The private tutoring market has seen considerable growth due to a variety of factors.
•In recent times, the private tutoring market has demonstrated significant expansion. The industry, which will escalate from $120.25 billion in 2024 to $130.91 billion by 2025, is projected to experience a compound annual growth rate (CAGR) of 8.9%.
Factors such as mounting academic stress, changes in government regulations and investments, transformation in parenting approaches, an increase in middle-class households, societal focus on education, urban growth and hectic lifestyles have all contributed to the growth witnessed during the historic period.
The private tutoring market is expected to maintain its strong growth trajectory in upcoming years.
• The size of the private tutoring market is predicted to experience significant expansion in the upcoming years, with its value expected to reach $190.44 billion by 2029, and a compound annual growth rate (CAGR) of 9.8%.
This projected growth is attributed to various factors such as swift alterations in the curriculum, the increasing demand for additional education, the surge in homeschooling, emphasis on personalized learning, worldwide academic competition, and test preparation services. Key trends during this forecast period encompass the launch of digital platforms, emphasis on smart-classes, strategic partnerships, and the incorporation of artificial intelligence into classrooms.
The rise in the student population is projected to fuel the expansion of the private tutoring market. This form of tutoring offers tailor-made academic help, exam readiness, specialized learning support, coaching for additional activities beyond academics, assistance for college admissions, and aids in enhancing students' confidence and self-worth in competitive circumstances. For instance, as reported by Inside Higher Ed, a US-based publishing agency, in July 2022, Harvard University granted admission to 1,954 students from a total of 61,220 applicants, which translates to an admission rate of 3.19% in 2023. Additionally, Yale University admitted 2,234 applicants out of 50,015, establishing an admission rate of 4.47%. Consequently, the surge in the number of students is facilitating the growth of the private tutoring market.
The private tutoring market covered in this report is segmented –
1) By Type: Curriculum-Based Learning, Test Preparation
2) By Course Type: Academics, Arts, Sports, Other Types
3) By Mode: Offline, Online
4) By Application: Up-To-K-12, Post-K-12
5) By End User: Preschool And Primary Students, Middle School Students, High School Students, College Students
Subsegments:
1) By Curriculum-Based Learning: Subject-Specific Tutoring, Supplemental Academic Support, Personalized Learning Plans
2) By Test Preparation: Standardized Test Prep, Entrance Exams, Certification Or Professional Exam Preparation
Private tutoring market is witnessing a trend of product innovations, adopted by all major players, to maintain their market standing. As an illustration, Tutor.com, an online tutoring organization from the US, innovated a new service called Learner Engagements Online (LEO) in September 2022. It is an institutional tutoring system that provides centralized academic support services, scheduling tools, and in-depth analysis for students and institutions. LEO offers adaptable support services that include one-on-one tutoring, drop-off writing, math review, selected subject tutoring, smaller group sessions, workshops, peer learning, academic guidance, and job and career assistance. The purpose of this platform is to provide equal access to support, decrease drop-outs, and enhance pass and persistence rates. LEO provides live or asynchronous tutor-student connection and several support channels. The platform boasts of centralized scheduling tools, early alerts, data analysis for institutions, a customer portal, and an upcoming teacher dashboard. The needs of colleges, K–12 schools, libraries, and similar organizations can be catered to by personalizing LEO.
Major companies operating in the private tutoring market include:
• TAL Education Group Inc.
• Sylvan Learning LLC
• Kaplan Inc.
• Chegg Inc.
• Tutor Doctor Management Services Inc.
• Wyzant Inc.
• Kumon Institute of Education Co Ltd.
• Daekyo Co Ltd.
• BYJU'S
• Huntington Learning Center
• Vedantu.com
• Varsity Tutors LLC
• Prodigy
• Ambow Education Holding Ltd.
• StudyPoint Inc.
• Preply Inc.
• Khan Academy
• Superprof
• Revolution Prep LLC
• Outschool Inc.
• Yup Technologies Inc.
• universitytutor.com
• Schoolhouse.world
• UPchieve Inc.
• ArborBridge
• Spires Online Tutors
• TutorMe LLC
• Mathnasium LLC
• Suprex Learning LLC
• TutaPoint.com
Asia-Pacific was the largest region in the private tutoring market in 2024. The regions covered in the private tutoring market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa