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Global Wellness Supplements Growth Analysis 2025, Forecast To 2034

12 Mar, 2025

What Does the Historical and Current Wellness Supplements Market Size Trend Indicate?

The wellness supplements market has seen considerable growth due to a variety of factors.
• The market size of wellness supplements has shown robust growth in the last few years. The market is projected to expand from a size of $300.29 billion in 2024 to $323.49 billion in 2025, representing a compound annual growth rate (CAGR) of 7.7%.
Factors contributing to the growth in the historic period include increased health consciousness, an aging population, a shift towards preventive healthcare, increased availability through retail channels, and the impact of holistic health practices.

How Will The Wellness Supplements Market Size Evolve In The Foreseeable Future?

The wellness supplements market is expected to maintain its strong growth trajectory in upcoming years.
• The market size for wellness supplements is projected to experience robust growth in the forthcoming years, rising to $453.91 billion by 2029 alongside a compound annual growth rate (CAGR) of 8.8%.
This growth during the forecast period can be credited to an increased emphasis on immune health, the growth of digital health and e-commerce, trends towards personalization and customization, and a surge in demand for plant-based supplements. Key trends for the forecast period entail regulatory compliance and transparency, worldwide expansion and market infiltration, partnerships with healthcare professionals, and the emergence of clean label products.

What Key Factors and Trends are Driving the Growth of the Wellness Supplements Market?

The anticipated growth in the wellness supplements market can be attributed to an intensifying emphasis on healthy living. Maintaining a healthy lifestyle helps to boost energy levels and mitigate the risk of illnesses. Active exercise, proper nutrition, sufficient sleep, and the consumption of wellness supplements constitute the core of a healthy lifestyle. It motivates people to include health-enhancing, supplementary products into their daily routines. For example, data from the International Food Information Council, a nonprofit entity endorsed by food, beverage, and agricultural sectors, revealed that in May 2022, 52% of Americans claimed adherence to a diet or eating regimen during the last year. This marks a significant increase from the 39% reported in 2021. Thus, the escalating focus on healthy lifestyles acts as a catalyst for the growth of the wellness supplements market.

What Are The Core Segments Of The Globa Wellness Supplements Market?

The wellness supplements market covered in this report is segmented –
1) By Product Type: Dietary Supplements, Vitamin, Mineral, Protein, Herbal
2) By Functional Food and Beverages: Omega Fatty Acids Fortified Food, Probiotic Fortified Food, Branded Iodinated Salt, Branded Wheat Flour, Energy Drinks, Sports Drinks
3) By Application: Home Care, Hospital, Chemical Subsegments:
1) By Dietary Supplements: Meal Replacements, Probiotics, Omega-3 Supplements
2) By Vitamins: Multivitamins, Vitamin D, Vitamin C
3) By Minerals: Calcium, Magnesium, Iron
4) By Protein: Whey Protein, Plant-Based Protein, Casein Protein
5) By Herbal: Adaptogens, Antioxidant Herbs, Digestive Aids

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Which Emerging Trends Are Reshaping The Wellness Supplements Market?

One notable trend emerging in the wellness supplements market is the proliferation of product innovations. To bolster their standing in the market, key players in the market are introducing new products. Zeonutra, a firm from India that manufactures wellness supplement items, is a case in point. In February 2022, the company introduced a slim plus product, an organic piece boasting unique vegan nutritional supplements, which includes slimbiome. This organic product is a perfect fit for vegan consumers and contributes to weight loss by utilizing natural supplements.

Who Are the Key Players in the Wellness Supplements Market?

Major companies operating in the wellness supplements market include:
• Archer Daniels Midland Company
• Pfizer Inc.
• Nestle SA
• Bayer AG
• Abbott Laboratories
• Suntory Holdings Ltd.
• Otsuka Pharmaceutical Co Ltd.
• Haleon plc
• Amway Corporation
• Glanbia plc
• Herbalife Nutrition Ltd.
• The Bountiful Company
• GNC Holdings Inc.
• USANA Health Sciences Inc.
• Shaklee Corporation
• Jamieson Intermediate Holdings Ltd.
• New Chapter Inc.
• Pukka Herbs Ltd.
• Gaia Herbs Inc.
• MegaFood LLC
• Traditional Medicinals Inc.
• Olly Nutrition
• Herb Pharm LLC
• Herbaland Naturals Inc.
• Ritual Foods Pvt Ltd.
• Fungi Perfecti LLC
• Banyan Botanicals Corp
• Herbalist & Alchemist Inc.
• Garden of Life LLC

What are the Regional Insights into the Wellness Supplements Market?

North America was the largest region in the wellness supplements market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the wellness supplements market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.