What Factors Propelled The Growth Of The Strategy Advisory Market In The Past?
The strategy advisory market has seen considerable growth due to a variety of factors.
• In recent years, the strategy advisory market has seen robust growth, expanding from $144.64 billion in 2024 to an estimated $154.51 billion in 2025 with a compound annual growth rate (CAGR) of 6.8%.
This growth during the historic period can be linked to various factors including globalization and shifting market dynamics, increased mergers and acquisitions, intensifying competition and industry disruptions, changes in regulations and associated compliance challenges, as well as economic uncertainties and market volatility.
What are the Market Size and Expected Growth Rates for the Strategy Advisory Market?
The strategy advisory market is expected to maintain its strong growth trajectory in upcoming years.
• The projected size of the strategy advisory market is anticipated to exhibit robust growth in the upcoming years, expanding to a value of $219.94 billion in 2029, with a compound annual growth rate (CAGR) of 9.2%.
The escalation predicted within the forecast timeframe can be credited to elements such as the necessity for digital transformation, sustainability and ESG considerations, resilience and risk management planning, alterations in consumer preferences, worldwide economic patterns, and geopolitical dynamics. Notable trends expected during this forecast period encompass supply chain resilience tactics, strategies for managing human resources and talent, business strategies centered around customers, strategic collaborations and M&A advisories, along with strategies addressing data privacy and compliance.
What Factors Are Driving Growth In The Strategy Advisory Market?
The ongoing expansion in global start-ups is set to bolster the growth of the strategy advisory market throughout the forecast period. As reported by Invest India, as of August 2022, India positioned itself as the third largest start-up ecosystem around the world, boasting over 77,000 DPIIT-affiliated start-ups spread across 656 districts. Additionally, The State of Indian Start-up Ecosystem Report, published by Inc42 in 2022, predicted that by 2023, Indian start-ups will accumulate funding worth $180 billion. Consequently, with the rising prevalence of start-ups across various industry and financial sectors, an increased demand for the strategy advisory market should be anticipated.
How Is The Globa Strategy Advisory Market Divided Into Key Segments?
The strategy advisory market covered in this report is segmented –
1) By Services: Corporate Strategy, Business Model Transformation, Economic Policy, Mergers And Acquisitions, Organizational Strategy, Functional Strategy, Strategy And Operations, Digital Strategy
2) By Organization Size: Large Enterprise, Small And Medium Enterprise
3) By End-User: IT And Telecommunication, Healthcare, BFSI, Retail, Manufacturing, Other End-Users
Subsegments:
1) By Corporate Strategy: Strategic Planning, market Entry Strategies, Business Model Transformation
2) By Business Redesign: Revenue Model Innovation
3) By Economic Policy: Regulatory Impact Assessment, Economic Forecasting
4) By Mergers And Acquisitions: Due Diligence, Integration Planning
5) By Organizational Strategy: Change Management, Talent Management Strategies
6) By Functional Strategy: marketing Strategy, Supply Chain Strategy
7) By Strategy And Operations: Performance Improvement, Operational Efficiency
8) By Digital Strategy: Digital Transformation, Technology Implementation Strategy
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What Trends Are Reshaping The Strategy Advisory Market?
In the strategy advisory market, leading firms like APCO Worldwide are innovating with AI-powered automation tools like adaptive intelligence to boost performance for in-house teams and client-related procedures. Adaptive intelligence progresses and learns from user interactions, enhancing its advice-giving ability by amalgamating historical know-how and real-time data comprehension. For example, in November 2023, APCO Worldwide, a public affairs and strategic communications consultancy based in the US, introduced an innovative adaptive AI called Margy. This cutting-edge tool, which was developed over five years in APCO's AI Communications Lab, uses APCO's proficiency to increase client's strategy. Margy is a valuable tool that assists in content creation, efficiency, reputation control, and tracks progress in real-time via user-friendly dashboards. It was developed on Microsoft Azure for enhanced security and data management, and merges multiple data sources using predictive modeling and natural language processing techniques to offer dynamic insights and backup for APCO's clients.
Who Are the Key Players in the Strategy Advisory Market?
Major companies operating in the strategy advisory market include:
• Deloitte Touche Tohmatsu Limited
• Accenture plc
• IBM Corporation
• PricewaterhouseCoopers International Limited
• Ernst & Young Ltd.
• KPMG International Limited
• Capgemini SE
• Tata Consultancy Services Limited
• Infosys Limited
• The Boston Consulting Group
• McKinsey & Company
• Grant Thornton International
• Gartner Inc.
• Bain & Company
• FTI Consulting
• Oliver Wyman Group
• Mercer LLC
• ZS Associates
• A.T. Kearney Inc.
• Huron Consulting Group
• Roland Berger Group
• Simon-Kucher & Partners
• L.E.K. Consulting
• AlixPartners
• HCL Technologies Limited
• The Bridgespan Group
What are the Regional Insights into the Strategy Advisory Market?
North America was the largest region in the strategy advisory market in 2024. Western Europe was the second largest region in the global strategy advisory market share. The regions covered in the strategy advisory market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.
