The visualization and 3d rendering software market has seen considerable growth due to a variety of factors.
• In recent times, the visualization and 3d rendering software market has witnessed an immense growth. The market, set to increase from $3.95 billion in 2024 to $4.8 billion in 2025, is projected to see a compound annual growth rate (CAGR) of 21.6%.
The notable growth during the historical period is due to a surge in demand for realistic visual effects, an increase in architectural and construction developments, growth in entertainment and media industries, requirements for product design and prototyping, and the necessity for virtual prototypes in automotive.
The visualization and 3d rendering software market is expected to maintain its strong growth trajectory in upcoming years.
• We anticipate a remarkable surge in the market size of visualization and 3D rendering software in the coming years. It is projected to swell to $11.59 billion by 2029, marking a compound annual growth rate (CAGR) of 24.7%.
The expansion envisaged in this forecast period is due to its growing application in healthcare visualization, the broadening scope in the gaming and simulation sector, and its use in architectural visualization for smart cities. The projection period is also expected to witness major trends such as applications across various industries, the use of blockchain in rendering services, non-photorealistic rendering (NPR), visualization of generative design, and sustainability visualization.
The growth of the visualization and 3D rendering software market is being fueled by the rising demand for gaming and videography. Gaming involves participating in different types of games. Visualization and 3D rendering software are utilized to improve the quality of various objects and designs featured in games and movies. Firms in the gaming and videography market are employing 3D rendering software to produce realistic cinematic scenes and video games for viewers. For instance, consumer interest in gaming entertainment resulted in an unprecedented commercial gaming revenue of $60 billion in 2022, a 14 percent rise from the previous year, as reported by the American Gaming Association in May 2023. As a result, the growing demand for gaming and videography is bolstering the demand for the visualization and 3D rendering software market.
The visualization and 3D rendering software market covered in this report is segmented –
1) By Product Type: Plugin, Stand-Alone
2) By Deployment Mode: On-Premises, Cloud-Based
3) By Application: Product Design And Modeling, Animation, Visualization And Simulation
4) By End-User: Architecture, Engineering And Construction, Gaming, Healthcare, Manufacturing And Automotive, Media And Entertainment, Other End Users
Subsegments:
1) By Plugin: 3D Modeling Plugins, Rendering Engine Plugins, Integration Plugins For CAD Software
2) By Stand-Alone: Dedicated 3D Rendering Software, Visualization Software, Real-Time Rendering Applications
In the visualization and 3D rendering market, a critical trend is the application of machine learning and artificial intelligence in visualization and 3D software. By integrating machine learning, the user's time and effort required for render preparation can be significantly reduced. Furthermore, AI and machine learning methods can offer realistic and appealing 3D renders for consumers. An example is the launch of PrintWatch, an AI-based defect detection software specially developed for 3D printers introduced by US-based machine learning firm Printpal in February 2022. The software utilizes ML to supervise 3D printing procedures in real-time and accurately pinpoint when a defect starts forming and respond accordingly. This program aims to prevent printers from producing defective prints, saving time and filament and minimizing hardware damage risk.
Major companies operating in the visualization and 3D rendering software market include:
• Siemens AG
• SAP SE
• NVIDIA Iray
• Adobe Inc.
• Dassault Systèmes SE
• Autodesk Inc.
• Trimble Inc.
• Render Legion S.R.O.
• Unity Technologies Inc.
• NewTek Inc.
• Altair Engineering Inc.
• NVIDIA Corporation
• Corel Corporation
• Foundry Visionmongers Limited
• Chaos Group LLC
• Binyan Studios Pty Ltd
• Enscape GmbH
• The Boundary Studio Ltd.
• Dbox LLC
• Next Limit Technologies S.L.
• Act-3D B.V.
• Luxion Inc.
• Kilograph Inc.
• Cebas Visual Technology Inc.
• Luxigon SAS
• Mindesk Srl
• Brick Visual Kft.
• Cristie Digital Systems Inc.
• D5 Render Inc.
• Blender Foundation
North America was the largest region in the visualization and 3D rendering software market in 2024. The regions covered in the visualization and 3D rendering software market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.