The outboard boats market has seen considerable growth due to a variety of factors.
• The market size for outboard boats has surged significantly in the previous years. Expansion from $6.2 billion in 2024 to $6.75 billion in 2025, with a compound annual growth rate (CAGR) of 8.9%, is expected. Factors such as consumer preferences, boating regulations, environmental issues, boating infrastructure, and cultural changes, have contributed to this growth over the historical period.
The Outboard Boats market is expected to maintain its strong growth trajectory in upcoming years.
• The market size of outboard boats is predicted to experience significant expansion in the upcoming years, escalating to $9.68 billion by 2029 with a compound annual growth rate (CAGR) of 9.4%.
The growth discerned during the forecast period is chiefly due to the inclusion of safety systems, increased disposable income, the prevalence of online sales channels, the acceptance of electric propulsion, and boating tourism. Key tendencies predicted for this forecast period comprise the use of hybrid and electric propulsion, modular and customizable designs, autonomous and assisted navigation, as well as luxury and high-performance sectors, and augmented connectivity.
The rise in interest for leisure activities is anticipated to fuel the expansion of the outboard boat market in the future. Leisure activities, whether indoors or outdoors, are activities undertaken during free time for physical workout, relaxation, and enjoyment. Outboard boats are gaining popularity among water sports and leisure hobbyists due to their adaptability, straightforward use, and cost-effectiveness. For example, data from the Outdoor Foundation, an association based in the U.S., showed that in 2023, the number of people participating in outdoor leisure activities grew by 2.3%, hitting a record of 168.1 million individuals, which represents 55% of the U.S. population aged six and above. As a result, the escalating demand for leisure activities is spurring the expansion of the outboard boat market.
The outboard boats market covered in this report is segmented –
1) By Type: Recreational Boats, Rigid Inflatable Boats, Small Utility Boats
2) By Application: Tourism, Water Sport, Commercial Activity, Leisure Activity
3) By End User: Fishing, Water Taxi, Transportation, Hospitality Business
Subsegments:
1) By Recreational Boats: Fishing Boats, Ski Or Wakeboard Boats, Pleasure Cruisers, Pontoon Boats, Rigid Inflatable Boats (RIBs)
2) By Rigid Inflatable Boats (RIBs): Small RIBs, Medium RIBs, Large RIBs
3) By Small Utility Boats: Jon Boats, Dinghies, Flat Bottom Boats, Canoes And Kayaks
The adoption of cutting-edge technologies is a notable trend emerging in the outboard boat market. Leading corporations in this market are concentrating on creating groundbreaking solutions to fortify their market standing. For example, Honda Marine, a Japanese firm specializing in marine engines, debuted its first V8 outboard motor, the BF350, available for commercial purchase, at the Genoa International Boat Show in September 2023. This robust motor is intended to boost performance for larger boats, providing superior torque, acceleration, and maximum speed. The BF350 also incorporates sophisticated cooling technology and is resistant to corrosion which ensures its longevity and dependability for marine activities.
Major companies operating in the outboard boats market include:
• Brunswick Corporation
• Campion marine Inc.
• Cantieri Capilli SRL
• Groupe Beneteau
• Polaris Inc.
• Poseidon Boats
• White River Marine Group
• Nimbus Group
• Marine Products Corporation
• Ribcraft Ltd.
• Scout Boats
• Seaark LLC
• Stingray Boats
• Zodiac Milpro Inc.
• Ferretti Group
• Tracker Boats
• Bravia Yachtbau
• Yamaha Motor Co. Ltd.
• Malibu Boats Inc.
• MasterCraft Boat Holdings Inc.
• Bass Cat Boats
• Chaparral Boats Inc.
• Cobalt Boats
• Crownline Boats
• Grady-White Boats Inc.
• Hewescraft
• Cruisers Yachts
• Lowe Boats
• Lund Boat Company Inc.
• NauticStar Boats
• Regal Boats
• Robalo Boats
• Skeeter Products Inc.
• Sportsman Boats Manufacturing Inc.
• Starcraft Marine LLC
• Stratos Boats
• Sylvan Marine
• Fisherman's Boat Group Inc.
North America was the largest region in the outboard boat market in 2024. Asia-Pacific is expected to be the fastest-growing region in the outboard boat market report during the forecast period. The regions covered in the outboard boats market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa