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Global Nootropics Market Growth Rate 2025, Forecast To 2034

27 Feb, 2025

What Factors Propelled The Growth Of The Nootropics Market In The Past?

The nootropics market has seen considerable growth due to a variety of factors.
• The market size for nootropics has seen a swift expansion in the past few years. The market is projected to increase from a worth of $5.23 billion in 2024 up to $6.01 billion in 2025, showcasing a Compound Annual Growth Rate (CAGR) of 14.8%.
Factors contributing to this historic growth include an aging population, supportive regulatory environment, amplified research and development efforts, e-commerce growth, and the rising prominence of esports.

What Is The Projected Growth And Market Size For The Nootropics Sector?

The nootropics market is expected to maintain its strong growth trajectory in upcoming years.
• The market for nootropics is predicted to expand swiftly in the upcoming years, reaching a value of $11.46 billion in 2029, with a CAGR of 17.5%.
This anticipated growth during the forecast period is credited to factors such as escalating stress levels, increasing cognitive needs, globalization, growth in disposable income, a heightened awareness regarding mental health, and the development of emerging markets. Key trends that are expected to shape the market during this period encompass natural and plant-derived nootropics, digital nootropics, devices for transcranial stimulation, ethical and sustainable procurement practices, and collaboration within the industry.

What Are The Core Factors Supporting Growth In The Nootropics Market?

The growth of the nootropics market is projected to surge due to the escalating spending on health and wellness. An individual adopts health and wellness as a process to achieve a sound state of mind and body. The concept of mental and physical health goes hand-in-hand with the progression of the health and wellness sector. Nootropics play a crucial part in sustaining one's health and wellness. Consequently, if the inclination towards healthcare and wellness amplifies, the demand for nootropics will follow the same path. For example, data from the Office for National Statistics, a governmental department in the UK, revealed a significant 5.6% ascent in healthcare expenditure in nominal terms from 2022 to 2023 in May 2024. This increase was momentous compared to the 0.9% growth observed in 2022. Thus, the escalating spending on healthcare and wellness propels the nootropics market.

What Are The Major Segments Within The Global Nootropics Market?

The nootropics market covered in this report is segmented –
1) By Drug Type: Prescription Nootropics, OTC Nootropics
2) By Form: Capsules or Tablets, Powder, Drinks, Other Forms
3) By Distribution Channel: Offline, Online
4) By Application: Memory Enhancement, Mood and Depression, Attention and Focus, Longevity and Anti-aging, Sleep and Recovery, Anxiety Subsegments:
1) By Prescription Nootropics: Stimulants, Cognitive Enhancers, Other Prescription Nootropics
2) By Over-the-Counter (OTC) Nootropics: Natural Nootropics, Synthetic Nootropics, Nootropic Blends

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Which Trends Are Expected To Transform The Nootropics Market?

Vegan nootropics are increasingly being embraced in the worldwide nootropics market. Big firms in this area are turning to novel organic product innovations to satisfy consumer needs and maintain their market standing. For example, BioAdaptives Inc., a US-based producer of natural plant and algae-derived supplements, introduced MindMemory in July 2022. This advanced nootropic is designed to improve memory, mental focus, and concentration. The new product has a steady and subtle impact, avoiding the sudden adrenaline surge that comes with coffee.

Who Are the Key Players in the Nootropics Market?

Major companies operating in the nootropics market include:
• Accelerated Intelligence Inc.
• AlternaScript Inc. Health Via Modern Nutrition Inc.
• Mental Mojo LLC.
• Peak Nootropics
• PureLife Bioscience Co. Ltd.
• TruBrain
• PepsiCo
• Superior Supplement Manufacturing
• Equinox Nutraceuticals
• Natural Stacks Inc.
• Gaia Herbs Farms.
• Kimera Koffee LLC.
• Onnit Labs LLC .
• Reckitt Benckiser Group plc.
• OUTLIERS INC.
• Teva Pharmaceutical Industries Ltd.
• United Pharmacies o
• Clarity Nootropics
• OptiMind
• HVMN Inc.
• BioAdaptives Inc.
• Powder City

What Is The Most Dominant Region In The Nootropics Market?

North America was the largest region in the nootropics market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the nootropics market report include Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East and Africa.