What Has Been the Growth of the Point of Sale Display Market So Far?
The point of sale display market has seen considerable growth due to a variety of factors.
• There has been robust growth in the market size of the point of sale display in the last few years. The market size, which stood at $12.57 billion in 2024, is projected to increase to $13.63 billion in 2025, demonstrating a compound annual growth rate (CAGR) of 8.4%.
Factors contributing to this historic growth include retail merchandising tactics, new product rollouts and promotional activities, consumer behavior influences, inventory administration, and improved brand visibility.
What Does Future Hold for The Point of Sale Display Market Size?
The point of sale display market is expected to maintain its strong growth trajectory in upcoming years.
• In the coming years, the point of sale display market size is predicted to experience robust growth, reaching up to $18.81 billion in 2029 with a compound annual growth rate (CAGR) of 8.4%.
This growth during the forecast period could be attributed to several factors such as sustainability concerns, the integration of e-commerce, regulatory compliance, fluid supply chains, the expansion of retail globally, and the evolution of visual merchandising. Some major trends during this period would entail digital signage solutions, personalized marketing, enhanced analytics and data insight, touchscreen technologies, as well as mobile point of sale (mPOS) systems.
What Are The Essential Drivers Behind The Growth Of The Point of Sale Display Market?
The continued growth and expansion of retail chains is anticipated to fuel the development of the point of sales display market. Retail chains consist of a network of retail shops that carry the same brand, operate under unified management and generally follow uniform business procedures. They benefit from point of sale displays, which spur customers into making spontaneous purchases. According to statistics from the India Brand Equity Foundation, a government agency tasked with promoting exports from India, the nation's retail sector is tipped to grow to $1.5 trillion by 2030, a significant leap from $0.8 trillion in 2020. This rise in retail chains is, therefore, a key driver of the point of sales display market.
What Is The Segmentation Of The Global Point of Sale Display Market?
The point of sale display market covered in this report is segmented –
1) By Type: Flour Displays, Freestanding Displays, Countertop Displays, Other Types
2) By Application: Mobile POS, Fixed POS
3) By End-User: Restaurants, Retail, Healthcare, Warehouse, Entertainment, Hospitality, Other End-User
Subsegments:
1) By Floor Displays: Standalone Floor Displays, Dump Bin Displays, Pallet Displays, Slatwall Displays
2) By Freestanding Displays: Rack Displays, Multi-Tier Displays, Interactive Displays
3) By Countertop Displays: Mini Displays, Tray Displays, Spinning Displays, Point-Of-Purchase (POP) Displays
4) By Other Types: Shelf Displays, Window Displays, Promotional Displays, Digital Displays
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What Emerging Trends Are Shaping The Point of Sale Display Market?
Key players in the point of sale display market are emphasizing the creation of eye-catching and engaging marketing displays to augment product visibility, thereby spurring sales by offering memorable and interactive experiences that influence customer buying decisions. Marketing displays provide enhanced image quality for clear visibility of smaller texts and QR codes, improving the individual's engagement with the displayed content. For example, in May 2023, Wi-Charge Ltd, a company based in Israel, introduced Wi-Spot 7" retail marketing display. This display is compatible with cloud-based CMS solutions, providing the ease of remotely updating multiple screens. This feature gives retailers the leverage to manage their marketing content effectively. Its built-in sensors collect invaluable data on shopper habits, such as the flow of traffic in aisles and the time they spend there. These revelatory insights assist retailers in fine-tuning their marketing tactics.
Who Are the Key Players in the Point of Sale Display Market?
Major companies operating in the point of sale display market include:
• WestRock Company
• Smurfit Kappa Group plc
• DS Smith Plc
• Pratt Industries Inc.
• INDEVCO Group
• Menasha Packaging Company LLC
• MBC Signs
• Great Northern Corporation
• The Royal Group
• InnoMark Communications
• Rapid Displays Inc.
• Bay Cities Inc.
• United Displaycraft
• Wright Global Graphics
• Creative Displays Now
• Vanguard Protex Global Ltd.
• Easternpak Ltd.
• Interstate Display & Packaging Inc.
• Retail Resource Group LLC
• Southern Imperial
• Unipak Inc.
• Excel Display & Packaging
• Stirling Promotions
• Clear Packaging Inc.
• ColorPoint International LLC
• Popco Inc.
• RICH LTD.
• Product Display Solutions
• Northern Products Incorporated
• Marvolus Manufacturing
What are the Regional Insights into the Point of Sale Display Market?
North America was the largest region in the point of sale display market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the point of sale display market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.
