The web application firewall market has seen considerable growth due to a variety of factors.
• In recent times, the market size of the web application firewall has experienced a swift expansion. The market, which was worth $5.85 billion in 2024, is projected to rise to $6.87 billion in 2025, reflecting a Compound Annual Growth Rate (CAGR) of 17.4%. The significant growth observed during the historical period is a result of heightened cybersecurity capacity, increased awareness and education, competitive and innovative vendors, advancements in web application, and trends in remote work.
The Web Application Firewall market is expected to maintain its strong growth trajectory in upcoming years.
• The market size of the web application firewall is anticipated to experience a swift expansion in the coming years, with predictions stating that it will swell to $13.96 billion in 2029, at a compound annual growth rate (CAGR) of 19.4%.
The anticipated market growth during the forecast period is ascribed to the demand for scalable solutions, industry-specific security needs for applications, the embrace of agile development methods, and increased complexity of applications. The forecast period will also see key trends such as customization and scalability, growing significance to application security, its integration into DevOps processes, security for remote workforce, and advancements in WAF technologies.
The expectation is that an uptick in cyberattacks and incidents of data breaches will drive the growth of the web application firewall market. A cyberattack or data breach represents a deliberate, harmful endeavor by a person or group to infiltrate the information system of another party. The aim is to gain unauthorized access and manipulate, disrupt, disable or control another party's computer. Web application firewalls act as a safeguard, preventing web applications from cyberattacks and ensuring the security of data. For example, the UK Government reported in April 2024 that in 2023, 50% of businesses and 32% of charities suffered from cybersecurity breaches or attacks. This percentage increased to 70% for medium enterprises, 74% for large corporations, and 66% for high-income charities. The most common type of breach was phishing which affected 84% of businesses and 83% of charities, while impersonation attacks and malware affected 35% and 17% of businesses respectively, and 37% and 14% of charities. The average cost for the worst breach for businesses hovered around £1,205 ($1,573.01), with medium and large businesses taking a hit of about £10,830 ($14,137.5). This increase in cyberattacks and data breaches is having a significant impact on the expansion of the web application firewall market.
The web application firewall market covered in this report is segmented –
1) By Component: Solutions, Services
2) By Deployment Model: On-Premise, Cloud
3) By Organization Size: Large Enterprises, Small And Medium Sized Enterprises
4) By Vertical Or End User: Banking, Financial Services And Insurance, Retail, IT And Telecommunications, Government And Defense, Healthcare, Energy And Utilities, Education, Other Verticals
Subsegments:
1) By Solutions: On-Premise WAF, Cloud-Based WAF, Hybrid WAF
2) By Services: Managed Services, Professional Services
The emergence of cutting-edge technology is a significant trend shaping the landscape of the web application firewall market. Key market players are now embracing cloud-based website firewalls and state-of-the-art WAF technology that utilizes behavioral analytics, active bot protection, and encryption at the application layer. For instance, in May 2022, StackPath, a leading edge computing platform provider in the US, introduced the StackPath Web Application Firewall (SP/WAF) via subscription. This service provides monthly WAF usage and augmentation of access to fresh and added features such as custom sanction screens, enhanced rule extensions, in-depth professional services, and effective technical support. What makes SP/WAF stand out are its potent threat-detection competencies, which are offered in a cost-effective package tailored to meet the unique security, usage, and operations-management needs of businesses of all scales.
Major companies operating in the web application firewall market include:
• Imperva Inc.
• Akamai Technologies Inc.
• Barracuda Networks Inc.
• Citrix System Inc.
• Cloudflare Inc.
• F5 Networks Inc.
• Fortinet Inc.
• Radware Ltd.
• Qualys Inc.
• Amazon Web Services Inc.
• Nsfocus Information Technology Co. Ltd.
• Microsoft Corporation
• AppTrana by Indusface
• Fastly Inc.
• Penta Security Systems Inc.
• PerimeterX
• Signal Sciences Corporation
• SiteGuard
• SiteLock LLC
• Sophos Group
• Sucuri Inc.
• Trustwave Holdings Inc.
• Virsec Systems
• Wallarm Inc.
Asia-Pacific was the largest region in the web application firewall market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the web application firewall market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.