The mobile food truck market has seen considerable growth due to a variety of factors.
• The mobile food truck market has grown significantly in recent years. It is projected to increase from $2.11 billion in 2024 to $2.49 billion in 2025, with a CAGR of 18.2%.
Factors driving this growth include a focus on eco-friendly practices, more events, a growing interest in diverse cuisines, seasonal menu offerings, and the establishment of food trucks in unconventional locations.
The mobile food truck market is expected to maintain its strong growth trajectory in upcoming years.
• The mobile food truck market is expected to expand significantly, reaching $4.81 billion by 2029 with a CAGR of 17.8%.
This growth is driven by the development of food truck zones, diverse cuisines, the implementation of loyalty programs, and lower startup costs. Key trends include hybrid trucks, customizable menus, ghost kitchens, mobile cocktail bars, and health-conscious cuisine innovation.
The rising consumption of fast food is expected to propel the growth of the mobile food truck market. Fast food is increasingly popular due to its convenience and affordability, fitting the fast-paced lifestyle of modern consumers. Mobile food trucks offer a flexible and accessible way to serve fast food, making it easier to reach more customers. For example, Aviko reported that the UK fast food market grew by 9% in 2022. The increasing consumption of fast food is thus driving the growth of the mobile food truck market.
The mobile food truck market covered in this report is segmented –
1) By Product Type: Unpowered Food Truck, Electric Food Truck, Gasoline Food Truck
2) By Size: Small, Medium, Large
3) By Application: Scenic Spot, Street, Other Applications
Subsegments:
1) By Unpowered Food Truck: Manual-Powered Or Generator-Powered
2) By Electric Food Truck: Fully Electric Food Truck Or Hybrid Electric Food Truck
3) By Gasoline Food Truck: Gasoline Engine-Powered Or Lpg (Liquefied Petroleum Gas) Powered
Prominent companies in the mobile food truck market are increasingly putting an effort to create superior products like hydrogen fuel cell food trucks. These trucks give the benefit of no emissions and they encourage sustainability. A hydrogen fuel cell food truck is essentially a mobile food service vehicle that functions with the help of hydrogen fuel cell technology. These trucks employ hydrogen gas to create electricity via an electrochemical reaction, which in turn powers the vehicle's electric motors as well as the kitchen equipment. For instance, in the year 2023, Toyota Australia, a car manufacturing company based in Australia, introduced FCV Express Diner, a food truck run by hydrogen with a movable kitchen. The truck includes appliances like induction cooktops, an oven, and others, which are powered by its fuel cell. This exemplifies the capabilities of hydrogen technology to provide food service that is sustainable and has no emissions. This food truck is designed to carry out various tasks and can adapt to a range of environments and requirements, making it suitable for commercial use and emergencies. Furthermore, the vehicle can be utilized as a mobile generator, supplying electricity for external power demand, which increases its adaptability in various scenarios.
Major companies operating in the mobile food truck market are:
• Starbucks Corporation
• Airstream Inc.
• Mallaghan EngineeringLtd.
• Custom Concessions Inc.
• Roaming Hunger LLC
• Baskin-Robbins
• AA Cater Truck Manufacturing Co Inc.
• Cruising Kitchens LLC
• Bella Manufacturing
• Apex Specialty Vehicles
• M&R Specialty Trailers & Trucks Inc.
• Curbside Kitchen Inc.
• Prestige Food Trucks
• MSM Catering Trucks Manufacturing Inc.
• Venture Food Trucks
• Bostonian Body Inc.
• San Diego Food Truck Pros
• KoJa Kitchen
• United Food Truck
• Prime Design Food Trucks
• California Cart Builder
• Stone Press Food Truck
• Chameleon Concessions
• Schickwheel
• Venus Motors
North America was the largest region in the mobile food truck market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the mobile food truck market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.