The smart pillow market has seen considerable growth due to a variety of factors.
• The market size for smart pillows has witnessed an impressive expansion in the past few years. The growth scale is predicted to escalate from $1.08 billion in 2024 to reach $1.36 billion in 2025, with a compound annual growth rate (CAGR) of 26.1%.
Several factors have contributed to the growth during the historical period, including an increased demand for better sleep quality, trending health and wellness movements, city expansion, stress control techniques, market invasion in premium economic sectors, and rise in consumer knowledge and consciousness.
The smart pillow market is expected to maintain its strong growth trajectory in upcoming years.
• The market size for smart pillows is predicted to experience a robust growth in the upcoming years, and by 2029, it is projected to rise to $3.07 billion, growing at a compound annual growth rate (CAGR) of 22.6%.
Several factors contribute to this growth within the forecast period, including an increasing aging population and sleep disorders, the surge in home office and remote work trends, subscription and service models, assimilation with smart home ecosystems, concerns over environmental sustainability, partnerships in healthcare and telemedicine, and regulatory compliance and standards. The key trends during the forecast period are expected to be the integration of sleep tracking and monitoring technologies, adoption of features like adjustable firmness and support, incorporation of built-in speakers and wireless connectivity, expansion of temperature regulation capabilities, development of AI-powered sleep coaching, and integration within smart home ecosystems.
The smart pillow market is predicted to flourish due to the rise in sleep-related complications. Such issues encompass a variety of disorders and difficulties that hinder one's capacity to achieve satisfying and sufficient sleep. Contemporary lifestyle habits usually entail inconsistent sleep schedules, extended work hours, and augmented screen exposure, all factors that can disturb the body's natural sleep-wake rhythm and contribute to sleeping challenges. Smart pillows come with an array of functionalities like sleep cycle monitoring, personal suggestion provision, firmness or temperature customization, and facilitation of quality sleep. The National Health Service (NHS) England, a publicly-funded healthcare system based in the UK, reported in November 2022 that 64.0% of individuals between 17 to 23 years of age experienced sleep difficulties three or more times in the past week. This is almost double the rate of children aged between 7 to 16 years. The incidence was more prominent among young women (76.7%) than young men (52.3%). Consequently, the surge in sleep-related problems supports the expansion of the smart pillow market.
The smart pillow market covered in this report is segmented –
1) By Product Type: Anti-Snoring, Multifunctional, Other Products
2) By Material: Latex Pillow, Foam Pillow, Down And Feather Pillow, Wool Or Cotton Pillow, Polyester Pillow, Other Material
3) By Distribution Channel: Online Distribution Channel, Offline Distribution Channel
4) By Application: Residential, Hotel, Hospital
Subsegments:
1) By Anti-Snoring: Pillows With Built-In Sensors, Adjustable Height Anti-Snoring Pillows
2) By Multifunctional: Smart Sleep Tracking Pillows, Pillows With Sleep Sound Features
3) By Other Products: Cooling Memory Foam Pillows, Aromatherapy Pillows
Leading businesses within the smart pillow market are advancing their products via the creation of cutting-edge smart pillows, using AI technology to stay ahead competitively. This offers consumers crucial insights about their sleep patterns along with a pertinent sleep score and necessitates being charged. For instance, in September 2022, Xiaomi, a globally recognized electronics firm based in China, introduced the Xiaomi Smart Pillow. This product incorporates AI algorithms for thorough health and fitness monitoring during sleep. The smart pillow comes with a piezoelectric sensor, which enables accurate recording of heartbeat, snoring patterns, body movements, and breathing, thus facilitating much-needed comfort and support for the user.
Major companies operating in the smart pillow market are:
• Tactile Medical Inc.
• DOWNLITE
• MAETEL GmbH & Co. KG
• Nanit
• Messe Frankfurt GmbH
• ADVANSA Marketing GmbH
• MyPillow Inc.
• Sleepace
• Mediflow USA
• Eight Sleep
• Down & Feather CompanyInc.
• Smart Nora
• SleepSmart
• REM-Fit
• GioClavis Co. Ltd.
• MOONA
• Advanced Sleep Technology Inc.
• iSense AG
• Dreampad
• Tempur-Pedic Inc.
• Sunrise Smart Pillow
• Peter Kohl Nachfolger GmbH & Co. KG
• ROHDEX Bettfedern GmbH & Co. KG
• Karl Sluka GmbH & Co. KG
North America was the largest region in the smart pillow market in 2024. The regions covered in the smart pillow market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.