The player tracking system market has seen considerable growth due to a variety of factors.
• The market size of the player tracking system has seen rapid expansion in the past few years. The value of the market is expected to rise from $6.2 billion in 2024 to $7.44 billion in 2025, exhibiting a compound annual growth rate (CAGR) of 20.1%.
Factors contributing to the growth during the historic period include an escalating demand for performance analytics, a growing focus on data-centric decision making in coaching, an uptick in investments in sports science and research, elevated fan expectations for detailed player statistics, and the need for unbiased performance metrics in order to evaluate player worth.
The player tracking system market is expected to maintain its strong growth trajectory in upcoming years.
• The market size of the player tracking system is predicted to experience exponential growth in the coming years. By 2029, it is forecasted to reach $15.4 billion, with a compound annual growth rate (CAGR) of 19.9%.
The reason for the growth within the projected period is credited to the augmented acceptance and popularity of smartwatches, escalating demand for application-based player tracking solutions, increasing requirements for real-time data access, evaluating team performance through player tracking systems, and the requirement to observe fitness parameters. Key trends during the forecast period encompass advancements in technology, the adoption of RFID technology, automating performance analysis, wearable technologies, and integration of various technologies.
The growing appeal of high-intensity sports is projected to significantly contribute to the expansion of the player-tracking system market. High-intensity, or fast-paced sports, are marked by a high level of exertion, swift movements and quick strategic decisions. This kind of sport is gaining traction due to its dynamic and attention-grabbing qualities in a time where quick and exciting entertainment is in high demand. Player tracking systems are beneficial in these sports as they offer real-time information about player movement and performance, assisting teams in fine-tuning their strategies and improving player performance growth. For example, the National Collegiate Athletic Association (NCAA), a non-profit organization based in the U.S. that oversees student athletics, reported in March 2023 that during the NCAA women's championship sports, there were 226,212 student-athletes participating in the 2021-22 season, reflecting a 5% increase (10,726 athletes) from the prior year. Also, the most considerable percentage increases were reported in women's ice hockey (14%), fencing (13%), rowing (10%), water polo (10%), and bowling (10%). Thus, the escalating popularity of high-intensity sports is powering the growth of the player-tracking system market.
The player tracking system market covered in this report is segmented –
1) By Offerings: Solution, Services
2) By Technology: Optical, Wearables
3) By End Use: Individual, Team Sports
Subsegments:
1) By Solution: Software, Hardware
2) By Services: Consulting, Integration And Deployment, Support And Maintenance
Key players in the player tracking system market, such as KINEXON PERFORM GPS Pro, are concentrating their efforts on developing superior solutions that can increase the preciseness of data and refine sports performance analytics. The KINEXON PERFORM GPS Pro tool grants highly dependable location data, making it easier for sports teams and their coaches to observe player activities in the field in extensive detail. For example, in May 2023, KINEXON Sports & Media GmbH, a firm headquartered in Germany that offers real-time player tracking systems, initiated the KINEXON PERFORM GPS Pro. This GPS-driven player tracking tool is designed for soccer, football, and other outdoor team sports. This system monitors players in real-time, gathering around 120 live performance and load parameters, thus offering invaluable insights that could prove beneficial in areas like training planning, diagnosis, rehabilitation, and player growth. Its remarkable quality of data, acknowledged during FIFA’s EPTS test in Seville in 2022 when it received top scores, distinguishes it from similar systems.
Major companies operating in the player tracking system market are:
• Zebra Technologies Corporation
• SportsMEDIA Technology Corporation
• Catapult Group International Limited
• TrackMan A/S
• Heddoko Inc.
• ChyronHego Corporation
• Opta Sports Data Limited
• Xampion Ltd.
• KINEXON Sports & Media GmbH
• Polar Electro Oy
• Sportable TechnologiesInc.
• GPSports Systems Pty Ltd.
• ShotTracker Inc.
• PlaySight Interactive Ltd.
• STATSports Technologies Limited
• PlayGineering Systems Pvt. Ltd.
• JOHAN Sports B.V.
• Quuppa Oy
• Sonda Sports Ltd.
• PlayerData Limited
• VX Sport Global Pty Ltd.
• SPT Sports Pty Ltd.
• Hexoskin Inc.
• TRACKTICS GmbH
• Second Spectrum Inc.
North America was the largest region in the player tracking system market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the player tracking system market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East and Africa.