meiji Holdings Co. Ltd.
• Grupo Arcor
• Zed Candy B.V.
• Yildiz Holding A.S.
• Chupa Chups SA
• Peppersmith
• The PUR Company Inc.
• Project 7
• Simply Gum
• Extra Gum
• Wrigley Company
• Big League Chew
• Mentos
• Trolli GmbH
• Skittles
• Xylichew
Asia-Pacific was the largest region in the gum confectionary market in 2024. The regions covered in the gum confectionery market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa