What Has Been The Evolution of the Rainwear Market in Recent Years?
The rainwear market has seen considerable growth due to a variety of factors.
• The rainwear market has seen significant growth in recent years, with projections to grow from $3.47 billion in 2024 to $3.7 billion in 2025, at a compound annual growth rate (CAGR) of 6.6%.
This growth is driven by factors such as the increasing frequency of heavy rainfalls, expanding urban populations, growing popularity of outdoor activities, the trend of athleisure and outdoor-inspired fashion, and the expansion of online retail platforms.
What Are the Future Growth Projections for the Rainwear Market?
The rainwear market is expected to maintain its strong growth trajectory in upcoming years.
• The rainwear market is expected to grow to $4.71 billion by 2029, at a CAGR of 6.2%.
Growth drivers include outdoor sports, sustainability focus, micromobility solutions, and e-commerce. Trends will focus on wearable tech, eco-friendly materials, customizable designs, and lightweight, packable rainwear.
What Are The Core Factors Supporting Growth In The Rainwear Market?
The rise in engagement in recreational activities is projected to boost the expansion of the rainwear market. Recreational activities, synonymous with pastime activities conducted for pleasure, tranquility, and rejuvenation during leisure time, offer an escape from mundane routines and foster mental and physical health. Increased recreational involvement is prompted by enhanced work-life equilibrium and economic advancement, with social media influence prompting people to discover and partake in novel recreational interests. Rainwear is crucial for recreational undertakings as it shelters from weather conditions, ensuring participants remain dry and relaxed during outdoor endeavors in damp circumstances. As an illustration, in December 2023, as per a report released by the Outdoor Industry Association, a non-profit entity based in the US serving the outdoor amusement and outdoor industry, the base of outdoor recreation participants in 2022 hit a milestone high of 168.1 million, signifying a 2.3% augmentation and representing 55% of the US population aged 6 years and above. Remarkably, senior involvement rose to a record rate of 35%. Despite this growth, the count of people exiting from outdoor recreation amplified by over 4 million. Hence, the surge in participation in recreational activities is anticipated to fuel the growth of the rainwear market.
What Are The Major Segments Within The Global Rainwear Market?
The rainwear market covered in this report is segmented –
1) By Product Type: Rain Jacket, Rain Suit, Rain Pant, Other Product Types
2) By Material: Polyester, Nylon, Vinyl, Other Materials
3) By Price: Under US$ 50, US$ 50 - US$ 100, US$ 100 - US$ 150, US$ 150 - US$ 200, Above US$ 200
4) By Distribution Channel: Online, Offline
5) By End User: Men, Women, Kids
Subsegments:
1) By Rain Jacket: Waterproof Jackets, Water-Resistant Jackets, Packable Rain Jackets, Lightweight Rain Jackets
2) By Rain Suit: Full-Body Rain Suits, Two-Piece Rain Suits, High Visibility Rain Suits
3) By Rain Pant: Waterproof Rain Pants, Water-Resistant Rain Pants, Packable Rain Pants, Over-Trousers
4) By Other Product Types: Rain Ponchos, Umbrellas, Rain Gloves, Rain Boots, Waterproof Hats
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What Trends Are Shaping The Rainwear Market?
Leading businesses in the rainwear market are prioritizing the creation of technologically forward products such as rain jackets based on Heat transfer technology. These products aim to regulate body temperature and enhance comfortability, regardless of differing weather situations. These rain jackets with Heat transfer technology are designed to offer protection from rain alongside effective temperature control, ensuring ease in different weather conditions. These garments leverage cutting-edge materials and design methodologies to manage body heat and moisture. For example, in November 2023, ProQuip Golf, renowned manufacturers of lightweight, waterproof golf attire based in Scotland, unveiled the Ultimate HTX rain jacket. The jacket integrates breakthrough intelligent heat transfer technology, intended to recycle body heat for improved ease and functionality in harsh weather conditions. The Ultimate HTX rain jacket signifies an essential evolution in golf-weather clothing, providing golfers a unique solution to maintain ideal body temperature while playing in testing conditions. This jacket is the first of its kind to be able to recycle body heat, offering unprecedented levels of protection and comfort for golfers.
Who Are the Key Players In The Rainwear Market?
Major companies operating in the rainwear market are:
• Nike Inc.
• Adidas AG
• Aashi Group
• VF Corporation
• Puma SE
• Under Armour Inc.
• REI Co-op
• Amer Sports Inc.
• Columbia Sportswear Company
• LL Bean Inc.
• The North Face Inc.
• Canada Goose Holdings Inc.
• Fenix Outdoor International AG
• Helly Hansen AS
• Black Diamond Equipment Ltd.
• Arc'teryx Equipment Inc.
• Patagonia Inc.
• Marmot Mountain LLC
• Jack Wolfskin
• J. Barbour & Sons Ltd.
• Climax Rainwear
• Berghaus Ltd.
• KÜHL
• Montbell Co. Ltd.
• WaterShed LLC
What Is The Most Dominant Region In The Rainwear Market?
North America was the largest region in the rainwear market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the rainwear market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.
