What are the Historical Developments and Current Growth Metrics of the Nutrition Technology Platforms Market?
The nutrition technology platforms market has seen considerable growth due to a variety of factors.
• The market size of nutrition technology platforms has witnessed robust growth in the recent past. Expected to rise from $14.5 billion in 2024 to $17.21 billion in 2025, the sector will see a compound annual growth rate (CAGR) of 18.7%.
This significant growth during the historical period is driven by the increase in health-aware consumers, heightened digitalization, expanded smartphone users, growth in consumer income, and the surge in social media presence.
What is the Forecasted Market Size and CAGR for the Nutrition Technology Platforms Market?
The nutrition technology platforms market is expected to maintain its strong growth trajectory in upcoming years.
• The market size for nutrition technology platforms is anticipated to experience a steep rise in the coming years. It is projected to reach $33.76 billion in 2029 with a compound annual growth rate (CAGR) of 18.3%.
This surge during the forecast period can be credited to the escalating adoption of telehealth services, progressive developments in nutrigenomics, increased use of blockchain for tracing food, growing demand for AI-powered meal planning, and a heightened prevalence of chronic diseases. The forecast period also points towards major trends such as technological advancements, individualized nutrition plans, integration of wearable technology, the application of machine learning, and the rise of augmented reality.
What Key Factors and Trends Are Driving The Growth Nutrition Technology Platforms Market?
Growth in the nutrition technology platform market is expected to be propelled by the escalating number of diseases related to lifestyles. These health issues predominantly stem from daily habits and choices like diet, physical activity, and smoking. Sedentary lifestyles, subpar dietary habits, elevated stress levels, and an overconsumption of processed foods are the catalysts for these health problems. Nutrition technology platforms play a critical role in controlling these diseases, providing individualized, data-driven diet advice, and tracking mechanisms. These help individuals adopt healthier options and keep track of disease prevention and management progress. For example, a report by the American College of Cardiology, a non-profit medical association from the US, publicized in August 2022, projects that in the US, cardiovascular risk factors are set to see a significant rise from 2025 to 2060. Diabetes will likely rise by 39.3% affecting 55 million people, followed by dyslipidemia at 27.6% affecting 126 million, hypertension at 25.1% affecting 162 million, and obesity at 18.3% affecting 126 million. Hence, rising lifestyle-related diseases are propelling the growth of the nutrition technology platform market.
What Are The Market Segments In The Nutrition Technology Platforms Market?
The nutrition technology platformsmarket covered in this report is segmented –
1) By Product Type: Active Measurement, Standard Measurement
2) By Application: Standard Supplements, Disease-Based
3) By End-User: Direct-To-consumer, Wellness And fitness centers, Hospitals And Clinics, Institutions
Subsegments:
1) By Active Measurement: Wearable Devices, Smartphone-Based Tracking, Real-Time Nutritional Feedback Systems
2) By Standard Measurement: Manual Input Tracking, Traditional Food Journals, Standard Nutritional Calculators
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Which Emerging Market Trends Are Altering The Nutrition Technology Platforms Industry?
Leading corporations in the sphere of nutrition technology platforms are pioneering fresh products like web platforms aimed towards promoting overall health and wellness via data-driven insights and user-friendly designs. A web platform is a virtual infrastructure that permits users to engage with several services, tools, and resources over the internet. As one such example, GLP-1 Nutrition, a fresh web platform delivering extensive nutritional support for those pursuing weight management journeys, specifically for individuals utilizing GLP-1 medications, was rolled out by Nestle Health Science, a nutrition enterprise based in Switzerland, in June 2024. The GLP-1 Nutrition platform, particularly curated for the American market, offers widespread and personalized care through a selection of tailored products from leading brands like Garden of Life, Nature’s Bounty, and Boost. It presents expert counselling from experienced medical professionals specialized in weight loss, personalized nutritional coaching, and a supportive community forum. The platform addresses critical components of weight management such as muscle preservation, gut health, micronutrient intake, hydration, skin and hair wellness, and weight rebound control, emerging as an essential resource for individuals using GLP-1 medications.
Who Are the Key Players In The Nutrition Technology Platforms Market?
Major companies operating in the nutrition technology platforms market are:
• Nestlé Health Science
• Viome
• Zipongo
• Lumen
• Precision Nutrition
• Lifesum
• PlateJoy
• InsideTracker
• Heali AI
• MyFitnessPal
• FatSecret
• Wellory
• Cronometer
• EatLove
• Nutritics
• BetterMeal AI
• Foodvisor
• Nutrino
• SmartPlate
• Nutrisoft
• Nutritionix
• Nutrium
What Are The Regional Insights Into The Nutrition Technology Platforms Market?
North America was the largest region in the nutrition technology platforms market in 2024. The regions covered in the nutrition technology platforms market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.
