What Has Been the Growth Trajectory of the Plant-Based Butter Market?
The plant-based butter market has seen considerable growth due to a variety of factors.
• The market size of plant-based butter has experienced a significant expansion recently, escalating from a valuation of $2.76 billion in 2024 towards $2.95 billion in 2025, marking a compound annual growth rate (CAGR) of 6.8%. The surge over the historical phase is linked to factors like health and wellness fads, environmental and ethical apprehensions, changes in dietary choices, marketing and product placement strategies, ease of availability and accessibility, and advancements and investments in ingredient innovation.
What Is The Expected Growth In The Plant-Based Butter Market Size In The Coming Years?
The Plant-Based Butter market is expected to maintain its strong growth trajectory in upcoming years.
• Forecast projections predict a robust expansion in the plant-based butter market over the coming years, with an anticipated growth to $3.98 billion by 2029. This represents a compound annual growth rate (CAGR) of 7.8%.
This growth expectancy during the forecast period is believed to be driven by factors such as growing health awareness, increasing concerns for environmental sustainability, the rise of vegan and flexitarian diets, enhancements in retail and market accessibility, increased investments in marketing and branding, and support from government initiatives. The period is also expected to see major trends like increased collaborations and partnerships, emphasis on sustainability and environmentally-friendly packaging, star endorsements and influence marketing, broader retail expansion and access, and a more diverse range of product offerings.
What Main Forces Are Fueling Expansion In The Plant Based Butter Market?
The escalating consciousness about health and well-being is predicted to drive the expansion of the plant-based butter market. Plant-based butter is beneficial for weight reduction and contributes to developing healthy muscles and tissues. These butter types are rich in fiber and have less calories & fats compared to conventional dairy butter. For instance, a study conducted by the American Psychiatric Association, a professional group of psychiatrists based in the US, revealed that 43% of adults in 2024 felt more anxious than the year prior, marking a rise from 37% in 2023 and 32% in 2022. Hence, the enhancing focus on health and wellness fuels the progression of the plant-based butter market.
What Are The Primary Segments In The Global Plant Based Butter Market?
The plant-based butter market covered in this report is segmented –
1) By Nature: Organic, Conventional
2) By Source: Nuts, Avocados, Coconut, Olive Oil, Canola, Palm Fruit, Other Sources
3) By Application: Food And Beverage Industry, Food Service Industry, Households
Subsegments:
1) By Organic: Certified Organic Plant-Based Butter, Non-GMO Organic Plant-Based Butter
2) By Conventional: Regular Plant-Based Butter, Flavored Conventional Plant-Based Butter
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Which Key Trends Are Driving Changes In The Plant Based Butter Market?
Leading businesses in the plant-based butter market, such as Beleaf PlantBetter, are introducing new products to maintain their market status. Beleaf PlantBetter has come up with a plant-based butter specifically designed for bakery uses. For example, in November 2023, Beleaf PlantBetter was launched by Bunge, a US-based agribusiness and food firm. Beleaf PlantBetter offers a unique flavor profile that closely resembles the aroma, taste, and texture of conventional butter. Predominantly, it contains a mixture of coconut, cocoa butter, rapeseed, and lecithins. It's designed to be easily incorporated into any production process, delivering the necessary aeration, volume, and taste to the products.
Who Are the Key Players In The Plant Based Butter Market?
Major companies operating in the plant-based butter market include:
• Conagra Brands Inc.
• Upfield Holdings B.V.
• Pure Blends
• Nutiva Inc.
• Jem Organics
• Melt Organic
• ForA Foods
• Miyoko's Creamery
• Prosperity Organic Food Inc.
• Premier Organics
• Naturli Foods Ltd.
• Daisya Fine Food Ltd.
• The Forager Project
• Goodmylk Ltd.
• Milkadamia Co.
• Nuts For Cheese
• Axia Foods Inc.
• WayFare Foods
• Earth Balance
• Country Crock
• Flora Plant Butter
• Vitalite
• Nutcrafter Creamery & Bakery Inc.
• Treeline Cheese Co.
What Is The Most Dominant Region In The Plant Based Butter Market?
North America was the largest region in the plant-based butter market in 2024. The regions covered in the plant-based butter market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa
