What Has Driven the Growth of the Online Survey Software Market in Recent Years?
The online survey software market has seen considerable growth due to a variety of factors.
• The market size of online survey software has seen a swift expansion lately. The anticipated growth from $3.48 billion in 2024 to $3.94 billion in 2025 implies a compound annual growth rate (CAGR) of 13.2%.
Several factors are held responsible for this development in the historical period, such as the initial adoption of the internet, cost-effectiveness, globalization, evolution of e-commerce, advancements in data protection, and the widespread use of mobile devices.
What Is The Projected Growth Of The Online Survey Software Market?
The online survey software market is expected to maintain its strong growth trajectory in upcoming years.
• The market size of online survey software is predicted to experience a swift expansion in the upcoming years, with projections placing it at a value of $7.52 billion in 2029, displaying a compound annual growth rate (CAGR) of 17.5%.
The escalation for the forecasted period is credited to the heightened emphasis on data analytics, the broadening of survey categories, the simplicity of user interfaces, and improved security provisions. Key trends during this period are set to be swift technological progress, advanced technologies, compatibility with other instruments, mobile-friendly features, accessibility, and sophisticated analytics and reporting.
What Are The Leading Drivers Of Growth In The Online Survey Software Market?
The growth of the online survey software market is being propelled by the expanding accessibility and infiltration of the internet. Enhanced internet penetration can result in substantial development in critical economic domains such as education, healthcare, energy, and governance. In the last decade, there has been a steep rise in the frequency of internet-based surveys due to an escalation in internet penetration and the comparatively lower expense of carrying out web surveys as opposed to alternative methods. Citing the GSM Association, a global industry organization based in the UK, the average monthly global mobile data consumption per user has seen a rise from 8.4 GB in 2021 to 11.3 GB in 2022, as recorded in October 2023. Consequently, the increasing penetration of the internet and its availability can spur the use of online survey software throughout the upcoming period.
What Are The Principal Market Segments In The Global Online Survey Software Healthcare Industry?
The online survey software market covered in this report is segmented –
1) By Product: Individual Grade, Enterprise Grade
2) By Deployment: Cloud, On-Premise
3) By Organization Size: Small Scale Enterprises, Medium Sized Enterprises, Large Enterprises
4) By Pricing Model: One Time License, Annual Subscription, Monthly Subscription
5) By Application: Education, Public Sector, Automotive, Airline and Travel, BFSI, Retail, Medical, Media
Subsegments:
1) By Individual Grade: Basic Survey Tools, Simple Polling Applications, Limited Features For Personal Use
2) By Enterprise Grade: Comprehensive Survey Platforms, Multi-User Access And Collaboration Features, Integration With CRM And Other Business Tools, Security And Compliance Features For Organizations
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Which Emerging Market Trends Are Altering The Online Survey Software Market?
The online survey software market is experiencing a surge in technological innovation. Key market players are developing unique products to gain a competitive edge and enhance their market footprint. For example, Snap Surveys Ltd, an American firm, introduced the Employee Engagement Survey and the Employee Engagement and Enablement Survey in January 2022. These pre-set surveys are created to collect feedback on various topics pertinent to employees, like job contentment, efficiency of management, and corporate ethics. The surveys are adjustable to each organization's needs and provide understanding into employee motivation, appreciation, and company perception.
Who Are the Key Players in the Online Survey Software Market?
Major companies operating in the online survey software market include:
• Google LLC
• Qualtrics
• Zoho Corporation Pvt Ltd.
• SVMK Inc. (SurveyMonkey)
• Confirmit AS
• Automattic (CrowdSignal)
• QuestionPro
• Typeform S.L.
• Formstack LLC
• SurveySparrow Inc.
• Alchemer (SurveyGizmo)
• Rybbon Inc.
• Qualaroo Inc.
• Questionnaire
• Voxco Insights Platform
• Snap Surveys Ltd.
• SoGoSurvey Inc.
• Formsite LLC
• QuickTapSurvey
• AskNicely
• Checkbox Survey Inc.
• SurveyMethods
• SurveyNuts
• Novi Systems Inc. (Novi Survey)
• Feedbackify Ltd.
• Enalyzer
• Dobility Inc. (SurveyCTO)
• Pollfish
• Survey Anyplace
• SurveyLegend AB
• Qwary
• Responster
• Obsurvey Ltd.
• WorldAPP
What are the Regional Insights into the Online Survey Software Market?
North America was the largest region in the online survey software market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the online survey software market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.
