The personalized retail nutrition and wellness market has seen considerable growth due to a variety of factors.
• The personalized retail nutrition and wellness market has grown rapidly in recent years. It will rise from $4.15 billion in 2024 to $4.93 billion in 2025, with a compound annual growth rate (CAGR) of 18.8%.
Growth is driven by the increase in chronic diseases, advancements in nutritional science, health and wellness campaigns, and a growing focus on individualized healthcare.
The personalized retail nutrition and wellness market is expected to maintain its strong growth trajectory in upcoming years.
• The personalized retail nutrition and wellness market is projected to reach $9.71 billion by 2029, with a CAGR of 18.5%.
The growth is fueled by e-commerce expansion, functional foods and supplements, digital health platforms, and personalized meal delivery. Trends include data science and AI integration, growth in functional foods, biosensors and wearables, innovative solutions, and digital health platform expansion.
The escalating trend towards a healthier way of living is anticipated to fuel the expansion of the personalized retail nutrition and wellness market. A healthier way of living includes behaviors that encourage good health, decrease the incidence of diseases, and enhance lifespan. The upsurge in healthier lifestyle choices is propelled by an increase in consumer consciousness about the crucial role of nutrition, wellness, and prophylactic healthcare, and the necessity to knowingly make decisions that boost their overall health. Personalized retail nutrition holds an important position in encouraging healthier lifestyle adoption by offering unique dietary suggestions that are suited to individual health objectives, tastes, and nutritional necessities. For instance, the Good Food Institute, a non-profit organization based in the US, stated in April 2023 that the global retail sales of plant-based meat and seafood totaled $6.1 billion in 2022, reflecting an 8% revenue growth and a 5% weight increase. Therefore, the mounting trend towards a healthier lifestyle is pushing the growth of the personalized retail nutrition and wellness market.
The personalized retail nutrition and wellness market covered in this report is segmented –
1) By Product Type: Dietary Supplements, Functional Foods, Functional Beverages
2) By Application: Male, Female, Children
3) By End-User: Hospitals And Clinics, Wellness And Fitness Centers
Subsegments:
1) By Dietary Supplements: Vitamins And Minerals, Proteins And Amino Acids, Herbal And Botanical Supplements, Omega Fatty Acids, Probiotics AndPrebiotics, Weight Management Supplements, Sports Nutrition Supplements, Others (Joint Health, Immune Support)
2) By Functional Foods: Fortified Dairy Products (Fortified Milk, Yogurt), Functional Snacks ( Protein Bars, Nutrient-Dense Snacks), Cereals And Grains, Functional Breads, Fortified Bakery Products, Functional Meat Products, Functional Fats And Oils, Others ( Ready-To-Eat Meals With Added Nutrients)
3) By Functional Beverages: Nutrient-Enriched Water ( Vitamin Water), Functional Juices (Detox Juices, Immune-Boosting Drinks), Protein Beverages, Sports And Energy Drinks, Tea And Coffee ( Infused With Functional Ingredients Like Adaptogens), Functional Soft Drinks, Alcoholic Functional Beverages ( Low-Sugar, Fortified Alcohol), Others ( Kombucha, Kefir)
Leading businesses in the personalized retail nutrition and wellness market are increasingly investing in the creation of cutting-edge technology solutions, like digital platforms utilizing innovative insights tools, to offer precise dietary advice, boost user interaction, and improve health results using information-based tactics. Digital platforms include online platforms, apps, or tools that deliver tailored guidance, data evaluation, and support for the health objectives and dietary necessities of individuals. For example, Albertsons Companies, Inc., an American grocery store firm, unveiled the most recent digital upgrade to its Sincerely Health platform in August 2023. This is a nutrition insights tool which analyzes grocery purchases against the USDA's MyPlate guidance serving recommendations. This platform enables users to establish nutritional objectives, accumulate healthy points and rewards, and utilize extensive wellness management features, all readily available via 16 grocery apps and websites. The USDA's MyPlate program offers advice for eating five food group components, exemplifying a healthy diet, including fruits, vegetables, grains, protein sources, and dairy or fortified soy alternatives, as well as promoting overall healthy eating. Linking a patron's loyalty account to their Sincerely Health profile allows the nutrition insights tool to assess past and anticipated grocery purchases and automatically calculate how many of their foods comply with the MyPlate dietary norms.
Major companies operating in the personalized retail nutrition and wellness market are:
• Archer Daniels Midland Company
• Danone S.A.
• General Mills Inc.
• Cargill Incorporated
• Herbalife International of America Inc.
• Isagenix International LLC
• The Bountiful Company
• Nestlé Health Science
• The Hain Celestial Group Inc.
• Innophos Holdings Inc.
• Noom Inc.
• Thorne Research Inc.
• Vida Health Inc.
• Foodsmart
• Bayer AG
• Matsun Nutrition LLC
• RedBrick Health Corporation
• Nature's Bounty Inc.
• Viome Life Sciences Inc.
• DayTwo Inc.
• Glucovation Inc.
• Savor Health Inc.
• DNAfit
• Consumer Physics Inc.
• Tellspec Inc.
North America was the largest region in the personalized retail nutrition and wellness market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the personalized retail nutrition and wellness market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.