What Has Been the Growth of the Red Clover Market So Far?
The red clover market has seen considerable growth due to a variety of factors.
• The market for red clover has seen swift expansion in the past few years. From a market worth $1.78 billion in 2024, it is forecasted to elevate to $1.99 billion in 2025 with a compound annual growth rate (CAGR) of 11.6%.
The upsurge during the historic period is attributable to factors such as an increase in organic farming methods that promote red clover cultivation, the application of red clover in sustainable agriculture practices, the growing popularity of functional foods, supportive ordnances and guidelines for the utilization of herbal products, and a societal shift towards preventive healthcare measures.
What Is the Forecasted Market Size and Growth Rate for The Red Clover Market Size In The Coming Years?
The red clover market is expected to maintain its strong growth trajectory in upcoming years.
• In the upcoming years, the red clover market is predicted to experience a speedy expansion, escalating to a predicted worth of $3.07 billion by 2029 with a compound annual growth rate (CAGR) of 11.4%.
This significant growth in the predicted period can be credited to the increasing consciousness about the health advantages of red clover, the heightened focus on health and wellness among consumers, the expanding trend of plant-based diets, and the burgeoning dietary supplement market. The key trends within this forecast period include continued studies emphasizing the benefits and uses of red clover, the development of innovative products, boosted funding for research, advancements in farming technology, and incorporation into functional beverages.
What Factors Are Driving Growth In The Red Clover Market?
The increasing use of herbal dietary supplements is anticipated to stimulate the expansion of the red clover market. These supplements, prepared from plant extracts or constituents, aim to uphold health and wellness. The surge in their consumption stems from several aspects such as enhanced awareness among consumers regarding health and wellness, a surging inclination towards natural and organic products, and the burgeoning trend of preventive healthcare. Red clover, often employed in herbal dietary supplements, potentially offers relief from menopausal symptoms, augments bone health, and aids cardiovascular function. For instance, the German Tea & Herbal Infusions Association, a Germany-based authority responsible for raw material sourcing, quality checks, and marketing of black and green tea, herbal tea, and fruit tea reported that tea imports in 2022 saw an increase of 7.4%, amounting to 3,531 tonnes. This rate surged past the pre-COVID levels. A substantial 51,000 tonnes of black and green teas were imported into Germany from a total of 82 distinct countries, in contrast to the 47,500 tonnes imported in 2021. Hence, the escalated consumption of herbal dietary supplements is fuelling the development of the red clover market.
What Are The Main Segments Of The Global Red Clover Market?
The red clovermarket covered in this report is segmented –
1) By Type: Raw Form, Processed Form
2) By Channel: Direct Sales, Distributor
3) By Application: Food And Beverage Industry, Pharmaceutical Industry, Agriculture Industry, Animal Feed Industry, Cosmetic And Personal Care Industry
Subsegments:
1) By Raw Form: Fresh Red Clover, Dried Red Clover, Red Clover Seeds
2) By Processed Form: Red Clover Extracts, Red Clover Powder, Red Clover Capsules Or Tablets, Red Clover Tea
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How Are New Trends Impacting The Size Of The Red Clover Market?
Leading operators in the red clover market are directing their efforts towards the creation of innovative products, such as cutting-edge cultivation methods, to secure a competitive advantage. Enhanced cultivation methods for red clover involve precision farming, leveraging GPS and data analytics for ideal planting and effective resource allocation, guaranteeing a healthy development and economical use of input. Another method is cover cropping, a technique used to plant red clover to bolster soil health, weed management, and improve biodiversity, resulting in superior overall crop yield. For example, in September 2024, the Ireland-based beauty experts and salons provider, Cork beauty professional, initiated Cork's Red Clover Farm. This project launched a line of skincare items and herbal tea designed for women in the perimenopause or menopause demographic. Red clover is highly nourishing and possesses nutrients like isoflavones, phytoestrogens, and protein, which are advantageous for aging and mature skin.
Who Are the Key Players In The Red Clover Market?
Major companies operating in the red clover market are:
• Nestlé S.A.
• Barenbrug Group
• NOW Foods
• Swanson Health Products
• Nature’s Way
• Gaia Herbs
• Frontier Co-op
• Little Barn Health Ltd.
• Starwest Botanicals
• Herb Pharm LLC
• HealthAid
• ChhajedGarden
• Monterey Bay Herb Co
• Indigo Herbs
• Mountain Rose Herbs
• One Herb
• Avestia Pharma
• Herbo Nutra
• Et-Chem
• Freshmills
What Is The Most Dominant Region In The Red Clover Market?
North America was the largest region in the red clover market in 2024. The regions covered in the red clover market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.
